5,801 articles covering the AdTech ecosystem
LocaliQ ANZ, the digital marketing Solutions business of USA Co., announced the launch of its next-generation AI Voice Agent, a powerful new addition to Dash by LocaliQ, an AI-powered lead management platform designed to help businesses capture, manage and convert enquiries in real time. Building on the success of Dash’s capabilities, the new AI Voice Agent introduces […]
Google just handed SEOs a new way to hit spammy sites with manual actions and get them deindexed from search results. The post Google Just Made It Easy For SEOs To Kick Out Spammy Sites appeared first on Search Engine Journal.
Results show impact of multiple acquisitions, including Bearded Kitten in the UK.
First campaign under new CMO Claudine Cheever was created in-house by Pinterest’s House of Creative.
Account was worth £37m in 2025 according to COMvergence.
Gold was formerly president at Dentsu’s B2B division.
The global marketing remit spans 20 countries, including the UK.
44.4% of domains now fall below accepted quality thresholds, according to Picnic’s Inventory Quality Report 2026, highlighting a growing gap between the scale of digital supply and the value it delivers. Based on analysis of more than 120,000 domains, the report [...] The post 44% of Web Inventory Fails Quality Standards, Picnic Finds appeared first on ExchangeWire.com.
In her latest column, Shirley Marschall looks at a decades-old conspiracy theory, and what it has in common with ad tech's 'frictionless' promise... The post Ad Tech’s Bielefeld Problem: What If None of It Is Real? appeared first on ExchangeWire.com.
Media buyers are prodding publishers to understand how agentic AI systems will interact.
Lisa Horton, chief creative and communications officer at David’s Bridal, joins the Marketer's Brief podcast to discuss how the bridal retailer has leaned into AI
Launched by Musa Tariq and Tim Jones, Science x Story consults CMOs on everything from agency selection to positioning
AI-powered platform converts screen recordings and voice narration into publish-ready SOPs and training guides for operations teams. Glitter AI (www.glitter.io), an AI-powered documentation and SOP creation platform, announced continued growth as more than 11,000 teams worldwide now use the platform to create standard operating procedures, training guides, and process documentation without manual writing. Every company has […]
New capabilities across declarative pipelines, real-time routing, streaming, and emerging agentic experiences help data teams move from manual assembly to faster, more intent-driven delivery of trusted data. Key takeaways: Qlik extends its agentic approach into data engineering: This release takes Qlik’s agentic strategy beyond analytics users and into the teams building, moving, and maintaining trusted […]
Hire signals next phase of company’s AI analytics transformation As part of its continued transformation into the world’s leading AI analytics provider, Amplitude, Inc. announced Gab Menachem as its new chief product officer. Menachem founded Loom Systems, an AIOps company that was acquired by ServiceNow in 2020, and has spent the past six years scaling […]
In our tests of developer and project-management scenarios, AI on new PCs saved 2 or more workdays per week vs. traditional approaches on older PCs Principled Technologies (PT) has released two new reports demonstrating that using AI tools on a modern PC powered by AMD Ryzen AI processors can significantly accelerate routine project-management and development […]
Pinecone’s unique serverless vector database slab architecture — with Dedicated Read Nodes now generally available — gives customers exceptional price-performance for any use case Pinecone, the leading vector database, announced that its next-generation serverless slab architecture and newly released Dedicated Read Nodes (DRN) are powering real-time, AI-driven contact recommendations for sales and marketing teams. With […]
New conversational AI voice agents respond to inbound calls instantly, around the clock, so businesses never lose a high-intent customer to a missed call again. Every business loses revenue it never sees leaving. Not from bad products or weak marketing, but from a phone that rang and went unanswered. Research shows that 78% of customers […]
5W PR, one of the largest independently owned PR and digital marketing agencies in the U.S., announced an expanded focus on its crisis communication and Generative Engine Optimization offerings as brands adapt to a new era of AI-driven search, online visibility, and reputation management. As artificial intelligence continues to transform how consumers discover, evaluate, and engage with brands online, 5W is helping clients […]
TechAhead, an AI-native app and enterprise software development company, announced that it is an OpenAI Services Partner. Through this collaboration, TechAhead will help organizations accelerate the adoption of AI solutions using OpenAI’s models and APIs. TechAhead’s services include advisory, solution design, implementation, and ongoing support to help organizations integrate AI capabilities into their existing systems and business […]
For years, Ad Ops teams’ jobs have been defined by urgency. Stuck in reaction mode, employees have had to pivot their day at the drop of an inbox ping, IO change, or tag break. Often, they’ve needed to solve problems almost instantly. However, as automation evolves and data becomes more interconnected, there’s a quiet but […]
TiVo Ads has today launched its automatic content recognition (ACR) TV data offering in the UK, introducing an independent, measurement-first dataset which the company says is designed to bring greater clarity to cross-platform TV viewing. TiVo has a long history of making data from its devices available to the wider market, with over 15 years Read More
A new AI study has attempted to answer in seconds a question that art critics and experts have debated for centuries: what is the world’s most beautiful painting? To celebrate World Art Day, creative data provider DAIVID switched the focus of [...] The post AI Crowns the Most Beautiful Artworks of All Time for World Art Day appeared first on ExchangeWire.com.
In today’s Digest, we cover Meta set to overtake Google in ad revenue for the first time, Publicis marking its 20th consecutive growth quarter despite momentum slowing, and Freely launching FAST ‘Spotlight Channels’. The post Digest: Meta to Overtake Google in Ad Revenue; Publicis Marks 20th Growth Quarter; Freely Launches FAST ‘Spotlight Channels’ appeared first on ExchangeWire.com.