Superside

Leading AI-powered creative subscription service bridging the gap between traditional agencies and freelance platforms for performance marketing and brand creative

Superside is an always-on creative service that combines AI-powered workflows with a global team of top-tier creative talent to deliver high-quality design, video production, motion graphics, and advertising creative at scale. Founded in 2015 and headquartered in Wilmington, Delaware, the company operates as a subscription-based model where clients get dedicated creative teams that function as an embedded extension of their in-house marketing departments. Superside serves over 450 companies globally, including brands like Amazon, Salesforce, Reddit, and Shopify. In the AdTech and marketing ecosystem, Superside occupies a unique position at the intersection of creative services and technology. The platform leverages AI tools to accelerate production timelines, reduce costs, and maintain brand consistency across campaigns. Their model is particularly relevant for performance marketing teams that need rapid iteration of ad creatives across multiple formats and channels — a critical capability in an era of creative fatigue and multi-channel advertising. Superside has raised significant venture funding and has grown rapidly by addressing the gap between expensive traditional agencies and lower-quality freelance marketplaces. Their distributed workforce model — drawing talent from over 60 countries — allows them to offer enterprise-grade creative output at competitive price points, making them a disruptive force in the creative services and marketing production space.