News
21,113 articles covering the AdTech ecosystem
Dillard’s is so confident, it opened a new store
Sales, margins and profits grew in Q1 — impressive results considering that consumers and the department store model itself are under pressure.
ON24 Unveils New LinkedIn Integration to Help B2B Marketers Reach the Right Buyers and Accelerate Pipeline
New integration capabilities transform ON24 first-party engagement data with LinkedIn audience targeting to help B2B marketers expand reach, improve conversion and accelerate revenue growth ON24, now a Cvent company, a leading customer engagement platform for B2B sales and marketing, announced a new integration with LinkedIn, enabling customers to seamlessly activate high-intent audiences and extend the […]
Meibel Launches Document Intelligence: The Grounding Layer That Turns Complex Enterprise Documents Into Trusted, Structured Knowledge
New capability transforms unstructured documents into confidence-scored, queryable data with full provenance and cross-document relationship mapping. Meibel, a leading AI orchestration platform, announced the release of Document Intelligence, a foundational data layer that transforms complex enterprise documents into structured knowledge ready for agents and workflows. Most platforms treat documents as flat text. They run OCR, […]
8×8 AI Studio Adds OpenAI’s GPT Realtime 2 to Support Production Voice Agents
Tool Calling Designed for More Reliability, GPT-5-Class Reasoning, and Improved Transcription Are Available Now in Early Availability 8×8, Inc. , a leading global business communications platform provider, has added support for OpenAI’s latest voice AI mode, GPT Realtime 2, to 8×8 AI Studio, providing businesses running live voice agents a more dependable foundation for customer interactions. […]
Iridio Expands Social Media Marketing Portfolio with New Platform Integrations to Boost Multichannel Performance
Iridio is expanding its social media marketing solution to include integrations with Reddit and LinkedIn. Powered by RRD’s proprietary Consumer Graph℠ technology, Iridio identifies the right households through high-precision mapping of 130 million unique household personas. Combining digital display with paid social leads to a 67% higher average featured sales lift compared to social-only campaigns. […]
HoneyBook Data Reveals Small Businesses Using AI Earn $400K More Per Year Than Those Who Don’t
Small businesses using AI report nearly 500% more revenue than non-adopters HoneyBook, the leading AI-powered customer relationship management (CRM) platform for small business owners, released the results of a new study that shows small businesses using AI earn a median annual revenue of $500,000, nearly five times the $90,000 median of their slower-moving peers. The […]
Introducing Kandao Meeting Pro 2: A 360° All-in-One AI Video Conference Device Designed for Smarter Meetings
Kandao Technology proudly introduces the Kandao Meeting Pro 2, a next-generation 360° AI video conference device designed for modern hybrid workspaces. Powered by a built-in AI chip, it combines 4K 360° imaging, intelligent audio, and AI meeting assistance in one all-in-one solution, delivering a more immersive and efficient conferencing experience for huddle spaces to larger […]
Bloomberg Vault Integrates BSpeech, Unlocking Multi-Language Voice Transcription Capabilities Across 50+ Languages for Compliance Professionals
Integration of voice-to-text engine for the financial industry converts recorded calls into searchable transcripts at scale and speed. Bloomberg announced the integration of Bloomberg’s BSpeech (‘BSpeech’), a multi-language voice transcription service, into Bloomberg Vault, enabling systematic surveillance, search and analysis of voice communications at scale. The integration of BSpeech into Bloomberg Vault, Bloomberg’s multi-channel communications […]
Decisions Named in Adaptive Process Orchestration Landscape as Automation Moves Toward Governed AI
New industry analyst report highlights emerging Adaptive Process Orchestration (APO) market that scales AI agents and consolidates fragmented automation tools Decisions + ProcessMaker, recently merged providers of leading global business process automation and AI orchestration platforms, announced that Decisions was included in The Adaptive Process Orchestration Software Landscape, Q2 2026, a Forrester Research report covering 35 adaptive […]
Nitro Launches Nitro Automate, Integrating Intelligent Document Automation Into Any Workflow, System, and AI Agent
Eliminate high-volume, manual, and repetitive document work and process thousands of documents in seconds, not hours. Nitro Automate is powered by the same reliable, secure document processing capabilities trusted by 67% of the Fortune 500 and is available now for early access. Nitro Software, a global provider of PDF, eSign, and AI-powered document automation solutions, […]
Stackable Labs Launches First AI Experience Layer for Customer Service Messaging
The first open developer platform for building rich, branded, interactive experiences on top of Zendesk Messenger Stackable Labs today launched a new developer platform for building rich, interactive experiences on top of Zendesk Messenger — extending customer service messaging beyond flat text exchanges into actionable, fully customized experiences that feel native to each company’s brand, […]
TikTok looks beyond brand discovery with travel booking and more
At an ads showcase this week, driving intent and consumer action, including via the new TikTok Go travel offering, were in focus, as were AI capabilities.
Google Analytics Adds AI Assistant As Default Channel Group via @sejournal, @MattGSouthern
Google Analytics now separates AI assistant traffic from referrals with a new default channel group for recognized chatbot referrers like ChatGPT and Gemini. The post Google Analytics Adds AI Assistant As Default Channel Group appeared first on Search Engine Journal.
Pitch Update: Peroni, Deliveroo, TfL, Heineken, Allwyn, Luton Airport Express, Virgin Media O2 and more
Campaign's weekly round-up of pitches, reviews and account wins.
Robert Irwin flees inflatable crocodiles in faux-epic Columbia Sportswear ad
The outdoor brand blends action-movie parody with performance footwear marketing in the Australian outback.
Ford Europe and W+K’s artful new spot sees tires racing across a desert
Wieden+Kennedy London launches a three-part platform focused on racing, work and outdoor endurance.
Supergoop’s Lauren Weinberg on Mastering Human Centered-Marketing in an AI-Driven World
How to build a great marketing team in the age of tech transformation.
With sports fragmentation, following the fans is crucial
Drew Groner, svp, head of sales and marketing, DIRECTV Advertising Live sports remain one of the last true appointment-viewing experiences — audiences don’t just tune in; they plan their schedules around it. That kind of attention is increasingly rare in modern media, and it is precisely why advertising inventory during live sports commands a premium. […]
How mobile gaming companies keep performance intact while migrating measurement systems
Tiahn Wetzler, director of marketing, Adjust A common challenge for mobile gaming companies operating at scale is adapting infrastructure without disrupting performance. With changes to measurement frameworks happening at a record pace — from privacy developments and signal loss to data complexity and integration of AI systems — migrating infrastructure is both logistically complex and […]
Whole Foods’ Daily Shops expanding to 3 more cities
Over the next two years, the specialty grocer will bring its small-format store concept to Boston, Chicago and Philadelphia.
Amazon puts AI front and center with Alexa for Shopping
More than 300 million customers used Rufus in 2025, according to Amazon. Experts believe Alexa for Shopping’s reach could be even greater.
DEEPX and Ultralytics Forge Strategic Alliance to Define the Global Standard for Physical AI in the YOLO Community
Empowering the world’s largest computer vision ecosystem with a unified, one-click NPU hardware standard for building the next generation of real-world AI applications. DEEPX, a leading fabless AI semiconductor company specializing in ultra-low-power Neural Processing Units (NPUs), announced a visionary partnership with Ultralytics, the company behind Ultralytics YOLO, the most widely deployed computer vision architecture […]
Can You Trademark Yourself? Inside Matthew McConaughey’s Novel Legal Strategy to Fight AI Theft
Matthew McConaughey sat before a roomful of aspiring young actors and filmmakers this February at his alma mater, the University of Texas at Austin. He was speaking at Variety and CNN’s town hall that featured the “Dallas Buyers Club” Oscar winner alongside his “Interstellar” co-star Timothée Chalamet. McConaughey had just been asked about the future […]
Miller Lite puts 12-pack in soccer ball as part of World Cup campaign
The effort includes ad spots, influencer partnerships, consumer promotions and the limited-edition Miller Time MVP Matchball.