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Viant Technology

Irvine, California, United States · Founded 1999

201-500 employees · DSP

Sourced & current · updated May 22, 20260 of 3 facts verifiedWebsite

Viant Technology is a people-based advertising technology company that operates at the forefront of programmatic digital advertising, providing enterprise-grade solutions for omnichannel campaign management and execution. The company's core offering is a sophisticated demand-side platform (DSP) that enables advertisers, agencies, and brands to plan, buy, and measure advertising across connected TV (CTV), linear TV, mobile, desktop, and digital out-of-home (DOOH) environments. Distinguished by...

Where they sit

Stack tier: Ecosystem Services (A)

Attribution & AnalyticsDemand Side Platform (DSP)Identity ResolutionVerification & MeasurementProgrammatic Platform

Independent people-based DSP with strong CTV and cookieless identity capabilities, positioned as a credible alternative to The Trade Desk and Google DV360

Ownership

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Key people

Pre-call brief from ATDb — sourced from the live database, current as of May 22, 2026. Not a static screenshot.