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Demandware

Rebranded

Burlington, Massachusetts, United States · Founded 2004

501-1000 employees · DWRE

Sourced & current · updated Jul 22, 20261 of 5 facts verified

Cloud-based eCommerce platform acquired by Salesforce in July 2016 for $2.8B and rebranded as Salesforce Commerce Cloud. Pre-acquisition, Demandware was a publicly traded SaaS company (NYSE: DWRE) and a leading B2C eCommerce platform. Brand retired post-acquisition.

Where they sit

Stack tier: Ecosystem Services (A)

Commerce Technology

Was a leading cloud-based eCommerce platform for enterprise retailers prior to acquisition; now forms the foundation of Salesforce Commerce Cloud (B2C).

Ownership

Parent: Salesforce

Competitors

Recent moves

Pre-call brief from ATDb — sourced from the live database, current as of Jul 22, 2026. Not a static screenshot.