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Ibotta Performance Network

Denver, Colorado, United States · Founded 2012

501-1000 employees · IBTA

Sourced & current · updated Oct 5, 2026

Ibotta Performance Network is a digital promotions and performance marketing platform that connects CPG brands, retailers, and publishers through an expanding ecosystem of third-party partners — including Walmart, Family Dollar, and Instacart — enabling brands to distribute offers at scale and giving publishers access to the digital offer content consumers demand.

Where they sit

Stack tier: Ecosystem Services (A)

Attribution & AnalyticsRetail Media PlatformPerformance Marketing

Leading performance-based promotions network for CPG brands and retailers, with one of the largest cashback offer distribution networks in the United States

Ownership

Parent: Ibotta

Competitors

Pre-call brief from ATDb — sourced from the live database, current as of Oct 5, 2026. Not a static screenshot.