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Liftoff

Liftoff

Acquired

Redwood City, California, United States · Founded 2012

501-1000 employees · N/A

Sourced & current · updated Aug 13, 20262 of 5 facts verifiedWebsite

Liftoff is a leading mobile app marketing and retargeting platform, helping app developers and brands drive installs, engagement, and revenue through data-driven strategies and proprietary technology.

Where they sit

Stack tier: Core Platforms (S)

Customer AcquisitionMobile MarketingPerformance Marketing

One of the largest independent mobile performance marketing platforms globally, backed by Blackstone and General Atlantic at a $4.3B valuation

Ownership

Parent: Blackstone

Competitors

In their space

Pre-call brief from ATDb — sourced from the live database, current as of Aug 13, 2026. Not a static screenshot.