6,476 articles covering the AdTech ecosystem
Across the world, many government officials are wary about TikTok, but Zohran Mamdani is not one of them. The Mayor of New York City achieved a historic victory last November, and he likely could not have pulled it off without TikTok. Mamdani's clever, polished social media content helped him cultivate credibility among young people, who in turn boosted his successful campaign. Visit Tubefilter for more great stories.
The historic launch will take place from the Kennedy Space Center in Florida.
SAN JUAN, Puerto Rico – If there is one thing Christa Klausner would like the industry to stop doing, it is obsessing over “tension.” Yes, commerce media networks want control. Yes, agencies want flexibility. No, this is not a reality show. “Tension is kind of a strong word,” said Klausner, executive vice president of commerce [...]
Yum Brands and WPP officials discussed how they are operationalizing AI as the tech matures at the IAB’s annual Public Policy & Legal Summit.
Michelob Ultra calls attention to its status as the official beer sponsor of the FIFA World Cup 2026.
How Lego is designing seamless ecosystems across DTC, retail partners, and physical experiences.
Roberto Ramirez Laverde on Patrón Tequila's commitment to craftsmanship, transparency, and cultural authenticity.
Mid-market DSPs are fishing for ad dollars that could be up for grabs after two agency holdcos announced audits of The Trade Desk.
Following the deal, which is expected to close next month, the body care brand’s current senior management will continue leading the company.
The licensing deal with HandsFree Labs will bring slip-in sneakers to New Balance customers by next year.
Discover how reliable benchmarks help advertisers make confident decisions, identify optimization opportunities and compare performance against truly competitive peers.
The partnership helps Workday deliver more seamless, personalized and data-driven customer experiences.
Cam Newton knows that he can command influence and attention. Now, he's making advertisers listen.
The grocery company has debuted improvements to multiple supermarkets following its acquisition last year by C&S Wholesale Grocers.
Trader Joe’s tote bags are going viral, again. But it isn’t the only grocer capitalizing on logo-bearing goods to fuel consumer loyalty.
After an initial dark launch, Ask Macy’s helps users discover brands and receive personalized product recommendations.
The apparel retailer is working to expand its customer base after a challenging holiday period, with Q4 sales dropping 3.1%.
David Stanchak rejoined as chief real estate and transformation officer, while Veronica Schnitzius was named chief manufacturing and sourcing officer.
Sales plummeted last year and the direct-to-consumer footwear brand, which has never turned a profit, closed all full-price U.S. stores in Q1.
AI-powered platform can turn anyone into a creator—with native mobile app publishing support and no coding required Thunkable, a leader in no-code mobile app development, announces the launch of its new vibe coding platform Thunkable AI. The most robust end-to-end native iOS, Android, and web app builder on the market has added the latest advancements […]
No download. No complexity. Instant fixes. 30 years of trusted repair expertise directly through your browser. Stellar, a global leader in data care solutions, has launched its web-based Online File Repair platform, designed to help users repair corrupted files directly within a browser environment. The platform allows users to repair damaged files instantly, eliminating the […]