Cisco Meraki enables advertising technology through video analytics platforms
Cisco Meraki is positioned as a premium cloud-managed video security provider within the broader physical security market, leveraging Cisco's enterprise networking dominance to offer integrated security solutions. The company targets organizations seeking simplified deployment and management with enterprise-grade reliability and advanced analytics capabilities.
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Cisco Meraki represents Cisco Systems' cloud-managed networking and security division, offering an enterprise-grade video security platform that combines intelligent surveillance with advanced analytics and machine learning capabilities. As part of Cisco's broader portfolio, Meraki delivers a comprehensive solution that enables organizations to deploy, manage, and monitor security camera systems through a centralized cloud dashboard, eliminating the need for complex on-premise infrastructure and dedicated video management servers. The platform integrates seamlessly with Meraki's broader ecosystem of cloud-managed IT solutions, including wireless access points, switches, and security appliances, providing organizations with a unified approach to network and physical security management. Meraki's video security solution leverages computer vision and machine learning to deliver intelligent features such as motion-based retention, people detection, vehicle analytics, and occupancy tracking. The platform is designed to serve enterprises, educational institutions, retail chains, healthcare facilities, and government organizations seeking scalable, easy-to-deploy video surveillance with powerful analytics capabilities. Backed by Cisco's global infrastructure and security expertise, Cisco Meraki has established itself as a leader in the cloud-managed security camera market, offering a solution that balances ease of use with enterprise-grade reliability, security, and advanced analytical capabilities. The platform's architecture enables rapid deployment, centralized management across multiple locations, and seamless integration with third-party security and business intelligence systems.
Last updated: 10/20/2025