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Liane Nadeau

Operator

Liane Nadeau is a seasoned programmatic advertising executive known for her deep expertise in media quality, brand safety, and programmatic strategy. As VP of Programmatic at DoubleVerify, she plays a central role in helping brands and agencies navigate the complexities of programmatic buying while ensuring ad quality and measurement integrity across the digital ecosystem. Nadeau has built her career at the intersection of programmatic technology and media quality, developing expertise in areas such as viewability, fraud prevention, and brand suitability. Her work at DoubleVerify involves partnering with DSPs, agencies, and advertisers to integrate verification solutions into programmatic workflows, making her a key figure in the ongoing effort to bring transparency and accountability to programmatic advertising. With approximately 15 years in the AdTech industry, Nadeau has developed a reputation as a knowledgeable operator and practitioner who understands both the technical and commercial dimensions of programmatic advertising. She is recognized within the industry for her ability to translate complex programmatic concepts into actionable strategies for brand advertisers and agency partners.

Last updated Jun 11, 2026 by ATDb automated enrichment · Connections updated Jun 15, 2026

Role
VP, Programmatic
Company
Based
New York, New York, United States
Connections
1
Years in industry
15 years

Bio

Liane Nadeau is a seasoned programmatic advertising executive known for her deep expertise in media quality, brand safety, and programmatic strategy. As VP of Programmatic at DoubleVerify, she plays a central role in helping brands and agencies navigate the complexities of programmatic buying while ensuring ad quality and measurement integrity across the digital ecosystem. Nadeau has built her career at the intersection of programmatic technology and media quality, developing expertise in areas such as viewability, fraud prevention, and brand suitability. Her work at DoubleVerify involves partnering with DSPs, agencies, and advertisers to integrate verification solutions into programmatic workflows, making her a key figure in the ongoing effort to bring transparency and accountability to programmatic advertising. With approximately 15 years in the AdTech industry, Nadeau has developed a reputation as a knowledgeable operator and practitioner who understands both the technical and commercial dimensions of programmatic advertising. She is recognized within the industry for her ability to translate complex programmatic concepts into actionable strategies for brand advertisers and agency partners.

Career

  • Director, Programmatic

    DoubleVerify · prior to VP role

  • Programmatic Role

    Various AdTech companies · earlier career

Expertise & education

Expertise

Programmatic AdvertisingBrand SafetyMedia QualityAd VerificationViewabilityInvalid Traffic (IVT) DetectionDSP IntegrationsSupply Path Optimization

Speaking topics

Brand Safety in Programmatic EnvironmentsMedia Quality and MeasurementProgrammatic Advertising Best PracticesAd Verification and Fraud Prevention

Recognition

Notable achievements

  • Rose to VP of Programmatic at DoubleVerify, one of the leading digital media verification companies
  • Instrumental in expanding DoubleVerify's programmatic partnerships with major DSPs and agency trading desks
Connection details
Liane Nadeau — VP, Programmatic at DoubleVerify | ATDb