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Brief
Constellation Network

Constellation Network

Marketing Servicesconstellation-network.com

Integrated, digitally-native marketing capabilities spanning creative, technology, research, and cultural marketing — delivered through a collaborative network of specialized agencies without legacy agency overhead.

Last updated May 11, 2026 by the ATDb Editorial Team

Founded
2022
HQ
New York, NY, United States
Connections
9

At a glance

Employees
5001-10000
4integrations5corporate family

About

Stagwell's flagship digitally-native agency collective, positioned as a modern alternative to legacy holding company networks for large brand advertisers

Constellation Network is a formally organized collective within Stagwell Inc., the global marketing and communications holding company. Established in 2022, Constellation brings together a curated group of digitally-native agencies spanning creative, technology, research, and cultural marketing disciplines. Member agencies include 72andSunny (brand and creative), Instrument (design and technology), Code and Theory (digital transformation), The Harris Poll (research and data), Movers+Shakers (social and cultural marketing), and several others operating under a collaborative network model. The collective is designed to offer clients integrated, modern marketing solutions by combining the strengths of its member agencies — blending brand storytelling, digital product development, consumer research, and emerging platform expertise. This structure allows Constellation to compete with both traditional holding company networks and independent agency groups by offering flexibility, specialization, and cross-agency collaboration without the bureaucracy of legacy agency models. Within the AdTech and marketing services ecosystem, Constellation Network represents Stagwell's strategic bet on digitally-forward, culturally relevant agencies that can serve major brands navigating complex media and consumer landscapes. Its significance lies in its ability to deliver end-to-end marketing solutions — from insight and strategy through creative execution and measurement — under a unified but agile network structure.

Business model

Agency Network

Target market

Enterprise

What they offer

  • 72andSunny

    Brand strategy and creative advertising agency known for culturally resonant campaigns

  • Instrument

    Design and technology agency focused on digital products, brand experiences, and innovation

  • Code and Theory

    Digital transformation agency blending creative and engineering capabilities

  • The Harris Poll

    Legacy research and data firm providing consumer insights, polling, and brand intelligence

  • Movers+Shakers

    Social-first creative agency specializing in TikTok, cultural marketing, and emerging platforms

  • Constellation Collective Model

    Cross-agency collaboration framework enabling integrated client engagements across member agencies

Key features

Cross-agency collaboration across creative, tech, research, and cultural disciplinesDigitally-native agency roster with deep platform expertiseIntegrated research and data capabilities via The Harris PollSocial and cultural marketing specialization via Movers+ShakersDigital product and transformation services via Code and Theory and InstrumentBrand and creative storytelling via 72andSunny

Use cases

Integrated brand campaigns spanning creative, digital, and socialDigital product design and development for major brandsConsumer research and brand trackingCultural and social media marketing on emerging platformsDigital transformation and technology consulting for marketersEnd-to-end campaign strategy from insight to execution

Customer segments

Fortune 500 brand advertisersConsumer packaged goods companiesTechnology and platform companiesRetail and e-commerce brandsEntertainment and media companiesFinancial services brands

Tech & specs

Technology stack

Stagwell Marketing Cloud (parent platform)Proprietary research and data tools (Harris Poll)Digital product development frameworks (Instrument, Code and Theory)Social media analytics and content platforms (Movers+Shakers)

Security & compliance

GDPRCCPA

Deployment

Service-based (agency model)

API

No

Corporate history
  • 2022Founded
Connection details
View Constellation Network’s full portfolio (4)

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