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Companies

3,756 companies in the AdTech ecosystem

Avocet

Avocet

Acquired

Programmatic Advertising / Demand-Side Platform

Avocet provides identity resolution and data activation solutions for the advertising ecosystem, focusing on cookieless targeting and audience building. The platform helps advertisers and publishers navigate privacy-first advertising through alternative identity solutions.

Identity ResolutionLondon, England
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Avoma

Conversation Intelligence / Revenue Intelligence

Avoma is an AI-powered meeting assistant and conversation intelligence platform designed for customer-facing teams to record, transcribe, and analyze meetings.

AI-Powered PlatformMarketing AnalyticsPalo Alto, California
Awario

Awario

Social Media Monitoring & Analytics, Marketing Technology, Brand Intelligence

Awario is a social media monitoring and analytics platform that enables businesses to track brand mentions, monitor competitive activities, and engage with their audience across multiple digital channels. The platform employs advanced search algorithms and real-time data processing to capture and analyze conversations about brands, products, and industry keywords across social networks, blogs, forums, news sites, and other online sources. By converting raw social listening data into actionabl...

Social Media ManagementMarketing AnalyticsBelarus
Aweber

Aweber

Email Marketing & Marketing Automation

Aweber is an email marketing and automation platform that helps businesses of all sizes grow their email lists and engage with their subscribers.

Email MarketingMarketing AutomationChalfont, Pennsylvania
Awin

Awin

Affiliate & Partner Marketing

Awin is a global affiliate marketing network connecting advertisers with publishers to drive performance-based customer acquisition and sales.

Performance MarketingBerlin, Berlin
Axel Springer

Axel Springer

Digital Media & Publishing / AdTech

Axel Springer is a major European digital media and publishing company whose portfolio includes Business Insider, Politico, and numerous European news properties that monetize through advertising. The company operates significant digital advertising inventory across its owned-and-operated properties. It also invests in and acquires AdTech and media companies as part of its digital transformation strategy.

Marketing PlatformBerlin, Berlin
Axon by AppLovin

Axon by AppLovin

Programmatic Advertising / AI-Driven Performance Marketing

AppLovin's reinforcement-learning ad-bidding engine + customer-facing self-service Ads Manager. Started internal AXON 1.0 (2018-19), AXON 2.0 launched Q1 2023, customer-facing Axon brand October 2025 (referral-only). Strategic pivot into e-commerce/Shopify integration.

Demand Side Platform (DSP)Performance MarketingPalo Alto, California
Axway

Axway

Enterprise Software - API Management & Integration

Axway is an established enterprise software company specializing in API management, integration, and data governance solutions. The company enables organizations to securely manage and orchestrate data flows across hybrid and multi-cloud environments, facilitating digital transformation initiatives for enterprises worldwide. With a comprehensive portfolio that spans API lifecycle management, B2B integration, managed file transfer, and analytics capabilities, Axway serves as a critical infrast...

Marketing TechnologyPhoenix, Arizona, United States (with significant presence in Paris, France)
Azerion

Azerion

Programmatic Advertising & Digital Entertainment

Azerion is a digital entertainment and media platform that combines content production with advertising technology. The company operates gaming properties, social entertainment sites, and a programmatic advertising platform serving brands across Europe and emerging markets.

Ad NetworkAmsterdam, North Holland
Azure OpenAI Service

Azure OpenAI Service

AI Infrastructure / Generative AI

Microsoft's commercial wrapper for OpenAI's models (GPT-4, GPT-4o, o1, DALL-E, Whisper) hosted on Azure infrastructure with enterprise compliance, data residency, and SLAs. Launched Jan 2023 GA. Distinct from OpenAI's own API; this is Microsoft's exclusive Azure-hosted offering under the Microsoft-OpenAI partnership.

Baidu Ads

Baidu Ads

Search & Display Advertising

Baidu's advertising platform, the dominant search and display advertising solution in China, serving millions of advertisers across the world's largest internet market.

AI-Powered PlatformMobile Ad PlatformBeijing, Beijing
Baidu Inc.

Baidu Inc.

Search Advertising & Programmatic AdTech

Baidu Inc. is China's leading internet search engine and a dominant force in the Chinese digital advertising technology ecosystem. Founded in 2000 and headquartered in Beijing, Baidu has evolved from a pure search engine into a comprehensive AI-powered technology conglomerate serving hundreds of millions of users daily. The company's core advertising platform leverages its massive search traffic to deliver targeted advertising solutions, including search ads, display advertising, video advert...

AI-Powered PlatformDemand Side Platform (DSP)Beijing, Beijing
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Baidu Marketing

Search Advertising & Digital Marketing Platform

Baidu Marketing is China's dominant digital advertising platform, offering search, display, and AI-powered ad solutions across Baidu's massive ecosystem of search, apps, and content networks.

Beijing, Beijing
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Baidu Mobile Ads

Mobile Advertising / Search Advertising

Baidu Mobile Ads is China's dominant mobile advertising platform, leveraging Baidu's search engine and AI capabilities to connect advertisers with hundreds of millions of mobile users across its ecosystem.

Mobile Ad PlatformDemand Side Platform (DSP)Beijing, Beijing
Bain

Bain

Management Consulting

Bain & Company is a global management consulting firm, not primarily an AI/ML platform as described. Founded in 1973, Bain is one of the "Big Three" management consulting firms alongside McKinsey and BCG. The firm provides strategic advisory services to executives and boards of major corporations, private equity firms, and other organizations across various industries worldwide. Bain is known for its results-oriented approach and long-term client relationships. While Bain does leverage advan...

Marketing AgencyBoston, Massachusetts, USA, Massachusetts
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Bain Capital

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Balihoo

Distributed Marketing / Local Marketing Automation

Balihoo provides distributed marketing technology that enables multi-location brands and their local partners to execute coordinated digital marketing campaigns at scale.

Local AdvertisingVertical Marketing PlatformBoise, Idaho
Bamboo

Bamboo

Defunct

Developer Tools / DevOps

Bamboo was Atlassian's continuous integration and deployment server tool for software development teams, not an AdTech company.

Marketing TechnologySydney, New South Wales
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BAMTech Media

Rebranded

OTT / Streaming Technology

MLB Advanced Media spin-off founded 2015, focused on OTT video streaming technology. Disney acquired minority stake Aug 2016 ($1B), majority Sept 2017 ($1.58B), full ownership Nov 2022 ($900M for MLB's 15% stake). Rebranded to Disney Streaming Services internally October 2018, publicly Disney Streaming on Aug 3 2021. Source of Disney+ / ESPN+ / Hulu technology stack.

Connected TV PlatformVideo TechnologyNew York, New York
Bannerflow

Bannerflow

Creative Management Platform (CMP) / Display Advertising

Bannerflow is a leading visual content management platform that empowers brands and agencies to create, manage, and publish high-performing visual content across multiple channels.

Creative Management PlatformCreative PlatformStockholm, Stockholm County
Bannersnack

Bannersnack

Creative Automation / Ad Design Tools

A cloud-based design tool for creating display ads, social media graphics, and other visual content, now part of Vista's creative suite.

Creative Management PlatformCreative PlatformBucharest, Bihor County
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Banyan Branch

Merged

Social Media Agency

Seattle social-media agency founded 2007, acquired by Deloitte Digital Oct 21 2013. Folded into Deloitte Digital; brand sunset. Sources: PR Newswire + Ad Age + GeekWire.

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Banzai International

Marketing Technology / Event Technology

Banzai International — recorded in ATDb as the acquirer/parent of one or more AdTech companies (s375 lineage backfill).

Marketing PlatformCustomer AcquisitionSeattle, Washington
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Barilliance

eCommerce Personalization and Conversion Optimization

Barilliance is an eCommerce personalization platform that helps online retailers boost conversions through behavioral targeting, cart abandonment recovery, and real-time product recommendations.

E-commerce MarketingMarketing AutomationTel Aviv