Parabola

Parabola is a leading provider of workflow automation solutions designed to empower business users to build sophisticated data workflows without requiring coding expertise. The platform specializes in enabling teams to pull data from various sources, transform it through visual logic, and automate repetitive processes that traditionally require manual intervention or technical resources. By offering a no-code/low-code interface, Parabola democratizes data automation across organizations, allowing operations, marketing, finance, and analytics teams to streamline their workflows and make data-driven decisions more efficiently. The company serves a diverse range of industries including e-commerce, retail, logistics, financial services, and SaaS companies that require frequent data manipulation and process automation. Parabola's visual workflow builder enables users to create complex data pipelines through drag-and-drop functionality, connecting to spreadsheets, databases, APIs, and third-party applications. The platform has positioned itself as a bridge between traditional spreadsheet-based workflows and enterprise-grade automation tools, targeting the growing market of business operations professionals who need more power than Excel but find traditional ETL tools too complex or developer-dependent.