Linear enables advertising technology through saas
Linear has established itself as a premium, design-forward alternative in the project management space, particularly favored by engineering-focused teams and modern tech companies. The company competes by emphasizing speed, user experience, and developer-centric workflows rather than enterprise features or broad market appeal.
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Linear is a modern issue tracking and project management platform founded in 2019 by Karri Saarinen (former Airbnb designer) and Tuomas Artman (former Uber engineer). The company was created out of frustration with existing project management tools that felt slow and cluttered. Linear distinguishes itself through its exceptional user experience, featuring a keyboard-first interface, lightning-fast performance, and a minimalist design philosophy that prioritizes speed and clarity over feature bloat. The platform has gained significant traction among high-performance engineering teams at companies like Vercel, Ramp, Cash App, and Retool. Linear focuses on streamlining software development workflows by combining issue tracking, project planning, roadmaps, and sprint management into a cohesive, opinionated tool. The company has raised substantial venture funding and has become particularly popular in the startup and tech community for its product quality and attention to detail. Linear's philosophy centers on building software that feels native and responsive, with features like instant search, keyboard shortcuts, offline support, and seamless integrations with developer tools. The company practices what it preaches by using Linear internally and maintaining a public changelog and roadmap, demonstrating transparency and commitment to continuous improvement.
Last updated: 12/8/2025