Skip to content
Alibaba Group

Alternatives to Alibaba Group

5 alternatives to Alibaba Group in the AdTech landscape, grouped by category.

View Alibaba Group’s full profile

Retail Media Platform

  • A
    Amazon
    Amazon.com, Inc. is a multinational technology company that focuses on e-commerce, cloud computing,…
  • C
    Criteo
    Criteo is a global technology company that specializes in e-commerce advertising and retargeting…

Programmatic Platform

  • B
    Baidu
    China's dominant search engine and AI company, Baidu operates one of the world's largest digital…
  • G
    Google
    Google is a multinational technology company and the world's dominant digital advertising platform,…

Performance Marketing

  • B
    ByteDance
    ByteDance is a Chinese technology company that operates a range of content platforms, including the…