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Companies
Explore technology companies in our intelligence database
Total Companies
519
Active
14
Acquired
6
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Affiliate Future
Affiliate Future is a UK-based affiliate marketing network that connects advertisers with publishers to drive online sales and leads. The platform provides tracking, reporting, and payment management tools to facilitate affiliate marketing partnerships.
Founded 2000
Wistia
Wistia is a premium video marketing and hosting platform specifically designed for businesses seeking to leverage video content as a strategic marketing asset. Founded as an alternative to consumer-focused video platforms like YouTube and Vimeo, Wistia has carved out a distinctive niche in the AdTech and MarTech ecosystem by providing enterprise-grade video solutions with advanced analytics, customization capabilities, and marketing automation features. The platform enables businesses to host, manage, and distribute video content while maintaining complete brand control and gathering actionable viewer insights that drive marketing and sales outcomes. The company's product suite encompasses video hosting infrastructure, detailed engagement analytics, lead generation tools, and seamless integrations with popular marketing automation and CRM platforms. Wistia differentiates itself through features such as customizable video players, interactive calls-to-action, A/B testing capabilities, and viewer-level analytics that help businesses understand exactly how their audience engages with video content. Beyond its core platform, Wistia has expanded into content creation tools and educational resources, positioning itself as a comprehensive video marketing solution provider rather than simply a hosting service. Wistia serves a diverse client base ranging from small businesses to enterprise organizations across industries including SaaS, e-commerce, education, and professional services. The company has maintained its position as a premium player in the video marketing space through continuous product innovation, strategic partnerships, and a strong focus on customer success. With headquarters in Cambridge, Massachusetts, Wistia has built a reputation for combining technical excellence with creative storytelling, often producing its own original content to demonstrate best practices and showcase the potential of video marketing for business growth.
Founded 2006series-a51-200 employeesTier A
Podsights
Podsights is a specialized advertising technology company that provides advanced analytics and attribution solutions specifically designed for the podcast advertising ecosystem. The platform enables advertisers, agencies, and podcast publishers to measure the effectiveness of their podcast campaigns through sophisticated attribution modeling, cross-platform tracking, and comprehensive performance analytics. By connecting podcast ad exposure to downstream consumer actions such as website visits, app downloads, and conversions, Podsights delivers actionable insights that help brands optimize their podcast advertising investments and demonstrate clear return on investment. Acquired by Spotify in November 2022, Podsights has become an integral component of Spotify's advertising technology infrastructure, now operating under the Spotify Advertising umbrella. This strategic acquisition has significantly enhanced Podsights' capabilities by providing access to Spotify's extensive first-party listener data, advanced targeting capabilities, and global advertising reach. The integration has positioned Podsights as the leading measurement solution for podcast advertising, offering unparalleled visibility into campaign performance across both Spotify's owned-and-operated properties and third-party podcast networks. The platform serves major brands, advertising agencies, and podcast publishers seeking to understand and optimize the impact of their audio advertising strategies in an increasingly competitive digital media landscape.
Founded 2017acquiredIntegrated into Spotify (pre-acquisition: 11-50) employeesTier Aacquired
Adzerk
Adzerk (now Kevel) is an API infrastructure platform that enables companies to build their own custom ad servers and promotional platforms. The company provides APIs and developer tools that allow businesses to create and monetize their own advertising and promotional experiences.
Founded 2009$11M50 employees
AdVerif.ai
AdVerif.ai provides AI-powered content moderation and brand safety solutions for digital advertising. The platform helps advertisers and publishers detect misleading content, fake news, and inappropriate material before ads are placed.
Founded 2020defunct
AdSecured
AdSecured is a cybersecurity and ad verification platform that helps publishers and ad networks detect and prevent malicious advertising. The company provides real-time scanning and protection against malvertising, ad quality issues, and digital security threats across desktop and mobile environments.
Founded 2017acquired
AdRiver
AdRiver is a Russian advertising technology company that provides digital advertising management and analytics solutions. The company offers a comprehensive ad serving platform that helps publishers, advertisers and agencies manage their online advertising campaigns with tools for targeting, optimization and reporting.
Founded 2000
AdPolice
AdPolice is a digital advertising verification and brand safety platform that helps advertisers detect and prevent ad fraud, ensure brand safety, and optimize campaign performance. The company's AI-powered technology scans ad placements in real-time to protect brands from inappropriate content and fraudulent traffic.
Founded 2016defunct
AdKernel
AdKernel is a white-label ad serving platform that provides programmatic advertising technology solutions for publishers, ad networks, and marketers. The company offers customizable ad serving infrastructure and real-time bidding capabilities that enable clients to build and operate their own advertising platforms.
Founded 2010
Vistar Media
Vistar Media is a leading programmatic advertising platform specializing in digital out-of-home (DOOH) advertising technology. Founded to bridge the gap between traditional outdoor advertising and modern programmatic capabilities, the company has established itself as a pioneer in bringing data-driven, automated buying and selling to the DOOH industry. Vistar's platform connects advertisers with a vast network of digital screens across various environments including billboards, transit stations, retail locations, airports, and urban panels, enabling brands to execute sophisticated, location-based advertising campaigns at scale. The company's technology infrastructure combines real-time bidding (RTB) capabilities, advanced audience targeting, location intelligence, and comprehensive analytics to transform how outdoor advertising is bought and sold. Vistar Media's marketplace serves as a critical intermediary between demand-side platforms (DSPs), agencies, brands, and media owners, facilitating transparent and efficient transactions across thousands of digital screens. Through strategic partnerships and continuous platform innovation, Vistar has positioned itself as an essential component of the modern advertising technology stack, enabling advertisers to integrate DOOH seamlessly into their omnichannel marketing strategies. Vistar Media's growth trajectory has been marked by strategic acquisitions, expanded partnerships with major SSPs and DSPs, and the development of proprietary tools for campaign planning, execution, and measurement. The company serves a diverse client base ranging from global brands and advertising agencies to local businesses seeking to leverage the power of programmatic DOOH. With headquarters in the United States and a growing international presence, Vistar continues to drive innovation in the DOOH space, introducing new targeting capabilities, measurement solutions, and inventory access that elevate the effectiveness and accountability of outdoor advertising campaigns.
Founded 2012series-c51-200 employeesTier A
Adalytics
Adalytics is a research and analytics company focused on digital advertising measurement and verification. The company provides tools and research to help advertisers analyze ad delivery, performance, and potential fraud across digital platforms.
Adventive
Adventive is a digital advertising technology company that provides a creative management platform for building, trafficking and analyzing HTML5 rich media ads. Their platform enables advertisers and agencies to streamline ad production and deployment across multiple channels.
Founded 2010acquired
Admedo
Admedo is a programmatic advertising platform that provides real-time bidding and campaign management tools. The company offers a self-serve demand-side platform (DSP) that enables advertisers and agencies to manage digital advertising campaigns across multiple channels.
Founded 2013$7Macquired
AdShield
AdShield is a cybersecurity company focused on protecting digital advertising from fraud and malicious activity. Their technology helps publishers and advertisers detect and prevent ad fraud, malware, and invalid traffic in real-time.
AdWallet
AdWallet is a mobile app platform that pays users to watch advertisements and engage with brands. The company enables advertisers to reach verified consumers while ensuring users are compensated for their attention and data sharing.
Founded 2017defunct
Confection
Confection is a privacy-first data collection platform that enables businesses to gather valuable first-party data without relying on cookies. It helps companies adapt to a cookieless future by providing tools for analytics, personalization, and ad targeting while ensuring user privacy compliance.
Founded 2020$1.2M25 employeesdefunct
Adbeat
Adbeat is a competitive intelligence platform that helps advertisers and marketers track and analyze digital advertising campaigns across the web. The platform provides detailed insights into competitors' ad strategies, creative assets, and media buying patterns.
Founded 2011acquired
Admitad
Admitad is a global affiliate marketing and performance-based advertising network that connects advertisers with publishers. The company provides technology solutions for e-commerce, content monetization, and affiliate marketing, serving both advertisers and publishers worldwide.
Founded 2009800 employees
Complementics
Complementics is a data-driven marketing solutions provider, specializing in audience segmentation, activation, and measurement. They empower businesses to optimize campaign performance and reach ideal customers across various digital channels.
Founded 2017$1.5M30 employees
Clickcease
ClickCease is a leading click fraud prevention software that protects online advertising campaigns from invalid clicks and bot traffic. It utilizes advanced algorithms and machine learning to identify and block fraudulent sources, ensuring advertisers only pay for legitimate engagement. This helps businesses improve their ad campaign ROI by preventing wasted ad spend across platforms like Google Ads and Facebook Ads.
Founded 2014Undisclosed75 employees
Adap.tv
Adap.tv established itself as a pioneering video advertising technology platform designed to streamline programmatic video advertising across the digital ecosystem. The company's sophisticated platform serves as a critical intermediary connecting advertisers, agencies, and publishers, enabling seamless execution of video advertising campaigns across multiple screens including desktop, mobile, connected TV, and over-the-top (OTT) platforms. Through its comprehensive suite of tools, Adap.tv facilitated both direct and programmatic buying workflows, supporting various video ad formats such as pre-roll, mid-roll, post-roll, and outstream placements while emphasizing cross-device reach and audience segmentation capabilities. The platform's technology infrastructure leveraged real-time bidding capabilities, machine learning algorithms for campaign optimization, and unified campaign management tools that enabled brands to execute data-driven video advertising strategies at scale. Adap.tv's solution addressed the growing complexity of fragmented viewing environments and evolving consumer behavior patterns in the digital video landscape. With robust analytics and reporting capabilities, the platform provided transparency and actionable insights across the entire video advertising funnel, empowering advertisers to measure campaign effectiveness while offering publishers sophisticated monetization solutions for their video inventory. The company positioned itself as essential infrastructure in the rapidly expanding programmatic video advertising market during the early-to-mid 2010s.
Founded 2007acquired51-200 employeesTier Bacquired
Click Guardian
Click Guardian is a leading click fraud protection service designed to safeguard pay-per-click (PPC) advertising campaigns from invalid clicks. It employs advanced algorithms to identify and block fraudulent activity, ensuring that businesses maximize their ad spend and improve the return on investment for their digital marketing efforts.
Founded 2016Undisclosed30 employees
CJ Affiliate
CJ Affiliate (formerly Commission Junction) is a global affiliate marketing network that connects advertisers with publishers. It provides a comprehensive platform for managing affiliate programs, tracking performance, and facilitating payments, enabling brands to expand their reach and drive sales through performance-based marketing.
Founded 1998N/A750 employees
Brandnew IO
Brandnew IO is an AI-powered platform that automates and optimizes digital advertising campaigns across various channels. It helps businesses create high-performing ads quickly and efficiently using artificial intelligence and data-driven insights.
Founded 2020$1.3M37 employees