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11,930 articles covering the AdTech ecosystem
LangChain and NVIDIA Launch NemoClaw Deep Agents Blueprint for Enterprise Agents
The NemoClaw for LangChain Deep Agents blueprint gives enterprises a reference architecture for building open agent systems with benchmark-leading performance and more than 10x lower inference costs LangChain announced the NemoClaw for LangChain Deep Agents blueprint, developed with NVIDIA to help enterprises build, evaluate, and deploy advanced open agent systems. As enterprises move agents into […]
Airties to Acquire Aprecomm to Accelerate Growth in Emerging Markets & Expand Portfolio of AI-Driven Connectivity Experience Management Solutions to ISPs
Product synergies in AI-driven connectivity experience management solutions and R&D strengthen Airties’ leadership position empowering broadband operators to improve Quality of Experience and unlock new revenue streams Accelerates expansion into high-growth broadband markets including India, South Asia, Southeast Asia, South America, and other developing regions Airties, a global leader of AI-driven software that improves the […]
Somantra Launches AI Search Challenge, Inviting Australian University Students to Help Brands Win in ChatGPT, Google AI
Students will analyse more than 34,000 AI search conversations to develop strategies for improving how insurance brands are recommended by ChatGPT, Google AI. Somantra, an AI Search visibility and brand intelligence platform, today announced the launch of the AI Search Brand Battleground, a national competition challenging Australian university students to tackle one of marketing’s fastest-emerging […]
The Hidden Performance Cost Of Inaccessible Advertising
Accessibility in advertising has largely been treated as a compliance tick box. Subtitles and audio descriptions are often added late in the workflow, if at all, which limits both accessibility and overall campaign effectiveness. Across mobile, social, and connected TV (CTV), audiences are increasingly watching with the sound off, multitasking, or actively choosing subtitled viewing […]
How to Get Your Business Recommended by ChatGPT, Gemini, and Perplexity
Marketing strategist Zues Ordaz, whose agency is recommended #1 across leading AI platforms including ChatGPT, Gemini, and Perplexity. The way people find businesses is changing faster than most owners realize. According to BrightLocal’s 2026 Local Consumer Review Survey, 45% of consumers used AI tools like ChatGPT, Gemini, and Perplexity to find local businesses in the […]
KenAshe.ai Launches as a Public Build Log for Practical AI Projects and Website Development
Personal site from AI operator Ken Ashe documents AI builds, website development, automation experiments, and the process of building with AI in public Ken Ashe today launched KenAshe.ai, a personal website documenting his work building with AI in public. The site is a running record of the AI projects he ships, the automation systems he runs, and […]
New Angelfish Marketing Study of 1,052,053 AI Citations Reveals What AI Reads to Recommend B2B Software
Analysis of over a million AI citations maps the sources AI assembles its answers from for B2B SaaS brands Angelfish Marketing, a UK B2B digital marketing agency specialising in answer engine optimisation (AEO) and B2B SaaS SEO, today published original research analysing 1,052,053 AI citations to map what AI assistants actually read when they recommend […]
Digest: Netflix Expands Short-Form Video; YouTube Tops UK Podcast Market; OpenAI launches GPT-Live-1
In today’s Digest, we cover Netflix expanding its short-form video offering through publisher content deals, YouTube becoming the UK's leading podcast platform, and OpenAI launching the GPT-Live-1 voice model for ChatGPT. The post Digest: Netflix Expands Short-Form Video; YouTube Tops UK Podcast Market; OpenAI launches GPT-Live-1 appeared first on ExchangeWire.com.
CAA Slams Meta for Using Opt-Out Policy for AI Platform Muse Image, Which Can Create Content Using Public Instagram Accounts
CAA released a statement Wednesday night calling out the privacy risks of Meta’s new AI model Muse Image, which gives users the ability to create an AI photo of someone just by plugging in their public Instagram handle. The AI model operates on an opt-out policy, meaning users have to manually block access if they […]
Can we talk about the indie surge?
On whether it really is better to be an independent agency, at the moment.
Stagwell wins Haier creative account in Europe
Appointment follows four-way pitch.
Attention Gets A Lot Of Attention. But What About Measuring Brand Recognition?
Getting attention is one thing. Knowing how much of it an ad needs to drive brand recognition is something else entirely. Attention intelligence platform xpln.ai is making it its business to know the difference. The startup launched in 2022 with two core products, CEO and Co-Founder Fabien Magalon told AdExchanger: an attention measurement solution that […] The post Attention Gets A Lot Of Attention. But What About Measuring Brand Recognition? appeared first on AdExchanger.
Advertisers look for advantage in Sky’s ITV deal
The $2.13 proposed billion acquisition of ITV would redraw the UK's advertising map. Advertisers are still waiting to hear what's in it for them.
OpenAI set to expand ads to France, Germany and Ireland
The ads solutions vacancies in those markets signify that OpenAI will have achieved a presence in every major global advertising region within less than a year.
Media Briefing: Declared ‘good bots,’ mixed-use crawlers, gray scrapers – how AI accesses publisher content
The Cloudflare's latest AI settings reshape how compliant crawlers behave, yet the biggest leakage for publisher content remains a gray scraping economy that doesn’t bother to play by those rules.
D+ Research: Marketers hesitate to adopt AI for influencer and CTV marketing
Advertisers embrace AI for social media and retail media marketing, but are slower to adopt AI for influencer and CTV marketing.
Two Broadcasters, One Cup; Handing Control To The Cloud
Everybody wants a bite of next year’s FIFA World Cup; Warner Bros. Discovery ventures into the Amazon; and ChatGPT has its favorite influencers just like we do. The post Two Broadcasters, One Cup; Handing Control To The Cloud appeared first on AdExchanger.
LISTEN: What’s Driving Microsoft’s Massive Overhaul of Xbox?
On today’s episode of “Daily Variety” podcast, Variety’s Jennifer Maas details Microsoft’s massive overhaul of its Xbox unit with 3,200 layoffs and a realignment of operations coming under newly appointed Xbox CEO Asha Sharma. Maas explains that Microsoft’s moves are designed to be extremely transparent and extremely frank about the state of Xbox within the […]
YouTube Moves Ahead of Spotify As UK’s Top Podcast Service via @sejournal, @MattGSouthern
YouTube edged past Spotify as the podcast service UK listeners use most, the first time it has led on record, according to new data. The post YouTube Moves Ahead of Spotify As UK’s Top Podcast Service appeared first on Search Engine Journal.
Google Clarifies Smart Bidding Update After Advertiser Concerns via @sejournal, @brookeosmundson
Google clarifies its Smart Bidding update, explaining how August 17 changes will affect Target CPA, Target ROAS, and budget-limited campaigns. The post Google Clarifies Smart Bidding Update After Advertiser Concerns appeared first on Search Engine Journal.
AI Search Is Exposing SEO’s Risk Of Losing GEO Outcomes via @sejournal, @martinibuster
Search marketer Tom Critchlow says AI Search is exposing the question of whether SEO still owns GEO outcomes. The post AI Search Is Exposing SEO’s Risk Of Losing GEO Outcomes appeared first on Search Engine Journal.
Google Ads Expands Search Campaigns for Travel Beta to Things to Do and Events via @sejournal, @brookeosmundson
Google Ads expands its Travel campaign beta to Things to Do and Events, giving eligible advertisers a new campaign type for attractions and ticket sales. The post Google Ads Expands Search Campaigns for Travel Beta to Things to Do and Events appeared first on Search Engine Journal.
Google Says Search Hit All-Time Usage High During World Cup via @sejournal, @MattGSouthern
Google's Nick Fox said Search saw its highest usage on record during Argentina's comeback win over Egypt at the World Cup. The post Google Says Search Hit All-Time Usage High During World Cup appeared first on Search Engine Journal.
The new playbook for sports, streaming and fandom
At Cannes 2026, Paramount and FanDuel explore the future of fandom, streaming and sports betting.