Tamr
Tamr enables large enterprises to unify fragmented data at scale using machine learning, creating trusted master data for customers, products, suppliers, and other critical business entities without requiring extensive manual data engineering.
Last updated May 11, 2026 by the ATDb Editorial Team
- Industry
- Data Management & Master Data Management (not core AdTech)
- Business Model
- SaaS
- Target Market
- Enterprise
- Employee Count
- 201-500
- Funding
- $236M
- Revenue Range
- $50M-$100M
- Stock Symbol
- NASDAQ:SYMBOL
- API Available
- Yes
Leading enterprise data mastering platform with machine learning capabilities, serving Fortune 500 companies across multiple verticals
Tamr is an enterprise data mastering and unification platform that uses machine learning to help organizations consolidate and prepare disparate data sources for analytics and operational use. Founded by researchers from MIT, the company specializes in solving complex data integration challenges for large enterprises, enabling them to create unified, accurate views of critical business entities such as customers, suppliers, products, and other master data. While not strictly an AdTech company, Tamr serves enterprises across multiple industries including financial services, healthcare, manufacturing, and retail, where unified customer and product data can support marketing and advertising operations. The platform's machine learning-driven approach to data mastering, entity resolution, and schema mapping helps organizations overcome data silos and improve data quality at scale, which indirectly supports marketing technology and customer data platform initiatives within large enterprises.
Tamr Cloud
Cloud-native data mastering platform that unifies and enriches enterprise data using machine learning
Golden Records
Creates unified, authoritative records of business entities by resolving duplicates and consolidating data from multiple sources
Data Products
Pre-built data mastering solutions for specific domains like customer, supplier, and product data