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OpenAI testing third-party-style tracking in ChatGPT ads

OpenAI testing third-party-style tracking in ChatGPT ads

A persistent identifier could improve ChatGPT ad measurement while creating new questions about consent and the personal data behind it. The post OpenAI testing third-party-style tracking in ChatGPT ads appeared first on MarTech.

Last updated Sep 23, 2026 by ATDb automated enrichment

Source
MarTech
Published
Sep 23, 2026
Topic
OpenAI
Mentions
2

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