News
19,679 articles covering the AdTech ecosystem
CBeebies reviving Play School with Parenting Promise
CBeebies has launched its Parenting Promise, setting out its commitment “to help every child learn through play and giving parents and carers greater insight into the principles behind the programmes their children love”. The announcement comes as the BBC has additionally announced that Play School – the iconic pre-school show that origibally ran from 1964 […]
SES explains multi-orbit strategy
SES made its first billions of revenues from its fleet of geostationary (GEO) satellites, and specialising in delivering DTH signals to millions and then tens-of-million of viewers around the globe. But SES is changing and is promising even more change. It has already invested in Mid-Earth orbiting (MEO) satellites with its powerful fleet of O3b […]
Forecast: 47m Starlink subs by 2028
Investment bank Wells Fargo, in its latest forecast for SpaceX, suggests that the operator’s Starlink broadband service will continue to expand. It suggests that subscriber/user numbers will grow from 17 million by the end of 2026 to 46.7 million by 2028. Revenues will grow commensurately, from $19.1 billion (€16.7bn) at the end of this year […]
CineMe AI platform goes live Oct 1st
CineMe, the AI platform for filmmakers and content creators founded by filmmaker Dan Hartley and former Prime Video UK managing director Chris Bird, goes live on October 1st. The founders have also confirmed that Julia Stuart, formerly Director of Original Film at Sky and now leading the international film strategy at Studio TF1, has joined the […]
Samsung TV Plus expands global Creator line-up
Samsung TV Plus, the subscription-free streaming service built into Samsung Smart TVs, is expanding ts global Creator line-up, introducing new Creator-led channels across the UK, Australia, New Zealand, Singapore, Thailand and the Philippines, while making existing Creator channels available in Brazil and Mexico. Spanning lifestyle, food, sports, news and science, the additions bring some of […]
Italy: Entertainment & Media sector surges past €54bn
Italy’s Entertainment, Media and Telecommunications (EM&T) market expanded by 2.9 per cent in 2025 to hit €54.9 billion, up from €53.4 billion in 2024. According to PwC, the broader sector is projected to maintain a compound annual growth rate (CAGR) of 3.1 per cent over the next five years, reaching €63.9 billion by 2030. Italy’s […]
5 launching 5Drama channel
5, the UK PSB, will launch its new 5Drama channel on October 21st offering an array of UK drama, as well as a range of US and Australian series. 5Drama will replace 5Select in the line-up of channels available on all major digital platforms – and will move up the EPG. Titles on the channel […]
Workato Unveils AIRO as the New Face of Its Control and Execution Platform for Enterprise AI, Supported by New Enterprise AI Capabilities Across the Platform
New product releases announced at World of Workato (WOW) 2026 help customers turn intent into action in the AI era Workato®, the leading Control and Execution Platform for Enterprise AI, unveiled Workato AIRO as the new face of the platform, along with a set of new enhancements across the platform, including Live Process Graph, the […]
Guava Launches Daytona, a State of the Art Voice Model, alongside an Open Benchmark Evaluating Voice Agent Performance
Voice agent quality is usually reported as a demo or a single latency score, never as how closely an agent compares to a human handling the same call. Guava built the Guava Voice Index to measure exactly that, and publishes where its own Daytona model ranks alongside three other leading voice systems. Guava released Daytona, […]
Sol From Sol Foundry Inc. Emerges From Stealth With $4M for AI That Finds and Does the Work You Promised in Email
Most AI tools wait to be told what to do. Sol, from Sol Foundry Inc., finds the commitments expressed in Gmail, does the work needed and comes back for approval. Sol emerged from stealth with $4 million in funding from General Catalyst, Nexus Venture Partners, DeVC, Peercheque and Kunal Shah. Sol built a proactive AI […]
800.com’s AI Receptionist Now Books Calendly Appointments During Live Calls
800 AI Agents check live Calendly availability and follow existing scheduling rules to book callers when business teams can’t answer. 800.com launched a Calendly integration that lets 800 AI Agents, the company’s AI receptionist, book appointments while the caller is still on the phone. The integration is available on all 800.com plans with 800 AI […]
Stova Evolves Its Platform with Five Platform Enhancements
Stova, a leading event technology platform, announced a set of platform-wide enhancements designed to make event planning faster, more intuitive, and more insightful for the planners, marketers, and operations teams who bring events to life. That’s the idea behind “Event Success, Evolved,” the banner for this release and the newest chapter of Stova’s long-standing philosophy, […]
Scorpion Brings Together OpenAI, TikTok, and ServiceTitan to Help Home Services Businesses Get Ahead of the Shift to AI-Powered Search and Advertising
As AI Reshapes How Homeowners Find and Hire Local Businesses, Contractors Got a Direct Line to the Platforms Driving That Shift Home services businesses across the trades and pest control have depended on the same local advertising playbook for years. That playbook is changing fast, and to help these businesses make sense of that shift […]
WisdomAI Launches Live Apps to Bring Right-Sized AI to the Enterprise
New prompt-built applications give data teams a faster way to replace traditional dashboards with governed, interactive AI applications connected to live enterprise data WisdomAI announced the general availability of Live Apps, a new way for data teams to build and deliver governed AI applications across the enterprise. Built from a prompt and connected to live […]
Panopto launches new ways to find, study, and use knowledge captured in video
Folio, AI Search, and MCP Server make trusted knowledge easier to find, faster to learn from, and simpler to put to work Panopto, the global leader in AI-powered video knowledge management, announced three new capabilities that help people find answers faster, turn trusted video into active learning, and bring organizational knowledge into the AI tools […]
Marketo Co-Founder Jon Miller Launches Phave, Marketing Automation That Reasons Instead of Following Rules
After two years in stealth, Phave replaces legacy platforms like Marketo and HubSpot with AI that decides what each person, account and buying group should receive next Phave came out of stealth as an AI-native marketing automation platform, built to replace Marketo, Pardot, Eloqua and HubSpot. The company was founded by Jon Miller, co-founder of […]
Workshop launches AI Studio, an agentic layer designed to give internal communications teams the capacity they’ve never had
AI Studio adds scheduled AI agents, secure connectors to company systems, and a Workshop MCP server, so small comms teams can get work done without adding headcount. Workshop is the first internal communications platform to give communicators the ability to build their own agents and put them on a schedule. Announced today at BrightSide, Workshop’s annual […]
Google Search Decline Steepened To 40% YoY For Publishers via @sejournal, @MattGSouthern
A report finds Google Search and Discover declines got steeper for publishers, while direct, internal, and dark social grew. The post Google Search Decline Steepened To 40% YoY For Publishers appeared first on Search Engine Journal.
Nexxen Expands Programmatic Smart TV Home Screen Advertising Across EMEA
Nexxen, the advertising technology platform powered by unique data and media, today (24th September, 2026) announced that the first-to-market capability to programmatically activate native Smart TV inventory, known as Nexxen TV Home Screen, is available across EMEA. Powered by its [...] The post Nexxen Expands Programmatic Smart TV Home Screen Advertising Across EMEA appeared first on ExchangeWire.com.
The Next Battle for Media Transparency Isn’t About Money. It’s About Algorithms
Helen Rose, managing partner, the7stars looks at the enormous potential in the tech shaping our industry, noting that speed isnt the same thing as progress... For decades, the media industry's transparency debate has centred on money: rebates, margins, principal media, and [...] The post The Next Battle for Media Transparency Isn’t About Money. It’s About Algorithms appeared first on ExchangeWire.com.
Hispanic growth is reshaping America—is your brand keeping up?
As more brands than ever are learning, the Hispanic market isn’t a segment—it’s a growth strategy.
Inside the agency that used sprints to land Verizon and Coca-Cola
X&O co-founders Brett Banker and Eric Segal explain how their sprint model helped land Verizon and Coca-Cola as agency competition from holding companies like Dentsu grows.
How mid-size brands can make the most of their media dollars
Mid-size brands can develop more effective media strategies using the tactics in this guide.
Burger King’s CMO on why the chain keeps turning failures into ad campaigns
The fast-food chain has set its sights on revamped chicken nuggets after successful Whopper redo.