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20,369 articles covering the AdTech ecosystem
Walmart shoppers can now get Dunkin’ delivered alongside orders
The service follows a similar announcement with Subway as the retailer aims to become a contender in the restaurant delivery space.
The Friday Checkout: Erewhon presses ahead with its promise of a ‘radiant lifestyle’
The luxury California grocer famous for $30 packs of ice cubes just opened its 14th location and is developing two more.
What is Sprouts’ next CEO inheriting?
Nick Konat will soon helm a specialty grocer that is juggling a lot, from improving its recent lackluster financial results to revamping value messaging and aiming to open dozens of stores.
Dollar General deploys AI across distribution centers, stores
The retailer is using Relex Solutions’ supply chain platform to manage ordering schedules, lead times, supplier coordination and fulfillment methods.
The Weekly Closeout: Reebok partners with Hilary Duff and Saks Fifth Avenue launches fall campaign
The pop icon is the athletic retailer’s latest ambassador. Meanwhile, the department store, and sister brand Neiman Marcus, debuted seasonal campaigns.
Ulta’s use of Flock technology causes upset online
The retailer drew attention on social media this week for its use of automated license plate readers at some locations as the technology has drawn widespread public criticism.
Amazon Prime members now get free Alexa+ access
The new perk follows a quarter of double-digit growth in Prime membership as Amazon and rivals emphasize the importance of their paid membership programs.
Lululemon pulls back store plans as sales plummet
Even sales of leggings fell 20% in Q2. Incoming CEO Heidi O’Neill, the former Nike exec who arrives next week, has her work cut out for her.
When Falling Store Traffic Isn’t a Marketing Problem
Lululemon plans to increase marketing as sales weaken across stores and ecommerce. Its challenge is determining which parts of the customer journey need fixing before applying the same response across an 825-location network. Lululemon plans to increase its marketing investment as it attempts to reverse declining sales and weakening brand sentiment. But before spending more […] When Falling Store Traffic Isn’t a Marketing Problem first appeared on Street Fight.
TikTok Creator Skyelar Chase Signs With Innovative Artists Entertainment
Digital creator Skyelar Chase, who specializes in luxury lifestyle content and has more than 1.7 million followers on TikTok, has signed with Innovative Artists Entertainment for representation in all areas. The agency will work with Chase to strategically expand her growing presence across the fashion, beauty, travel and lifestyle spaces. She did not previously have […]
KFC names first global chief brand officer amid identity overhaul
The chain created the post as it refreshes iconic assets, including Colonel Sanders, and recenters its menu on offerings like boneless chicken.
Getting Your Product Into ChatGPT Isn’t The Hard Part, Getting It Through Checkout Is via @sejournal, @gregjarboe
Getting surfaced in ChatGPT is the easy half. Three checks every retailer should run before connecting a fourth agentic commerce protocol. The post Getting Your Product Into ChatGPT Isn’t The Hard Part, Getting It Through Checkout Is appeared first on Search Engine Journal.
Petco loses millions due to loyalty program
When Petco Perks launched in Q2, “customer point redemption volumes far exceeded our initial projections,” CEO Joel Anderson said.
SoundHound AI Completes Acquisition of LivePerson, Creating a World-Leading Omnichannel Conversational AI Powerhouse
Combined company appoints John Collins as Chief Financial Officer SoundHound AI, Inc. , a global leader in voice and agentic AI, announced the successful completion of its acquisition of LivePerson, Inc., and the appointment of John Collins as the combined company’s Chief Financial Officer. With the transaction officially closed, SoundHound AI immediately expands its market […]
AI SEO Hacker Launches Affordable, KPI-Guaranteed SEO and AI Search Optimization Service, Verified Across 10 Industries
Taipei agency ties NT$10,000 monthly contracts to five KPIs, backed by a documented track record across tourism, SaaS, manufacturing, and e-commerce. AI SEO Hacker today announced the continued rollout of its SEO and Generative Engine Optimization (GEO) service, a program built around two commitments the company says are still uncommon in the industry: an affordable, transparent […]
Docusign Agreement Layer for the Agentic Enterprise Coming to Every Agent
Docusign, the most trusted name in agreement tech, applies agreement engine to modern agentic enterprise tech stacks Docusign announced it will open its Model Context Protocol (MCP) Server to every AI agent on September 30. With the Docusign MCP generally available globally, agreement intelligence and governed action powered by AI engine Docusign Iris are now […]
Back-to-school marketing is a mash up of AI tech and value messaging
The 2026 back-to-school shopper turned to digital tools like AI to save money, but those who use the tech can end up spending more than those who don’t.
How To Measure Your Brand’s Visibility In AI Answers (And Fix What You Find)
Explore how to improve your brand's visibility in AI search results and understand ranking discrepancies with traditional methods. The post How To Measure Your Brand’s Visibility In AI Answers (And Fix What You Find) appeared first on Search Engine Journal.
Week in Review: TV Flexes its Profit-Generating Power, The Trade Desk Cuts 15 Percent of Staff, and Disney+ Agrees M6 Content Deal
In this week's Week in Review: TV flexes its profit-generating power, The Trade Desk makes global staff cuts, and Disney partners with M6. Top Stories Total TV Generates 54 Percent of Media-Driven Profit, finds Ebiquity and ISBA Study Brands and agencies which have run TV campaigns for long enough will generally tell you they know Read More
Comic Relief’s sarcastic ads take aim at indifference to childhood poverty
Quality Meats’ “Not Our Problem” campaign mocks excuses for inaction while directing people to volunteer resources.
Software buyers are moving faster than software sellers
AI is accelerating software decisions while quotes, approvals, and sales handoffs discourage buyers ready to spend. The post Software buyers are moving faster than software sellers appeared first on MarTech.
10 Salesforce Winter ’27 updates marketers need to know
From Agentforce campaign creation to cleaner reporting, these are the Winter ’27 changes with the biggest impact on marketing teams. The post 10 Salesforce Winter ’27 updates marketers need to know appeared first on MarTech.
Gupshup Launches Self-Serve Voice AI Platform, Extending Conversational Engagement into Phone Calls
Businesses can now build, test, and deploy AI voice agents across support, sales, and operations – alongside WhatsApp, RCS, and SMS – from a single platform Gupshup launched its Voice AI Platform, a self-serve console for building and running AI voice agents that handle calls end to end. The launch extends Gupshup’s engagement platform from […]
Datamaran Appoints Bert Sinnema as Chief Technology Officer
Datamaran, the AI-powered risk and governance software provider, announced the appointment of Bert Sinnema as Chief Technology Officer. Based out of the company’s Leeuwarden office in the Netherlands, Sinnema will lead Datamaran’s global engineering and product teams, including the engineering hub in Valencia, Spain, driving the technology and product vision behind the platform that helps […]