Promo.com enables businesses to create professional-quality marketing videos in minutes using AI tools, millions of licensed assets, and customizable templates — no video editing experience required.
Last updated May 11, 2026 by AI Enrichment
A leading self-serve video creation platform for SMBs and marketers, competing on ease of use, licensed content library size, and affordability
Promo.com (formerly Slidely) is a cloud-based video creation and marketing platform founded in 2012 and headquartered in Tel Aviv, Israel, with offices in New York. The platform empowers businesses of all sizes to create high-quality promotional videos for social media, advertising, and digital marketing without requiring professional video editing skills. It offers access to millions of licensed video clips, images, and music tracks, combined with an intuitive drag-and-drop editor and AI-assisted tools. Promo.com serves a broad range of customers from small businesses and entrepreneurs to marketing agencies and mid-market brands. Its platform is particularly well-suited for social media advertising, enabling users to produce platform-optimized video ads for Facebook, Instagram, YouTube, TikTok, and other channels. The company has positioned itself as a cost-effective alternative to hiring video production agencies, democratizing professional video content creation. In the AdTech and MarTech ecosystem, Promo.com occupies a niche at the intersection of creative production and performance marketing. Its integration with advertising platforms and focus on video — one of the fastest-growing ad formats — makes it a relevant tool for digital marketers seeking to scale creative output. The company has grown significantly, reportedly serving hundreds of thousands of businesses globally, and competes with tools like Animoto, Biteable, and Canva's video features.
Drag-and-drop online video editor with templates optimized for social media and advertising formats
AI-powered tool that automatically generates video drafts based on user input, brand assets, and goals
Access to millions of licensed video clips, images, and music tracks from premium providers
Allows users to store brand colors, logos, and fonts for consistent video branding across projects
Direct publishing and scheduling of videos to social media platforms from within the Promo dashboard
Pre-built templates designed specifically for Facebook Ads, Instagram Stories, YouTube pre-rolls, and other ad formats