TNT Sports

One of the top US sports media brands, holding major live rights (NBA, NHL, NCAA) and owning the leading digital sports platform Bleacher Report, now operating under Skydance TV alongside CBS Sports.

TNT Sports is the US sports division operating under Skydance TV, having rebranded from Turner Sports to TNT Sports on January 18, 2024, during its time under Warner Bros. Discovery. The division is now part of Skydance TV following the completion of the Skydance-Warner Bros. Discovery transaction, with the sports group unified under combined leadership spanning both TNT Sports and CBS Sports assets. TNT Sports carries major live sports rights including NBA, NHL, NCAA March Madness, and MLB, distributed across the TNT and TBS cable networks as well as streaming platforms. Beyond linear television, TNT Sports owns and operates Bleacher Report, one of the most widely followed digital sports media brands in the United States, with a massive social media footprint and a dedicated streaming app. Bleacher Report serves as a key digital and social content engine for the division, reaching younger sports audiences across platforms including Instagram, TikTok, YouTube, and its own app. The combination of premium live rights, broad cable distribution, and a dominant digital brand makes TNT Sports a significant force in sports media. As a media property, TNT Sports is directly relevant to advertising and marketing: it sells linear and digital advertising inventory across its cable networks and Bleacher Report platforms, offering sports marketers access to highly engaged audiences during live events. The division competes with ESPN, Fox Sports, and NBC Sports for both sports rights and advertising revenue, and its integration into Skydance TV positions it alongside CBS Sports for a potentially larger combined sports advertising offering.