News
11,368 articles covering the AdTech ecosystem
Agentic Commerce Optimization: A Technical Guide To Prepare For Google’s UCP via @sejournal, @alexmoss
As AI Mode enables on-platform transactions, ecommerce visibility now depends on schema completeness, feed accuracy, and third-party validation. The post Agentic Commerce Optimization: A Technical Guide To Prepare For Google’s UCP appeared first on Search Engine Journal.
4 Sites That Recovered From Google’s December 2025 Core Update – What They Changed via @sejournal, @marie_haynes
Discover how the December 2025 core update impacted 4 sites and the factors that contributed to their improvement. The post 4 Sites That Recovered From Google’s December 2025 Core Update – What They Changed appeared first on Search Engine Journal.
Great Western Railway dives into myths and legends as Famous Five defeat dragon
Adam & Eve\TBWA created the ad.
EscalaX refuerza su privacidad y cumplimiento con BidSafe One
EscalaX, empresa global de publicidad programática, anuncia un acuerdo estratégico con BidSafe One, firma especializada en privacidad y cumplimiento normativo en el sector ad tech. Así, EscalaX, cuya propuesta se basa en construir un marketplace multicanal seguro y transparente, con un [...] The post EscalaX refuerza su privacidad y cumplimiento con BidSafe One appeared first on ExchangeWire.com.
Kohler - The Forge - 30s
Kohler - Reveal - 15s
Kohler - Craftsmanship - 15s
Hargreaves Lansdown ad revisits 45 years of British history outside 10 Downing Street
Wonderhood Studios and director Tom Green chart decades of U.K. change in a 60-second launch spot.
Hargreaves Lansdown - Through It All - 60s
Visit Dubai - Dubai. Beyond Real - 3m30s
Dubai is a mix of fantasy and reality in lavish, playful Tom Hooper tourism ad
A couple’s travel memories morph into cinematic re-creations in short film for Visit Dubai.
Watch the newest commercials from Hefty, Yves Saint Laurent, Balance of Nature and more
Yves Saint Laurent promotes its original Libre and Libre Berry Crush fragrances.
Kate Hudson and Team USA Start California Dreamin’ in NBC’s First LA28 Ad
As Milano Cortina 2026 ends, NBCUniversal looks ahead to the Los Angeles Summer Games.
EXCLUSIVE: ESPN Spoofs Pharma Ads for March Madness
The campaign for ESPN's Tournament Challenge focuses on those experiencing symptoms of March Madness bracket obsession.
Say goodbye to busywork: Rethinking marketing workflows for a smarter future
Marketing operations should be the engine of growth, not a source of burnout. We know the pressure of being caught between “move faster” demands and the reality of manual reporting and approval loops that eat your afternoon. It’s a common hurdle in this role, but it doesn’t have to be your permanent reality. At the […] The post Say goodbye to busywork: Rethinking marketing workflows for a smarter future appeared first on MarTech.
Writing for GEO feels like early SEO all over again
The shift from ranking to extraction is subtle but significant. Learn how to make expertise easier to use without turning it into formula. The post Writing for GEO feels like early SEO all over again appeared first on MarTech.
How to future-proof your AI stack with data governance
Unified AI across sales and marketing sounds great — until misaligned consent and governance rules stop it in its tracks. The post How to future-proof your AI stack with data governance appeared first on MarTech.
Email retention after Gmail’s ‘Manage Subscriptions’ rollout
Six months in, churn remains elevated across industries. Here’s how to respond with engagement-based automation and more disciplined sending strategies. The post Email retention after Gmail’s ‘Manage Subscriptions’ rollout appeared first on MarTech.
This Election Season, Buyers Can Curate Deals Based On Voter Values
Every election season, publishers lose out on billions in digital ad dollars to programmatic middlemen – but sell-side curation could help change that calculus. On Monday, supply-side platform OpenX launched a new curation and targeting solution specifically for political campaigns together with data provider Givsly. Rather than traditional party affiliation data, the tool allows political advertisers […] The post This Election Season, Buyers Can Curate Deals Based On Voter Values appeared first on AdExchanger.
SEO Fundamental: Google Explains Why It May Not Use A Sitemap via @sejournal, @martinibuster
Google's John Mueller points to site content as the reason for Search Console sitemap error messages The post SEO Fundamental: Google Explains Why It May Not Use A Sitemap appeared first on Search Engine Journal.
Channel 4 promotes drama series Dirty Business with "fountain of filth"
4Creative, Glue Society and Biscuit Filmworks created the campaign.
Be more Jonathan Pine
Now more than ever strategists need to commit to thinking like an outsider.
Purpose Awards EMEA 2026: deadline extended
Entrants now have until 5 March to apply.
Tobi Asare joins AAR as growth partner
Former OMD UK head of growth appointed as part of a wider leadership expansion at AAR.