Samsung Electronics Co., Ltd.
Suwon, Gyeonggi-do, South Korea · Founded 1969
10001+ employees · 005930
Sourced & current · updated Aug 3, 2026Website
Samsung Electronics is a South Korean multinational electronics manufacturer (founded 1969, Suwon; KRX: 005930). Its advertising division, Samsung Ads, is a connected-TV ad platform built on ACR data from hundreds of millions of Samsung Smart TVs and Samsung TV Plus.
Where they sit
Stack tier: Ecosystem Services (A)
Connected TV PlatformData Management PlatformVerification & Measurement
Leading smart TV advertising platform with the largest global ACR dataset from Samsung Smart TV devices, competing at the top tier of the CTV advertising market alongside Roku and Amazon
Ownership
Parent: Samsung Electronics Co., Ltd.
Subsidiaries