News

How 9 grocers are dialing up their health and wellness moves

Stricter SNAP regulations and the rise of GLP-1 medications have changed how grocers approach health-focused initiatives.

The Weekly Closeout: Pat McGrath Labs exits bankruptcy, GameStop bets on ‘retro’

The cosmetics company forged a deal with GDA Luma, while the gaming retailer is expanding its assortment of older products nationwide.

Nike cuts 1,400 jobs across tech, operations

The majority of the layoffs are in the activewear giant’s tech department as it consolidates its footprint and leans into automation.

Aerie ups commitment to authenticity with enhanced creator program

The Realmakers Community program offers creators commissions and a chance to be featured across Aerie social channels and platforms.

GeeLark Launches Android 16 Cloud Phones for Scalable Social Media Operations

GeeLark, a provider of cloud-based mobile environments for social media and e-commerce teams, today announced the launch of Android 16 cloud phones, bringing the latest mobile OS into a scalable, cloud-native infrastructure. The update is designed to help teams improve compatibility with rapidly evolving mobile platforms while managing multiple accounts more efficiently. Supporting a Shift […]

Dubai-Based Lumitech Named Among Top Generative AI Development Companies in 2026 by Techreviewer.co

Today, Lumitech, a Dubai-based custom software and AI product development company, announced that it has been recognized by Techreviewer.co among the Top Generative AI Development Companies in 2026. This listing ranks AI service providers based on their offerings of generative AI products and services, including verified company information, transparent company profiles, and actual client reviews […]

Floyi Publishes Three-Pillar Topical Authority Audit for SEO and AI Search Teams

A 15-minute, 21-question diagnostic scores Content Authority, Market Authority and AI Authority to pinpoint where content strategies break and stall. Floyi today released the Three-Pillar Topical Authority Audit, a free diagnostic framework that helps SEO teams, agencies and content strategists identify why their organic authority is not compounding in search and AI answer engines. The […]

Why AI Describes Locations Differently

Picture two locations of the same quick-service restaurant brand, both in the same metro area, both with solid review scores, both with optimized Google Business Profiles. Yet when you ask ChatGPT to recommend a spot in each of their respective neighborhoods, one location gets highlighted at the beginning of the AI-generated response with specific dish […] Why AI Describes Locations Differently first appeared on Street Fight.

Marc Jacobs puts luxury spin on microdrama content with ‘The Scene’

The social-first effort, written by and starring actor Rachel Sennott, is part of a larger evolution in the brand’s approach to visual storytelling.

How Nike’s Boston Marathon ad exposed a gap in disability fluency

Nike’s Boston Marathon window ad sparked backlash and competitor gains, underscoring why brands need true disability cultural fluency—not just accessible products.

Morgan & Morgan - Yum feat. Liv Morgan - 30s

‘SpongeBob Tower Defense,’ Highest-Earning IP-Based Game on Roblox, Launches 2.0 Version in Partnership With Paramount (EXCLUSIVE)

“SpongeBob SquarePants”-themed game “SpongeBob Tower Defense” is debuting its revamped 2.0 version amid the increasing popularity of the title, which currently sits as the highest-earning game based on existing IP on Roblox. Set in the world of Bikini Bottom, “SpongeBob Tower Defense” sees players collect and deploy beloved “SpongeBob” characters as towers to fend off […]

Google’s Robots.txt Docs Expand, Deep Links Get Rules, EU Steps In – SEO Pulse via @sejournal, @MattGSouthern

Google documents deep link best practices and signals robots.txt doc expansion. The EU proposes Google share search data with rivals and AI chatbots. The post Google’s Robots.txt Docs Expand, Deep Links Get Rules, EU Steps In – SEO Pulse appeared first on Search Engine Journal.

Netflix to double ads business, introduce vertical video and lose chairman

The streaming platform has been busy, teasing new ad offerings and introducing a big mobile app update.

Week in Review: FranceTV Partners with YouTube, US Legislators Propose a New Data Act, and RTL Gets Green Light for Sky Deutschland Takeover

In this week's Week in Review: FranceTV announced a new partnership with YouTube, US Republicans propose a new national data bill, and RTL gets EU approval for its Sky Deutschland acquisition. Top Stories FranceTV to Air All News and Directly Monetise Content on YouTube French public service broadcaster France Télévisions announced on Thursday an expansion Read More

Why CMOs have become the most valuable currency at Possible

Adland descends on Miami Beach to compete for the favor of top marketers and to hash out the future of the industry.

Consumers ditch the funnel as behavior gets more fluid

New data shows buyers jumping between watching, browsing, and buying, forcing marketers to rethink rigid funnel models. The post Consumers ditch the funnel as behavior gets more fluid appeared first on MarTech.

15 HubSpot updates from March 2026 managers and admins need to know

The March updates focus on giving teams more flexibility, more precise control over automation and timing. The post 15 HubSpot updates from March 2026 managers and admins need to know appeared first on MarTech.

Why relevance now beats reach in the AI-driven buyer journey

Buyers are forming opinions before they click. Learn how to show up in AI answers, earn trust in peer networks, and influence decisions earlier. The post Why relevance now beats reach in the AI-driven buyer journey appeared first on MarTech.

How CRM became the backbone of customer engagement

CRM now acts as an operating model for marketing, connecting data, teams, and decisions to improve engagement and business outcomes. The post How CRM became the backbone of customer engagement appeared first on MarTech.

New TransUnion Digital Business Profile Gives Small Businesses a Simple, Cost-Effective Way to Connect with Customers

Solution empowers small business owners to maintain a consistent, accurate presence as AI reshapes digital search results With Small Business Month approaching in May, TransUnion (NYSE: TRU) announced the launch of Digital Business Profile, an affordable, easy-to-use solution designed to help small businesses ensure their information is represented accurately across the digital search ecosystem. Accurate business […]

Channel Factory Expands Global Leadership Team as Demand for Contextual Advertising Accelerates

Three strategic appointments, including a new Global CHRO and CFO, fuel Channel Factory’s expansion as the global standard for performance and suitability across walled gardens Channel Factory, the global contextual advertising company powering performance across walled gardens, announced three significant appointments to its C-Suite: Colleen Liguori joins as Global Chief Human Resources Officer (CHRO), Woo […]

BNO Strengthens Leadership Team for Next Phase of Growth and Innovation

Rachelle Powell Named President as Agency Builds on Strong Brand Foundation and Advances AI-Driven Solutions Baldwin & Obenauf, Inc. (BNO), a full-service creative and brand experience agency, today announced an evolution of its leadership team. With a combined 75 years of leadership at the agency, the newly elevated executive team expands its capabilities as strategic […]

Campaign Trail: 1664 taps multiple Robert Pattinsons to examine good taste

The beer brand formerly known as Kronenbourg 1664 worked with agency Fold7 and director Brady Corbet to answer “A Question of Good Taste.”