News

Dara Lynch stepped down last year after 18 years.

The musings of this year's A List cohort – on everything from their favourite pitching outfit to the future of advertising – are amusing, perceptive and sometimes downright outrageous.

The exclusive online directory reveals the thoughts on life and work of more than 200 leaders.

Appointment follows review which launched in 2025.

Rebecca Fennelly, former global marketing and communications director at Brainlabs, also joins as growth director.

Judges from The Guardian, BBC Creative, Global, Radiocentre and more join this year's panel.

Creativebrief managed the review.

The big themes that showed up creatively (and not so creatively) during the Big Game.

Global warming's impact on the Winter Olympics should give would-be sponsors pause for thought. Brands should think long-term, by contributing to and protecting the fragile ecosystem rather than accelerating its demise.

Campaign is Jung von Matt's first major work for the brand since winning the account in 2025.

Campaign asks creatives how they rate this year's Super Bowl ads.

Biggest falls in staff numbers among men and those who were under the age of 25.

Report also reveals ethnic minority representation at C-suites level grew to 12.7% in 2025.

Meanwhile, Publicis Groupe tops holding company table.

Fines issued by the Financial Conduct Authority for wrongdoing in 2021.

Campaign created by Joyful & Triumphant.

Ingenuity+ managed the pitch for the Jaffa Cakes and McVitie's owner.

Justin Taylor was managing director of Teads UK for almost 11 years.

Pubstack has published the UK edition of its State of Programmatic 2025, highlighting a market where volume growth no longer protects value. In 2025, UK programmatic impressions increased +10.51% year-on-year, while programmatic revenue declined by -2.29% year-on-year, driven by a -10.54% [...] The post State of Programmatic UK 2025: Volume Up, Value Down for UK Publishers appeared first on ExchangeWire.com.

In today’s Digest, we discuss Paramount’s latest attempt to buy WBD; Alphabet planning a 100-year sterling bond sale, Apple and Google proposing App Store changes after a CMA probe The post Digest: Paramount Sweetens WBD Deal; Apple & Google Propose App Store Changes appeared first on ExchangeWire.com.

Super Bowl ads may cost USD$8m (£5.8m) for just 30 seconds, but only a handful earn attention after the final whistle. New data from Kinetiq, the AI-powered global media intelligence platform, reveals which Super Bowl LX advertisers managed to extend [...] The post Which Super Bowl LX Ads Are Still Winning After the Final Whistle? appeared first on ExchangeWire.com.

Google's earning are out. In her weekly column, Shirley Marschall takes a look at the tech behemoth's power, and tells us what exactly an eiergelende wollmilchsau is... The post Life, Ads and Planet Google… appeared first on ExchangeWire.com.

BBDO Global CEO Nancy Reyes and Global Chief Creative Officer Chris Beresford-Hill discuss the strategy behind the changes.

Gatorade Chief Brand Officer Anuj Bhasin on reviving “Is It In You,” becoming moment-centric and simplifying hydration.