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19,681 articles covering the AdTech ecosystem
Google's Former Safety Chief Calls For Slowdown In AI Development
Tom Siegel, the former vice president of trust and safety at Google, has called for a slowdown in AI development, warning that "AI can cause more harm to children than social media has," Reuters reports. "We find ourselves in a really terrible situation in terms of what AI is doing to kids," Siegel said. "The idea that the industry will figure it out by itself without outside help is unrealistic."
Taboola Offers Platform For Converting Shoppers Who Show Intent
Taboola Inc. has launched an identity offering called Realize ID that it says can help performance marketers act on open-web intent, MarketScreener reports. The new offering, which supports Taboola’s Realize advertising platform, allows advertisers to convert shoppers who have shown intent across the fragmented internet. Taboola operates on both sides of the transaction, advertiser and publisher, in a closed loop.
San Francisco Sues Trump Media Over Early Access For Firms That Pay
The city’s attorney, David Chiu, argued that Trump Media & Technology Group (TMTG) violated California’s Unfair Competition Law, a state law against insider trading. “These everyday investors are placed at a substantial disadvantage to sophisticated firms willing and able to pay extraordinary sums for advanced access to market-moving information,” wrote David Chiu, city attorney, in the lawsuit. “Trump Media’s scheme is unprecedented in its monetization of nonpublic information obtained through government service and sold on the private market.”
4 Things We Saw Inside WPP’s New AI-Powered Production Hub
WPP's flagship production hub Devon's Point in London brings together human craft and AI tools.
All the Top Shows, Movies and Networks in the Merged Paramount-Warner Bros: ‘Yellowstone,’ ‘Harry Potter,’ ‘Mission: Impossible’ and DC Under One Roof
In line with mega-mergers that have come before, the impending marriage of Paramount Skydance and Warner Bros. Discovery will lead to a media company packed with assets. What differentiates this deal — which is now in the clear to move forward — from others is the sheer amount of brands and intellectual property in play. […]
Meta Pushes Court To Toss Scam Ads Suit
The terms of service "do not promise that Meta will accomplish the impossible task of preventing a user from ever being exposed to misleading content," the company argues.
Brand Identity On Threads To Become Independent Of Instagram
Starting Sept. 26, advertisers will have more options to individualize their presence on Threads and Instagram.
TikTok Joins Child-Harm Protection Platform Lantern
Lantern enables a multitude of platforms to share signals about accounts and behavior that go against their child safety policies.
Google Appeals $425M Privacy Verdict
A jury determined after trial that Google wrongly gathered analytics information even after mobile users attempted to block data collection.
Generative AI Can Unlock Ideas Without Blowing Budgets
This post was created in partnership with Higgsfield AI The adoption of generative AI for creative production—and its level of sophistication—has increased exponentially over the past year. During a Brandweek […]
Choosing Seasonal Magic Over Product Features
This post was created in partnership with iSpot For iconic brands, holiday campaigns can be a key time to shift from product-focused messaging to more creative, emotional storytelling. But finding […]
Personalization at Scale Edges Closer With AI Interactive Ads
This post was created in partnership with Flam Is AI bringing us closer to a brand marketing world where the audience can act inside the content instead of just watching […]
Bai Founder Ben Weiss Wants Gen Z To Drink More
The beverage industry pioneer is betting that a new kind of alcohol can win back sober-curious drinkers
How a 161-Year-Old Brand Stays Relevant
This post was created in partnership with Zappi To keep up with today’s consumers, brands need abundant data and a willingness to adapt. During a Brandweek 2026 fireside chat co-hosted with […]
AI Has Reached Creative Teams—Now Comes the Hard Part
While it seems like nearly every marketer is using some kind of AI tool, just how prevalent is true integration? And with such a steep learning curve, how can they […]
Dentsu's EVP, OOH Lead on Why Context Is the Real Power of OOH
From traffic data to crowd signals, Martin Porter breaks down the contextual triggers marketers underuse, why dynamic creative needs to move from stunt to standard practice, and how to leverage OOH as a performance channel.
Georgia-Pacific Drives Supply Path Optimization Through Its Brands
SPO reduced wasted ad spend from low-quality inventory and invalid traffic, and increased transparency and control across the programmatic supply chain.
Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/20/2026
T-Series is staying strong at the head of the Global Top 50. During the third week of September, the Indian record showed why it is YouTube's most-watched channel of all time. It picked up 985.1 million weekly views, and if it repeats that performance next week, it will likely complete a month-long run in the #1 position. Beyond T-Series, the Global Top 50 is filled with its usual complement of children's content. The next six spots in the ranking are all occupied by kid-friendly favorites, each of which collected at least 500 million weekly views. Changes are coming to YouTube's family category -- how will these channels adapt? Visit Tubefilter for more great stories.
Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 09/20/2026
2026 has been a big year for Brazilian creators. CazéTV's World Cup streams ruled the summer, and as the weather turns autumnal, Lucan Pevidor is dominating the YouTube game. Pevidor topped the Global Sub Top 50 for the fourth week in a row after adding 1.6 million new subscribers. He now has nearly 39 million subscribers in all. Pevidor might go through all of September without leaving the #1 spot, but he's not the only creator on a hot streak. By taking cues from a new wave of generative AI hubs, creators across the world are finding ways to increase their numbers several times over. Visit Tubefilter for more great stories.
Will students do their homework if it’s turned into a TikTok-style feed? ScrollEd thinks so.
There's a new app turning textbooks into social media feeds that look like the For You Page. It's called ScrollEd, and it is trying to improve educational outcomes by making studying more fun for school-age kids. ScrollEd's founders are Utsav Gupta and Rebecca Neff, a husband-and-wife duo who have built a straightforward tool that makes education more engaging. Users upload textbook files, which are then turned into vibrant, interactive feeds that can hold students' attention while imparting relevant information. AI powers that transformation. ScrollEd's tech, according to the startup's website, delivers "instant concepts, clean summaries, anchor examples, and micro-quizzes" while letting users "keep scrolling without losing flow." Visit Tubefilter for more great stories.
Can “Trump TV” win a war against the press on YouTube?
As Donald Trump faces a media blockade, he's counting on YouTube to keep him on air. A "Trump TV" stream went live on the White House YouTube channel hours after five major news organizations united against the President. The 24/7 stream brings Trump's "greatest hits" to YouTube. Fox News, ABC News, CBS News, NBC News, and CNN took Trump off their airwaves after he barred Politico, MS NOW, and CNN from the White House press room. In a joint statement, the news organizations said that "the public has a vital interest in receiving accurate, independent information about its government." Visit Tubefilter for more great stories.
How Chili’s marketing works — and why Mexican QSRs are its next target
CMO George Felix dug into the casual dining chain’s past successes and pathway for future growth at Brinker International’s recent investor day.
Which Data Sources Should You Care About For AI Search? via @sejournal, @chrisgreenseo
AI search pulls from more sources than most SEOs track. Here's a tiered view of which data sources deserve your attention first. The post Which Data Sources Should You Care About For AI Search? appeared first on Search Engine Journal.
Watch the newest commercials from Taco Bell, Apple, Toyota and more
Fernando Mendoza becomes a Taco Bell manager in the latest from the fast food chain.