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11,474 articles covering the AdTech ecosystem

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Azira Launches Estimated Visits Core to Make Complex Location Data More Accessible and Actionable

Brands and agencies can leverage insights on 940,000+ locations across key verticals, including retail, fitness, and dining, to inform operations, targeting, planning, and strategy Azira, a global consumer insights platform, today announced the launch of Estimated Visits Core, a new location intelligence product that gives brands and agencies direct access to accurate, detailed mobility and […]

MarTech SeriesMay 27, 2026Source
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Omnitronics Unveils 100% Software omniGateDMR and omniGateP25 RoIP Gateways

New 100% software gateways eliminate hardware dependency, delivering unmatched scalability, interoperability, and resilience for mission-critical communications Omnitronics, a global leader in mission-critical communication technology, today announced the launch of its next-generation omniGateDMR and omniGateP25 Radio over IP (RoIP) gateways. These innovative gateways are now 100% software, with vocoder functionality fully integrated into the software stack—eliminating […]

MarTech SeriesMay 27, 2026Source
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Nike x Palace gives voice to Shakespeare through Wayne Rooney in World Cup spot

The film was created by Nike and Palace’s in-house teams.

CampaignMay 27, 2026Source
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Block Report co-founder leaves to join Charlie Oscar as global head of growth

Block Report was founded in 2025.

CampaignMay 27, 2026Source
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Bisto picks lead creative agency

Pitch process was run directly by the brand.

CampaignMay 27, 2026Source
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How DCM Studios rebuilt with a 'bunch of misfits' to find success

DCM Studios was named Commercial Team of the Year at the Campaign Media Awards.

CampaignMay 27, 2026Source
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Channel 4 to rerun 1966 World Cup final in aid of Alzheimer’s Society

Special replay to bring together SunLife and Alzheimer's Society to raise awareness of dementia.

CampaignMay 27, 2026Source
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Chants, midwives and birthing bars: behind the scenes of Andrex’s 'Push like you’re pooing' campaign

Campaign speaks to AMV BBDO's (formerly FCB London) executive creative director Kyle Harman-Turner, Kimberly-Clark’s Matt Stone and King She at Somesuch about tackling taboos around labour poo.

CampaignMay 27, 2026Source
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Don't be blinded by your rivals like Tony Baddingham

When agencies become obsessed with beating each other, relationships suffer.

CampaignMay 27, 2026Source
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Dentsu Predicts 75 Percent of All Ad Spend Will Be Algorithm Driven By 2028

Japanese holding group Dentsu released its mid-year global advertising spend forecast this morning, predicting 5.0 percent growth this year and 5.5 percent in 2027, a deceleration compared to last year's 5.8 percent growth. This marks a slight downward revision of expectations compared with Dentsu's previous forecast of 5.1 percent growth in 2026, released back in Read More

VideoWeekMay 27, 2026Source
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Adform & Adsquare Launch Industry-First Agentic Real-Time Framework Integration

Adform, the integrated advertising platform built for the agentic age, today (27th May 2026) announces an enhanced partnership with Adsquare, the real-world data platform for the outcomes era, to deliver an industry-first implementation of the Agentic Real-Time Framework (ARTF).  Ushering in [...] The post Adform & Adsquare Launch Industry-First Agentic Real-Time Framework Integration appeared first on ExchangeWire.com.

ExchangeWireMay 27, 2026Source
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Chili’s x Lizzo - Baby Back Ribs Jingle - 1m18s

Ad AgeMay 27, 2026Source
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The Most AI-Fluent People Are Being Filtered Out Before They Even Land a Job

It’s true that AI is automating real work. Some roles will disappear in moments like this. But disappearance was never the dominant story.

AdweekMay 27, 2026Source
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Nucleus Research Releases 2026 BI and Analytics Technology Value Matrix

Leaders in the BI and analytics market include Domo, Microsoft, Oracle, Qlik, Tableau, and ThoughtSpot. Business intelligence and analytics platforms in 2026 are delivering ROI by expanding access to governed analytics across the enterprise. The market is no longer centered solely on analysts and data specialists. Organizations are extending analytics to frontline managers, operational teams, […]

MarTech SeriesMay 27, 2026Source
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Apple Bringing Back ‘After the Whistle’ Podcast, Hosted by ‘Ted Lasso’ Star Brendan Hunt and Sports Broadcaster Rebecca Lowe, for World Cup

As soccer’s biggest quadrennial event — the World Cup — is about to kick off in North America next month, Apple is putting two passionate football fans back in the game. Season 3 of the “After the Whistle” podcast will again be co-hosted by Brendan Hunt, actor and co-creator of Apple TV’s award-winning series “Ted […]

Variety DigitalMay 27, 2026Source
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Core Web Vitals: WordPress And Astro Versus Everyone Else via @sejournal, @martinibuster

WordPress and Astro emerge from the latest performance comparison as a contrast between platform complexity and lightweight publishing. The post Core Web Vitals: WordPress And Astro Versus Everyone Else appeared first on Search Engine Journal.

Search Engine JournalMay 27, 2026Source
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Google’s Standards Haven’t Changed But AI Is Making That Harder To Ignore via @sejournal, @gregjarboe

Sam Sifton's commitment to human-driven journalism reflects Google's unchanged stance: quality content requires accountability, not just automation. The post Google’s Standards Haven’t Changed But AI Is Making That Harder To Ignore appeared first on Search Engine Journal.

Search Engine JournalMay 27, 2026Source
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WPP Production promotes Santiago Sánchez-Lozano to CEO for EMEA

Santiago Sánchez-Lozano was previously CEO for Central Europe, Middle East, and Africa and spent five years at Hogarth.

CampaignMay 26, 2026Source
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Marcus Orme and Karen Eccles to chair 2026 Media Week Awards

2025 winners take on co-chairing roles in 40th anniversary year.

CampaignMay 27, 2026Source
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Focusing on Efficiency Means “Doing Less With Less” Says IPA Research

A wealth of effectiveness data has drilled the benefits of brand investment into the minds of most marketers, but many argue that those long-term investments are only feasible for large brands with deep pockets. However, a new IPA report from marketing effectiveness expert Les Binet, and Will Davis, Chief Data Officer and Co-Owner of Medialab, Read More

VideoWeekMay 27, 2026Source
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Zoom’s head of media on data ownership and trust, new investments, preparing for its first Cannes and more

Whitney Magnuson, VP and head of brand and media at Zoom, discusses the company's changing media operations.

Ad AgeMay 27, 2026Source
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Unilever’s new CMO on why Cannes still matters and how the Dove playbook applies to other brands

Unilever CMO Leandro Barreto unpacks how he gets the most out of Cannes every year and talks about the success of Dove’s “Real Beauty” and “Vaseline Verified” campaigns.

Ad AgeMay 27, 2026Source
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Vote for the best campaign of May 2026

Vote now to determine the best campaign of May 2026, selected from Ad Age’s weekly Creativity Top 5 roundups.

Ad AgeMay 27, 2026Source
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Why adults are turning kids’ meals into a restaurant value hack

Inflation, GLP-1 medications and shifting ideas about portion sizes are pushing some diners toward smaller-format meals—even as chains continue selling abundance.

Ad AgeMay 27, 2026Source