AdRiver
Provides comprehensive ad serving and campaign management solutions tailored for the Russian-speaking market with advanced targeting, optimization, and analytics capabilities for digital advertising across multiple channels.
Last updated May 11, 2026 by the ATDb Editorial Team
- Industry
- Ad Serving and Campaign Management
- Business Model
- SaaS
- Target Market
- Enterprise and Mid-Market
- Employee Count
- 51-200
- API Available
- Yes
Leading ad serving platform in the Russian and CIS markets
AdRiver is one of Russia's pioneering advertising technology companies, established in 1999, and has grown to become a leading ad serving and campaign management platform in the Russian-speaking market. The company provides a comprehensive suite of digital advertising solutions including ad serving, targeting, analytics, and reporting tools designed for publishers, advertisers, and advertising agencies. AdRiver's platform handles billions of ad impressions and serves as critical infrastructure for digital advertising in Russia and CIS countries. The company offers both self-service and managed service options, enabling clients to plan, execute, and optimize digital advertising campaigns across multiple channels including display, video, and mobile advertising. AdRiver has maintained a strong market position in the Russian AdTech ecosystem by providing localized solutions that address the specific needs of the regional market, including support for local payment systems, compliance with Russian data regulations, and integration with popular Russian digital platforms and publishers.
Ad Serving Platform
Core ad serving technology for delivering and tracking digital advertisements across websites and mobile apps
Campaign Management
Tools for planning, launching, and managing digital advertising campaigns with workflow automation
Analytics and Reporting
Comprehensive analytics dashboard with real-time reporting and performance metrics
Targeting Engine
Advanced targeting capabilities including behavioral, contextual, and geo-targeting
Video Advertising
Video ad serving and management solutions for in-stream and out-stream video formats
Mobile Advertising
Mobile-specific ad formats and optimization for mobile web and in-app advertising