News
21,091 articles covering the AdTech ecosystem
Box Unveils New Controls to Secure AI Agents Operating Across Enterprise Content
New capabilities build on Box’s security and governance framework, to help enterprises confidently deploy Box-native and third-party AI agents across their content Box, Inc., the leading Intelligent Content Management (ICM) platform, announced new security capabilities designed to give organizations greater control over AI agents working with enterprise content. With new agent guardrails, third-party agent activity […]
ChatFeatured Raises US$2 Million to Build an Autonomous AI Search Agent for Marketing Teams
Oversubscribed pre-seed round led by Storytime Capital, with participation from Garage Capital and BY Venture Partners, will support team growth, go-to-market expansion and product development ChatFeatured, the AI search optimization platform that helps marketing teams turn visibility data into published content and measurable results, announced an oversubscribed USD $2 million pre-seed round. The round was […]
Redington Limited and AutomationEdge Announce Strategic Partnership to Accelerate Enterprise Automation and Agentic AI Adoption
Redington, a leading technology aggregator and innovation catalyst, and AutomationEdge, a leading Agentic Process Automation platform for global enterprises, have announced a strategic partnership to accelerate the adoption of enterprise automation and Agentic AI. The collaboration brings together Redington’s extensive distribution ecosystem and partner network with AutomationEdge’s enterprise-grade Agentic Process Automation platform to enable faster, […]
GeeLark Unveils Unified Browser and Cloud Phone Infrastructure for the Mobile-First Future of Social Media
GeeLark, a provider of cloud phone infrastructure and anti-detect browser technology, today announced the expansion of its unified Browser + Cloud Phone platform, designed to help businesses adapt to the growing shift toward mobile-first social media operations. By combining fingerprint browsers with native Android cloud phones in a single cloud workspace, GeeLark enables marketing teams […]
Kim.cc Launches Sentinel Beta, Combining AI Insights with Human Oversight for E-Commerce Support
The launch is paired with Kim’s latest webinar to provide support and education to the industry Kim.cc, an AI-native customer support company serving over 200 e-commerce brands globally, today announced the beta launch of Sentinel, its new customer support offering that combines AI insights with experienced human oversight. Sentinel is designed to address a persistent challenge […]
Third Wave Digital Launches New Content Management System Mobi CMS, Redefining How Teams Manage and Deliver Web Content
Mobi CMS, a newly launched web Content Management System, is setting a new standard for how organizations create, manage, and deliver engaging web content. Mobi CMS, a newly launched web Content Management System (CMS), is setting a new standard for how organizations create, manage, and deliver engaging web content. Designed with flexibility, performance, and usability […]
From Yamal to the mall: How American Eagle is going back to school
CMO Craig Brommers details the retailer’s extensive marketing for the crucial season, which kicks off days after global ambassador Lamine Yamal and his team won World Cup gold.
Designing A Measurement Framework Before You Touch GA4 via @sejournal, @bngsrc
Transform your Google Analytics 4 data into actionable insights with a solid measurement framework as your foundation. The post Designing A Measurement Framework Before You Touch GA4 appeared first on Search Engine Journal.
GenAI is Reshaping Agency Relationships Finds UK Advertiser Survey
Generative AI is beginning to have a "significant impact" for advertisers, according to a new study from UK trade body ISBA, with almost all (99 percent) of the UK advertisers surveyed saying they have started their GenAI journey. The organisation surveyed 200 respondents from brands, predominantly in marketing, media and procurement roles. The results found Read More
American Eagle Shook Up Its Back-to-School Playbook to Reach a Fragmented Gen Z
For back-to-school season, American Eagle is leaning on three brand ambassadors, including World Cup champion Lamine Yamal, to reach three Gen Z subcultures.
Your DAM solved the library problem. The activation problem is next. by ImageKit
Centralized, tagged, governed. And still slow. Here's what your DAM was never designed to do. The post Your DAM solved the library problem. The activation problem is next. appeared first on MarTech.
Is your website invisible to AI search?
Many brand websites that look fine to people appear as empty to AI crawlers. Here's what to do about it. The post Is your website invisible to AI search? appeared first on MarTech.
The missing layer behind customer data ROI
Many CDPs excel at activation but struggle to unify fragmented data. The silver layer determines whether they deliver on that promise. The post The missing layer behind customer data ROI appeared first on MarTech.
Sonilo and fal Launch Sound Effects 1.0 for Realistic Sound Effects from Video and Text
Exclusive API co-launch brings Video-to-Sound Effects and Text-to-Sound Effects generation to developers through fal Sonilo, a generative audio company building video-native sound and music models, and fal, the generative media platform for developers and enterprises, announced the launch of Sonilo Sound Effects 1.0, a new model that generates highly realistic sound effects from video or text. […]
Anthropic’s Claude Can Now Watch A Video And Learn Your Job via @sejournal, @martinibuster
Anthropic's Claude Cowork can turn a video of a person doing a task into a skill so that it can do it too. The post Anthropic’s Claude Can Now Watch A Video And Learn Your Job appeared first on Search Engine Journal.
AI Overviews Now Answer Most Local Searches – How To Get Your Business Cited via @sejournal, @AdamHeitzman
AI Overviews are outpacing local packs across 15+ markets. Here is what location pages need to stay visible in AI-generated answers. The post AI Overviews Now Answer Most Local Searches – How To Get Your Business Cited appeared first on Search Engine Journal.
Ace of Hearts wins Lebara's creative account
Winning agency beat one other shop in final round.
How Does Ad Tech Look Like in a Swimsuit?
This week, Shirley looks at why ad tech is much like trying on a swimsuit in the height of summer - labels, mirrors and the big reveal... Sun and water, the ultimate summer combination. Water and swimsuits, the necessary combination. Easily [...] The post How Does Ad Tech Look Like in a Swimsuit? appeared first on ExchangeWire.com.
Six Sells Partners with Tickle to Help Brands Unlock the Power of Saveable Advertising
Six Sells, the leading executive visibility agency for people in media and advertising, has signed a partnership with Tickle Global, the pioneering saveable advertising technology business. The partnership will see Six Sells work with Tickle's senior leadership team to build executive [...] The post Six Sells Partners with Tickle to Help Brands Unlock the Power of Saveable Advertising appeared first on ExchangeWire.com.
CMO Moves—nearly half of June’s hires are first-timers
Companies continue to bet on rookie CMOs, while shunning internal candidates
How America’s Hottest Brands are winning with feedback, fandom and smart collaborations
Ad Age editors go behind the 2026 America's Hottest Brands list—what other brands can learn from our 20 winners.
How to own the conversation from question to answer
The Q&A economy is changing how consumers find and talk about brands online, so having a strategy to maintain presence, relevance and placement is key.
Hanes ties comfort to confidence in bold brand refresh from Special US
The new creative direction includes Nick Ball spots, out-of-home ads and a redesigned logo.
Career Journeys—CMO of a Martha Stewart-backed brand on finding the right job fit
Chase Harrow on his journey from creative writing to consulting and skincare marketing.