Adobe Analytics
AcquiredSan Jose, California, United States · Founded 2000
ADBE
Sourced & current · updated Aug 22, 2026Website
Adobe Analytics is an enterprise-grade digital analytics platform that delivers real-time, multichannel data insights to help businesses understand customer behavior and optimize marketing performance.
Where they sit
Stack tier: Core Platforms (S)
Data & AnalyticsAttribution & AnalyticsMarketing Analytics
Leader in enterprise digital analytics, consistently recognized in analyst reports as a top-tier platform for large organizations requiring advanced data collection, segmentation, and attribution capabilities
Ownership
Parent: Adobe Experience Cloud