The Walt Disney Company
Burbank, California, United States · Founded 1923
10001+ employees · DIS
The Walt Disney Company is a dominant player in the AdTech ecosystem, leveraging its vast media assets and content portfolio to offer comprehensive advertising solutions. As a parent company, Disney owns and operates several key platforms crucial for advertisers, including Hulu, ESPN, and the rapidly growing Disney+ streaming service. Disney's advertising capabilities span linear TV, digital video, and connected TV, providing advertisers with diverse opportunities to reach target audiences ac...
Where they sit
Stack tier: Core Platforms (S)
One of the largest premium video advertising sellers in the world, commanding top-tier CPMs across linear TV, CTV, and streaming platforms
Ownership
Subsidiaries