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FreeWheel Launches AI Agent Infrastructure for Premium Video Ads, Pilots with PMG

FreeWheel, the leading global technology platform for the streaming advertising ecosystem, today (11th March, 2026) announced the launch of its new AI agent infrastructure, powered by FreeWheel’s Model Context Protocol (MCP) Server and a suite of Intelligence tools. These innovations [...] The post FreeWheel Launches AI Agent Infrastructure for Premium Video Ads, Pilots with PMG appeared first on ExchangeWire.com.

Austria Tourism campaign says visiting the country actually rewires your brain

Effort from Wien Nord Serviceplan visualizes trips to Austria as synapses forming inside travelers’ minds.

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12 creative campaigns to know about today

Huggies tests its diapers on half a million dollars’ worth of furniture, and Pluto TV preps the ultimate “X-Files” experience.

EXCLUSIVE: Horizon Media Cuts 50 Roles in AI-Focused Agency ‘Realignment’

In an email sent Monday evening to employees, the agency’s CEO Bill Koenigsberg said the company is reshuffling its talent to focus on AI development.

Publix to end mobile payment tool

The grocer is discontinuing Publix Pay, but its stores will continue to accept Apple Pay and Google Pay.

UNFI’s net sales continue to dip, but executives see brighter days ahead

The company lowered its full-year sales forecast, but noted that its ongoing “value creation strategy” is delivering profitability growth and free cash flow ahead of projections.

UJET Launches Agentic Experience Orchestration to Unify CX Data and AI, Automate the Agent Experience, and Consolidate Enterprise Systems

New category of CX software introduces a persistent AI layer that unifies disparate enterprise tools, supercharging the agent experience and delivering seven-figure ROI through automation and legacy system elimination. UJET, a leader in AI-powered contact center innovation, announced Agentic Experience Orchestration (AXO), a transformative architectural framework designed to eliminate the systemic complexity that has historically hindered […]

Google Completes Acquisition of Wiz

Google LLC announced the completion of its acquisition of Wiz, a leading cloud and AI security platform headquartered in New York. Wiz will join Google Cloud and maintain its brand and commitment to securing customers across all cloud environments. This acquisition is an investment by Google Cloud to improve cloud security and enable organizations to […]

CallRail Expands Voice Assist Real-Time Scheduling Capabilities with Addition of Google Calendar Integration

Voice Assist checks Google Calendar availability and schedules meetings in real time, helping a broad range of businesses convert callers instantly. CallRail, the AI-powered lead engagement platform, announced a new integration between its AI voice agent, Voice Assist, and Google Calendar that enables businesses to automatically schedule appointments during phone calls handled by Voice Assist. […]

Industry First by ChurnZero Gives AI Agents Unparalleled Understanding of a Company’s Unique Processes and Product Know-How

AI Knowledge Sources allows ChurnZero’s ‘digital teammates’ to learn every detail and best practice within company knowledge bases. ChurnZero, the platform and partner for customer success, has enhanced its embedded AI agents with connected knowledge source integrations—enabling them to more completely understand the nuances of any business, its products and services, the needs of its […]

Comviva Launches NGAGE for Enterprises to Power Secure, AI-Driven Customer Engagement at Scale

Next-generation CPaaS platform that integrates omnichannel communication, network-based identity, and conversational AI to help enterprises deliver trusted digital experiences Comviva, a global leader in digital transformation solutions across customer experience management, data monetization, and digital financial services, announced the launch of NGAGE for Enterprises, a next-generation CPaaS platform designed to help enterprises deliver seamless, secure, […]

Orum Achieves 36% Conversion Rate With Idomoo Personalized AI Video

Thanks to Lucas AI Video Creator, Orum created a high-quality personalized year in review at scale. Orum delivered an unforgettable end-of-year experience for its users with a hyper-personalized video campaign powered by Idomoo’s Lucas AI Video Creator. By transforming individual data into an exciting, shareable showreel, the campaign gave customers a dynamic way to relive […]

Zendesk Advances Resolution Platform with Self-improving AI Agents from Proposed Forethought Acquisition

Proposed acquisition positions Zendesk to lead the agentic service era, projecting 2026 as the year AI agents will surpass human service Zendesk expects autonomous AI to handle more service interactions than humans this year, marking a structural shift in customer service. To lead this transition, the company today announced it has entered into a definitive […]

Equinix Unveils the Distributed AI Hub to Simplify and Secure Enterprise AI Infrastructure

Integrated with Palo Alto Networks to deliver real-time threat detection for AI workloads Equinix, Inc., the world’s digital infrastructure company®, unveiled the Distributed AI Hub, powered by Equinix Fabric Intelligence™, to provide a single, unified framework for enterprises to connect, secure and simplify their increasingly complex and distributed AI ecosystems. The Hub is a neutral […]

Canva Introduces Magic Layers, Turning Static AI Outputs Into Editable Designs

Breakthrough in Canva Design Model now unlocks ability to transform flat content and images into layered and fully editable designs Canva, the world’s leading all-in-one visual communication platform, unveiled Magic Layers, a new breakthrough technology that turns any flat design or image into something you can edit, refine, and remix to suit your vision. After […]

monday.com Welcomes AI Agents to Its Platform, Marking a Shift in How Work Gets Done

New infrastructure enables AI agents to sign up, access the platform, and execute work alongside human teams. monday.com , the AI work platform that turns strategy into execution at scale, announced new infrastructure that enables AI agents acting on behalf of humans to sign up, authenticate, and operate directly within the monday.com platform. monday.com is […]

Creators Go Pro: Digital Stars Bank Brand Bucks While Talent Agencies and Support Firms Proliferate

When the National Basketball Association was sketching out plans to host fan gatherings as part of its All-Star Weekend in Los Angeles, the league’s marketing leaders realized they were crafting the ultimate playground environment for sports-centric creators and influencers. The NBA has worked closely with key social media mavens for more than a decade, but […]

Creators work, but measurement doesn’t — yet

While creators deliver impact across the funnel, most campaigns are still evaluated using outdated proxies, writes the IAB’s Zoe Soon.

5 Things I Learned About The Future Of Search From Liz Reid’s Latest Interview via @sejournal, @marie_haynes

Five takeaways from Liz Reid on AI agents, the future of Google Search, and why originality now matters more than ever. The post 5 Things I Learned About The Future Of Search From Liz Reid’s Latest Interview appeared first on Search Engine Journal.

How the BrewDog brand lost its way (by its first PR rep)

Following the sale of BrewDog, Manifest founder and chief executive Alex Myers chats about the early days working with the craft brewery brand and its creative PR campaigns.

Brand-building in the age of social: What Nike and Aldi get right

Simply having a funny or unhinged tone of voice is not enough.

Smart Glasses: Data, Privacy and Pineapple on Pizza

This week Shirley Marschall is looking at the rise of smart glasses, and what the ad industry makes of this new wearable tech... Things that don’t mix well: water and oil. Pizza and pineapple. Mentos and cola. Red wine and a [...] The post Smart Glasses: Data, Privacy and Pineapple on Pizza appeared first on ExchangeWire.com.

Boozer twins make national ad debut in State Farm’s March Madness spot

Duke freshmen Cameron and Cayden Boozer appear with Jake from State Farm in a Highdive ad debuting on Selection Sunday.