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21,114 articles covering the AdTech ecosystem
Why Time Is the Most Democratic Asset – and Brands Should Treat It That Way
MIAMI — The digital economy has spent two decades pulling consumer attention away from the physical world. Should brands with brick-and-mortar presence refocus on the time people actually spend inside their stores? “If you think even your own experience, you visit a new place, whether is a restaurant or a store, when you have a [...]
Your TV Ads Start on the Home Screen, Whether You Like It or Not: Teads CEO David Kostman
MIAMI — At the Possible conference, where every conversation eventually becomes about “attention” and someone is definitely trying to reinvent television before lunch, David Kostman, CEO of Teads, offered a simple reminder: your ad campaign now begins before anyone presses play. Kostman pointed to the growing importance of connected TV home screens, those few indecisive [...]
Smartly’s Laura Desmond: Marketers Need ‘New Creative System’ for AI’s Volume Explosion
MIAMI — Artificial intelligence’s tsunami of creative production is expected to dwarf the internet’s already overwhelming content saturation. That’s going to force marketers to build entirely new management systems for thousand-fold increases in versioning and variation. “TikTok ushered in a big change to creative volume and velocity, where many of our marketers were saying, ‘I [...]
Brands Should Stop Chasing Clicks, Start Booking Memories: United’s Mary Rachelle Stumpf
As Cannes Lions approaches, where every brand suddenly discovers it has a “bold new storytelling vision,” Mary Rachelle Stumpf, director of sales at Kinective Media by United Airlines, is offering a slightly inconvenient truth for the industry. The scroll is overrated, and your banner ad isn’t making memories. “What excites me most about ‘traveler media’ [...]
Google’s UCP Update: Carts, Catalogs, And Loyalty In AI Shopping via @sejournal, @slobodanmanic
The latest UCP updates signal a shift from experimentation to readiness as AI-driven commerce infrastructure becomes embedded in existing retail systems. The post Google’s UCP Update: Carts, Catalogs, And Loyalty In AI Shopping appeared first on Search Engine Journal.
Google Drops FAQ Rich Results From Search via @sejournal, @MattGSouthern
Google deprecated FAQ rich results, completing a removal that started years ago. FAQ rich results were already restricted for most sites. The post Google Drops FAQ Rich Results From Search appeared first on Search Engine Journal.
Inside the Unprecedented Growth of Hasbro’s Magic: The Gathering and Trading Card Game’s High-Stakes Pro Competition
For this week’s episode of “Strictly Business,” Variety was on the ground at MagicCon 2026 in Las Vegas, a convention centered not around slight of hand tricks, but Hasbro’s hit trading card game Magic: The Gathering. The three-day event featured 25,000 attendees engaging in multiple activities, everything from a headliner panel featuring the MCU’s Paul […]
Google Expands AI Search Links Without New Click Data via @sejournal, @MattGSouthern
Google added more link surfaces to AI Search, but not new reporting for publishers. Studies continue to show lower clicks when AI responses appear. The post Google Expands AI Search Links Without New Click Data appeared first on Search Engine Journal.
Creators 4 Mental Health taps Doctor Mike, Vivian Tu, and more to record positive messages for NYC commuters
New York City’s subway stations and trains are plastered with ads for things like cheap moving services, job placement agencies, and elder care apps. But thanks to Creators 4 Mental Health, millions of bustling daily commuters are about to get a dose of positivity as they pass through. Content creators Doctor Mike, Vivian Tu (aka […] Visit Tubefilter for more great stories.
OnlyFans rolls out category-specific hubs to helps its users discover new accounts to follow
A trio of new hubs will reveal the breadth of content offerings that can be found on OnlyFans. The platform best known for its explicit content has revealed verticals based around specific genres. To start, OnlyFans will highlight uploads that fall into the categories of sports, comedy, and podcasts. OnlyFans CEO Keily Blair announced the new verticals during an address at the Online Marketing Rockstars Festival in Hamburg, Germany. "OnlyFans has always celebrated creators from every genre, who want to connect with a global audience of fans in a space designed for adults," Blair said. "These new dedicated community pages are designed to celebrate the incredible range of talent on our platform, while helping creators grow their followings and unlock new revenue opportunities." Visit Tubefilter for more great stories.
The ACLU is using a YouTube Kids series to teach children about their inalienable rights
The American Civil Liberties Union (ACLU) is expanding its YouTube presence with a web series that reinforces Americans' constitutional protections. Everyone deserves to know their rights, including the youngest citizens in the U.S. -- so to meet those children where they spend their time, the ACLU has taken up residence on YouTube Kids. The ACLU's contribution to the YouTube Kids library is an animated series titled Know Your Rights University. By combining the colorful look of shows like CoComelon with the expertise of its staffers, the ACLU is hoping to educate kids about the protections they enjoy while they attend school. Visit Tubefilter for more great stories.
YouTube and Netflix are on track to land multi-game packages for the 2026 NFL season
Last year, for the first time, YouTube served as the exclusive broadcaster for a regular-season NFL game. In 2026, the platform's football slate is set to expand, and Netflix is in line for a touchdown of its own. Those two streamers are likely to split a set of Monday night matchups that previously belonged to ESPN. According to a report from CNBC, both YouTube and Netflix will claim some of those broadcasts as part of multi-game deals that will cover the 2026 NFL season. Visit Tubefilter for more great stories.
Snapchat studies Chat ads as culture moves “from public feeds into personal conversations”
Are we witnessing a paradigm shift in the world of social media advertising? Snapchat is arguing that chat windows will become increasingly important screens in the future, and the messaging app has the necessary data to back up that assertion. In India, Snapchat and Kantar teamed up to measure the impact of Sponsored Snaps. That's the name Snap gives to spots that show in the Chat feed next to Snaps from friends and other acquaintances. Visit Tubefilter for more great stories.
Twitch is punishing streamers who use viewbots by capping their concurrent viewership
Twitch has a new solution for the pervasive presence of viewbots on its platform. CEO Dan Clancy revealed that streamers who are charged with artificially inflating their view counts will be punished by having a cap placed on their concurrent viewership. Clancy discussed the policy update in a post on X. He wrote that "viewbotting is bad for our business" while also admitting that "effectively combatting viewbotting is challenging." Viewbotting companies can quickly respond to enforcement attempts by updating their own tactics, and Twitch doesn't want its countermeasures to be so overzealous that they impact legitimate viewership. Visit Tubefilter for more great stories.
Trump Media, Parent of Truth Social, Reports Q1 Sales of $871,000 and $405.9 Million Net Loss
Trump Media and Technology Group, operator of social-media platform Truth Social, reported a massive net loss for the first three months of 2026 and less than $1 million in total sales. For the first quarter, TMTG generated net sales of $871,200, up 6% year over year. The company reported a $405.9 million net loss and […]
How Keisha Taylor Starr Turned ION Into a Women’s Sports Powerhouse in 24 Months
The Scripps Networks leader on balancing creative ambition with financial rigor as a CMO.
Ticker: Fox News Debuts New Promo Campaign Celebrating America’s 250th Birthday
Fox Business Network is also celebrating the milestone.
Week of April 27 Morning News Ratings: Numbers Tighten Between Today and GMA
All three networks grew in total viewers.
Week of April 27 Evening News Ratings: Nightly News and CBS Evening News Grow
Nightly News narrowed the gap with ABC World News Tonight in the Adults 25-54 demo.
From Reddit to Revenue: Building Real Community That Drives Sales and AI Visibility via @sejournal, @hethr_campbell
Elevate your brand's multi-channel AI visibility using Reddit. Discover strategies that drive trust and revenue for your business. The post From Reddit to Revenue: Building Real Community That Drives Sales and AI Visibility appeared first on Search Engine Journal.
The Weekly Closeout: ThredUp’s revenue jump and the interview that shook retail
The resale platform also saw active buyers grow, while the only thing more surprising than GameStop’s bid on eBay may have been the events that followed.
Mattel shareholder pushes company to explore sale
The investment management firm laid out scenerios where the toy company could be acquired by private equity, Hasbro or a media business.
OnlyFans Valued at $3.15 Billion in Deal to Sell Minority Stake to Architect Capital
The parent company of OnlyFans, the porn-friendly creator site that rakes in billions of dollars in annual revenue, has sold a 16% stake to Architect Capital for $535 million. The deal announced by U.K.-based Fenix International Ltd., owner and operator of OnlyFans, gives the company a $3.15 billion valuation. The sale of the minority stake […]
MLB Players, OneTeam, Acky Bright and Viz Media Launch Manga Sci-Fi Series ‘GalaXic Baseball League’ (EXCLUSIVE)
MLB Players, Inc., OneTeam Partners, manga artist Acky Bright and Viz Media are launching “GalaXic Baseball League,” a science-fiction manga series built around real, active Major League Baseball players. Digital chapters will debut July 2 on the Viz Manga app in the U.S. and Canada, followed by a print volume in October. Billed by the […]