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Alibaba Group

Alternatives to Alibaba Group

5 alternatives to Alibaba Group in the AdTech landscape, grouped by category.

View Alibaba Group’s full profile

Retail Media Platform

  • AmazonAmazonAmazon.com, Inc. is a multinational technology company that focuses on e-commerce, cloud computing,…
  • CriteoCriteoCriteo is a global technology company that specializes in e-commerce advertising and retargeting…

Programmatic Platform

  • Baidu Inc.Baidu Inc.Baidu Inc. is China's leading internet search engine and a dominant force in the Chinese digital…
  • GoogleGoogleGoogle is a multinational technology company and the world's dominant digital advertising platform,…

Performance Marketing

  • ByteDanceByteDanceByteDance is a Chinese technology company that operates a range of content platforms, including the…