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Brief
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SellerLabs

Helps Amazon sellers increase sales and profitability through data-driven advertising optimization, keyword research, and marketplace intelligence tools combined with optional managed services.

Athens, Georgia, United StatesFounded 2013

Last updated May 11, 2026 by ATDb automated enrichment

Industry
E-commerce Marketing Technology
Business Model
SaaS
Target Market
SMB
Employee Count
51-200
API Available
Limited
Market Position

Established provider of Amazon seller optimization tools with focus on advertising and listing optimization

Overview

SellerLabs is a software company specializing in tools and services for Amazon sellers and vendors. Founded in 2013, the company offers a suite of products designed to help e-commerce businesses optimize their Amazon presence through advertising management, keyword research, review management, and analytics. Their flagship products include Scope for product research and keyword optimization, and Ignite for Amazon PPC campaign management. The company positions itself as a comprehensive solution provider for Amazon sellers of all sizes, from individual entrepreneurs to established brands. SellerLabs combines software tools with managed services, offering both self-service platforms and done-for-you advertising management. The company has established itself as a significant player in the Amazon seller tools ecosystem, competing with other Amazon-focused software providers. SellerLabs serves thousands of Amazon sellers globally, helping them navigate the complexities of Amazon's marketplace and advertising platform. The company has evolved its product offerings over time to adapt to changes in Amazon's ecosystem and seller needs, maintaining relevance in the competitive Amazon tools market.

Products & Features

Ignite

Amazon PPC advertising management platform with automation and optimization features

Scope

Amazon keyword research and product research tool for listing optimization

Feedback Genius

Automated email campaigns for Amazon sellers to request reviews and manage customer communication

Managed Services

Done-for-you Amazon advertising management by SellerLabs experts

Key Features
Amazon PPC campaign automation and optimizationKeyword research and trackingProduct research and opportunity identificationAutomated review request campaignsBid management and daypartingCompetitor analysisPerformance analytics and reportingNegative keyword automation
Use Cases
Amazon PPC campaign management and optimizationProduct launch and keyword researchAmazon listing optimizationReview generation and seller feedback managementCompetitive intelligence for Amazon productsAdvertising budget optimization
Customer Segments
Amazon third-party sellersAmazon vendorsE-commerce brands selling on AmazonAmazon FBA sellersDigital marketing agencies managing Amazon accounts
Connections

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