IBM

Armonk, New York, United States · Founded 1911

10001+ employees · IBM

Sourced & current · updated Oct 12, 2026Website unavailable

IBM is a technology company that brings together software, consulting, and infrastructure to help clients address their most critical business challenges, though its role in the advertising industry is substantial.

Where they sit

Stack tier: Extended Ecosystem (D)

Data & AnalyticsAI-Powered Platform

One of the world's largest technology companies, with a significant advertising and marketing technology division through IBM Watson Advertising, offering AI-powered, cookieless targeting solutions to marketers and publishers globally.