Enables B2B companies to unlock revenue through their partner ecosystems by securely identifying overlapping customers and opportunities, facilitating co-selling and partner collaboration without compromising data privacy.
Last updated Feb 12, 2026 by AI Enrichment
Leading provider of partner ecosystem intelligence and co-selling platforms for B2B companies
PartnerTap is a partner ecosystem management platform that enables B2B companies to collaborate and share data with their channel partners, technology partners, and other ecosystem participants. The platform facilitates partner co-selling, account mapping, and ecosystem intelligence by allowing companies to securely identify overlapping customers and opportunities without exposing sensitive data. While not a traditional AdTech company, PartnerTap operates in the broader sales and marketing technology space, helping companies leverage their partner networks for revenue generation and customer acquisition. The company's platform uses a privacy-first approach to partner data sharing, enabling organizations to discover mutual customers, coordinate on deals, and unlock revenue through their partner ecosystems. PartnerTap serves B2B technology companies, SaaS providers, and enterprises that rely on channel partnerships and ecosystem-led growth strategies. The platform has gained traction as companies increasingly recognize the value of partner ecosystems as a go-to-market channel.
Core platform for managing partner relationships, account mapping, and opportunity sharing
Secure identification of overlapping customers and prospects between partner organizations
Analytics and insights about partner ecosystem performance and opportunities
Tools to coordinate and collaborate on joint sales opportunities with partners