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Ibotta Performance Network
Denver, Colorado, United States · Founded 2012
501-1000 employees · IBTA
Sourced & current · updated Oct 5, 2026
Ibotta Performance Network is a digital promotions and performance marketing platform that connects CPG brands, retailers, and publishers through an expanding ecosystem of third-party partners — including Walmart, Family Dollar, and Instacart — enabling brands to distribute offers at scale and giving publishers access to the digital offer content consumers demand.
Where they sit
Stack tier: Ecosystem Services (A)
Attribution & AnalyticsRetail Media PlatformPerformance Marketing
Leading performance-based promotions network for CPG brands and retailers, with one of the largest cashback offer distribution networks in the United States
Ownership
Parent: Ibotta