1,570 articles covering the AdTech ecosystem
Google's Jeff Dean explains why latency and cost make Flash Google's production tier for AI search, and why models are built to retrieve, not memorize. The post Why Google Runs AI Mode On Flash, Explained By Google’s Chief Scientist appeared first on Search Engine Journal.
Peec AI analyzed fan-out queries from 10M+ ChatGPT prompts and found 43% of background searches ran in English, even for non-English prompts. The post ChatGPT Search Often Switches To English In Fan-Out Queries: Report appeared first on Search Engine Journal.
Depop has about 7 million buyers, 90% of whom are younger than 34, eBay’s CEO said.
The industry’s new agency giant offered a look at revenue, cost savings and plans to streamline its sprawling portfolio.
The company doubled its cost-synergy target to $1.5B and authorized a $5B buyback.
Monetization OS, which has raised millions and partnered with Google, brings a new approach to the emerging world of content marketplaces
Dayforce reimagines work responsibilities, LinkedIn acknowledges its limitations and Stavros Halkias auctions Manscaped’s Super Bowl hairball.
Ad Age Datacenter’s profile of Dentsu with facts, figures and agency company details.
AI that truly works for advertising requires more than better-trained models—it requires a better-developed structure.
The cable viewing segment was the star of the month, with a +9% increase in viewership compared to December.
In an email to merchants, TikTok said Seller Shipping “remains unchanged,” pausing the earlier plan that would have required orders to go through its own logistics network.
Happy Q4 earnings season! This is the time of year when the biggest brands disclose their full-year results and report on their make-or-break holiday seasons. And it’s not been an easy few weeks for some of America’s biggest CPG brands. Companies like Procter & Gamble, Pepsi and Colgate-Palmolive are contending with cautious consumers and shrinking […] The post Big CPG Brands Are Quick To Cut Ad Spend Amid A Tough US Market appeared first on AdExchanger.
Fast food marketers including McDonald’s, Burger King and Wendy’s will have to move beyond price-point value to drive sales and traffic.
The actor and retired pro wrestler explains why his authentic connection to the brand has made a 10-year relationship resonate with consumers.
The cereal brand partnered with rap artist JID for a fresh take on its “Hey Tony” jingle as it looks to grow loyalty with a new generation.
Move SEO upstream into leadership decisions to safeguard visibility, enforce standards, and scale sustainable search performance. The post Enterprise SEO Operating Models That Scale In 2026 And Beyond appeared first on Search Engine Journal.
Master lead management in 2026 and uncover strategies to ensure leads do not go cold in your sales process. The post A First Look at 2026: Leveraging AI to Boost Lead Handling and Drive Better Results appeared first on Search Engine Journal.
An analysis of 11 impacted sites reveals a strong correlation between Google visibility losses and declining AI search citations, with ChatGPT hit hardest. The post Are Citations In AI Search Affected By Google Organic Visibility Changes? appeared first on Search Engine Journal.
Fabric Social created the video.
James Millers, Charlotte Prince and Loriley Sessions are joining the agency.