News

Chipotle appoints Fernando Machado as chief brand officer

The former CMO at companies including Burger King and Activision Blizzard takes a role last held by longtime brand marketer Chris Brandt.

GoDaddy Transferred A Domain By Mistake And Refused To Fix It via @sejournal, @martinibuster

GoDaddy accidentally transferred someone's domain name to someone else then refused to fix the problem. The post GoDaddy Transferred A Domain By Mistake And Refused To Fix It appeared first on Search Engine Journal.

Creators are Finally Getting Credit for Priming the Pump of Sales

For years, brands have treated influencers as glorified billboards while simultaneously judging them by conversion metrics they were never designed to deliver. The result has often been a mismatch between brand goals and measurement, with creators consistently under-credited for the discovery, trust-building, and purchase intent they generate before a single transaction occurs. That disconnect is [...]

Horizon Media’s Domenic Venuto: AI Positions Agencies As Strategic Partners, Not Vendors

NEW YORK — Rather than reducing ad agencies to the role of “mere service provider,” artificial intelligence tools just might be elevating creatives and media buyers to strategic C-suite partners that address fundamental business challenges. “For a long time in the agency business, we got relegated to the procurement office. It was all about cost [...]

Buchanan’s celebrates Latino community, culture ahead of World Cup

The campaign includes a collaboration with musician Rauw Alejandro, on-site activations and a limited-edition bottle collection.

Overwolf Ads Launches Gamer Grid

Overwolf Ads, the world-leading ad tech gaming platform reaching over 113 million monthly gamers across hundreds of the world’s biggest titles, today (27th April, 2026) announced the launch of Gamer Grid, a first-of-its-kind audience data product built from deterministic PC [...] The post Overwolf Ads Launches Gamer Grid appeared first on ExchangeWire.com.

5 Questions For… the CNN Team in the Control Room During the WHCD Shooting

CNN's Eric Hall and David Foote shared their control room experience as the WHCD went from a light-hearted affair to a breaking news situation.

Why Academy Sports & Outdoors is going against the grain with store openings

Executives touted the retailer’s “outside-in” strategy for new locations, which prioritizes markets that are further away from big cities — and big competitors.

VaynerX’s new agency wants to help brands master the attention economy

The Tamara Group seeks to flip the typical agency split between strategy and production work as CMOs wrestle with volume, CEO Ryan Harwood explains.

AI Overviews Cut Organic Clicks 38%, Field Study Finds via @sejournal, @MattGSouthern

A randomized field experiment found Google AI Overviews reduced organic clicks on triggered queries by 38%, while user experience ratings stayed unchanged. The post AI Overviews Cut Organic Clicks 38%, Field Study Finds appeared first on Search Engine Journal.

Silverpush Grows 200% Across Americas Market, Expands Regional Footprints Across North America

Silverpush, the contextual intelligence company, today (27th April, 2026) announced a rapid expansion across the Americas, with the business achieving the biggest period of revenue growth in history and new offices across Chicago, LA, and New York.  Since last year, the [...] The post Silverpush Grows 200% Across Americas Market, Expands Regional Footprints Across North America appeared first on ExchangeWire.com.

Blizzard Diablo Helix by Korn - 3m 37s

Blizzard launches Diablo IV: Lord of Hatred with new music video from Korn

The heavy metal track and video, developed with 72andSunny, prepare gamers for a gallery of gore.

Watch the newest commercials from FedEx, Apple, Heinz and more

Apple says, “Listen to your body” in a joint spot for iPhone and Apple Watch.

Food Lion pulls back the curtain on its loyalty program

With over 1 million active and engaged customers in its MVP program, the Ahold Delhaize banner is dialing up personalization and looking to reward in-store and online shoppers.

Walmart’s grocery sales growth slows

The 3% year-over-year increase in food and beverage sales during the retailer’s latest fiscal year reflects a decline in its grocery market share.

Fresh Value CEO Terry Stanley to step down

Stanley will be succeeded as chief executive of the Alabama-based supermarket chain by Shane Holliday.

H&M Group names chief information officer

The retailer's new C-suite hire, Diego Teijeiro Ruiz, brings almost two decades of experience from Inditex.

3 takeaways from Walmart’s 2026 annual report

The retailer's 2026 fiscal year boasted e-commerce growth, Supercenter openings and big AI initiatives. “We are at a pivotal moment,” CEO John Furner said.

Lowe’s to open 5 new stores this year

The first location is set to open this June in Port St. Lucie, Florida, and includes in-store features like enhanced digital signage and QR codes.

Bankruptcy court, citing Saks Global’s merchandising woes, approves $500M in exit financing

Judge Alfredo Pérez on Friday approved the plan, paving the way for the luxury retailer to start fresh with vendors — and customers.

Tractor Supply’s delivery volume jumps as final-mile plan advances

Customers are tapping the retailer's growing capabilities for deliveries involving larger order quantities, Chief Supply Chain Officer Colin Yankee said.

Moore Launches SimioAccelerate, an Agentic Fundraising Platform, to Accelerate Nonprofit Growth

Built on Microsoft Azure and powered by SimioCloud data, SimioAccelerate brings enterprise-level fundraising intelligence to nonprofits of all sizes. Moore, a leading constituent experience management (CXM) company, announced the launch of SimioAccelerate, one of the first agentic fundraising platforms, at AFP ICON 2026. Moore developed SimioAccelerate in collaboration with Microsoft on Microsoft Azure, with data intelligence […]

PayPal Brings New Commerce-Grade Identity Solution to Advertising Industry

PayPal Ads ID provides deterministic identity from verified PayPal and Venmo accounts, making it available to ad tech partners to improve ad relevance and performance Most identity solutions in advertising are built on estimates, guesswork, or probabilistic signals. PayPal changes that by introducing something different: PayPal Ads ID, an advertising identifier grounded in verified commerce […]