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21,022 articles covering the AdTech ecosystem
DevRev Launches Voice AI with Shared Organizational Memory Across Agents
Voice AI on Computer, by DevRev, now takes live customer support calls, drawing on shared memory across agents and surfaces to resolve complex issues end to end DevRev, maker of the agentic AI product Computer, announced Voice AI across its Customer Agent for self-service customer support, extending the same organizational memory already powering chat and email […]
Monk Launches Voice Collections, Bringing AI Phone Calls and Callbacks to Accounts Receivable
Monk’s collections agent, Julia, can now place outbound collection calls and answer inbound AR questions from a dedicated business number, so finance teams can use the channel that collects best without adding headcount. Monk, the AI-native accounts receivable platform, launched Voice Collections. Its collections agent, Julia, can now place outbound collection calls and answer inbound […]
Vending Media Launches Dual-Revenue Vending Model With Screen Advertising and Location Placement Support
Program combines product sales, digital advertising opportunities, and placement assistance for vending operators across the United States and Canada Vending Media Inc. has launched a dual-revenue vending model designed to help operators generate income from both product sales and advertising displayed on digital vending machine screens. The program also includes location placement support to help participating […]
From Desktop to Fingertips: Ecer.com Drives Cross-Border B2B Trade into the Mobile-First Era
Integrating 17 years of B2B digital expertise with advanced AI infrastructure, Ecer.com transitions global trade from desktop reliance to ubiquitous pocket connectivity. The rapid evolution of the mobile internet is fundamentally rewriting the operational blueprint of global commerce. For decades, cross-border B2B transactions have been tethered to desktop environments, heavily reliant on legacy emails, static computers, […]
The Stack: AI, Ads & Antitrust
This week, AI’s growing influence on search and advertising collided with mounting legal pressure on Big Tech, while agency groups continued to reshape their businesses for an AI-first future. In today’s MadTech Daily, we look at the Houthis claiming [...] The post The Stack: AI, Ads & Antitrust appeared first on ExchangeWire.com.
Amazon’s Million-Dollar Seller Revolt
Amazon’s million-dollar sellers are revolting against changes that undercut their margins and change where their ads run. From inside a meeting of these discontented sellers, AdExchanger Senior Editor James Hercher shares how they are fighting back – and why Amazon made these changes. The post Amazon’s Million-Dollar Seller Revolt appeared first on AdExchanger.
How Warner Bros. Discovery Is Creating Value Out Of Dead Air With Pause Ads
Streaming publishers are banking on pause ads to bolster revenue with a more user-friendly ad experience. With programmatic standardization still pending, Warner Bros. Discovery is taking a stab at advancing the capabilities behind its own pause ad formats. The post How Warner Bros. Discovery Is Creating Value Out Of Dead Air With Pause Ads appeared first on AdExchanger.
Future of Marketing Briefing: The case for and against the death of the big brand ad
Marketing has a new favorite argument: is it still smarter to talk to a million people at once, or to find the thousand people they already trust?
Google quietly gives ground on PMax controls
The search giant’s black-box ad product has confounded media buyers for years. Now, it’s passing them the reins – sort of.
Kroger’s new CEO, a Walmart veteran, is focused on speed and execution
Foran joined Kroger in February after serving as CEO of Air New Zealand since 2020. Before that, he was president and CEO of Walmart U.S. for about six years.
TV For Free?; Retail Media Goes Wholesale
The First Taste Is Free Last week, Netflix’s executive team shot down rumors about launching a free, live TV-style channel, saying they have to be careful about what co-CEO Greg Peters called the “cannibalization of paid tiers.” Well, looks like other streaming services don’t share those same concerns. Business Insider reports that Paramount+ is planning […] The post TV For Free?; Retail Media Goes Wholesale appeared first on AdExchanger.
Men Flock to Microdramas, Romance Stories Rule and Sunday Nights are Prime Time for Viewing
Microdrama viewership has grown 28-fold over the past two years, and it’s not just for women of a certain age anymore. More than two-thirds of users, male and female, watch romance-based series. And just like TV, microdrama viewership typically peaks on Sunday nights between 8-10 p.m. Those are among the findings of a research report, […]
AI Browsers Are Backward Because Agents Never Needed The Visual Layer via @sejournal, @slobodanmanic
OpenAI killed Atlas because AI browsers were always a workaround. The real fix is a website machines can actually read. The post AI Browsers Are Backward Because Agents Never Needed The Visual Layer appeared first on Search Engine Journal.
AI Search is Working. How to Prove It With Real Tests. via @sejournal, @hethr_campbell
Dive into the evidence behind AI search and its effects on page performance. Learn from experts in the latest SEJ discussion. The post AI Search is Working. How to Prove It With Real Tests. appeared first on Search Engine Journal.
Google Barrels Ahead With AI Spending as Its Search Business Sees Early Cracks
The first of the big tech platforms to report, Google could set the tone for the rest of its cohort, many of whom (like Meta, Amazon, and X) have been spending like there’s no tomorrow on AI.
By Fearing Wokeness, Marketers Are Hitting the Snooze Button on Growth
Investing in diverse media is not woke—it's following the money.
Brandon Cooke Joins BarkleyOKRP to Drive ‘Thoughtful’ Growth
The former FCB exec succeeds longtime CMO Jason Parks
‘No Longer AI Losers’: Havas Leans Into AI-First Identity as North America Revenue Grows
The holding company’s organic revenue grew 2.5% in Q2
Tractor Supply sputters in Q2, lowers outlook
The retailer is having a tough year so far as its pet business falters, its customers face soaring fuel prices and Amazon encroaches on its territory.
YouTube posts 13% ad revenue growth in Q2, tops $11bn
YouTube's ad business stayed in double-digit growth as Alphabet beat expectations on Search, AI and Cloud.
Beefeater 0.0 brings Jay Kay back into Virtual Insanity in first work by Lucky Generals
The agency won the account at the end of 2025.
Hearts & Science scoops Grand Prix at Thinkbox TV Planning Awards 2026
Agency won for its work with client GoCompare.
Sir Martin Sorrell: 'Cannes is not about creative; it’s about media'
S4 Capital founder on the client rebound toward "out-housing", why enterprise ad buying will eventually automate and the future of the agency model.
Sky Media appoints Greg Brooks as head of marketing
Brooks was formerly global chief marketing and culture officer at WPP’s Mindshare.