News
17,280 articles covering the AdTech ecosystem
Duncan Painter, Omnicom’s data and commerce chief, steps down
Painter became a key figure at Omnicom following the company’s $835 million acquisition of Flywheel in 2023.
LaRue Zamorano x DripDrop - 30s
Jelly Belly - Buttered Popcorn - 7s
Jelly Belly - Juicy Pear - 9s
Jelly Belly - Strawberry Jam - 15s
Jelly Belly - Very Cherry - 15s
Jelly Belly - Watermelon - 9s
Watch the newest commercials from Microsoft, Whoop, Kia and more
Microsoft tells the story of a florist who uses Copilot to discover an untapped opportunity.
Freshpet - Too Soon - 30s
Freshpet - Zodiac - 30s
Freshpet - Sleep - 30s
Snapdragon -That’s How - 60s
Yuengling - It's a Yuengling Thing - 15s
Yuengling - It's a Yuengling Thing - 30s
Here Are the Cable News Ratings for April 2026
Though Fox News saw declines in total viewers and the demo, it still led both categories in April.
Turning Complex Data Into Genuine Audience Connections
This post was created in partnership with Inmar Media Key takeaways Marketing teams can use data to make educated guesses about a target audience’s purchase intent these days, but the […]
How Marketers Can Get Clean Incrementality Measurements in a Messy World
This post was created in partnership with Fetch Key takeaways Marketers have more data than ever, yet many still struggle to answer a basic question: Did a campaign change behavior […]
Could a Unified, Independent Measurement System for CTV Be Close?
This post was created in partnership with Viant Key takeaways CTV is an incredibly powerful platform for marketers, but the ecosystem is maturing, leading to new challenges and opportunities. While […]
Losing Traffic To AI Search? Do More Video, Says Major League Fishing’s Jared Collett
In ad ops terms, Major League Fishing has more in common with the average online publisher than the average professional sports association. The post Losing Traffic To AI Search? Do More Video, Says Major League Fishing’s Jared Collett appeared first on AdExchanger.
5 top grocery executive changes in April
Several regional grocers made changes to their leadership teams last month, including Market Basket naming a new president and Fresh Value promoting a new CEO.
Gap targets improved traceability operations, data collection
The retailer aims to enhance coordination with suppliers using an AI layer from supply chain software company Inspectorio.
Target launches new kind of supply chain facility
The Houston Receive Center gives the retailer more inventory-holding capacity before sending products to downstream locations.
V4b.AI Unveils Proprietary AI-Powered Video Production for Brands, Ecommerce and Fashion Industry
High quality, scalable video content without physical shoots V4b.AI is proud to announce the launch of its proprietary AI-driven video solution, designed to meet the growing demands of modern businesses for high-quality, scalable video content. The newly launched system addresses a significant barrier in generative AI applications by maintaining product accuracy, apparel fidelity, and the […]
EVERYWHERE Communications Partners with Parsons to Enable Resilient, Beyond-Line-of-Sight Autonomous Drone Operations Under SBIR Initiative
EVERYWHERE Communications announced a strategic partnership with Parsons Corporation to advance next-generation autonomous drone capabilities under a Small Business Innovation Research (SBIR) initiative, focused on enabling reliable operations in disconnected and austere environments. Modern drone systems often depend on continuous connectivity for control and data transmission, limiting their effectiveness in real-world conditions where networks are […]