News
16,152 articles covering the AdTech ecosystem
Time has started serving ads to AI agents
Time is selling ads targeting AI bots, betting that markdown pages will make its content (and advertisers) more visible in AI search.
Wakefern plans centralized pharmacy fulfillment center
The facility, expected to open in early 2027, will automate back-end operations to ease pharmacists’ workload.
What grocers need to know about the pushback against dynamic pricing
Retailers are facing uncertainty as states block them from using consumer data to set individualized prices and the FTC directs attention to the issue.
Sprouts remains focused on ‘areas we can control’ to improve performance, CEO says
Jack Sinclair said during the specialty grocer’s latest earnings call that opening stores, growing its self-distribution network and learning more about its customers through its loyalty program are priorities.
Why Nike is trying to reignite its sportswear business with a hoodie
Studio Fleece, the retailer’s latest line, aims to recreate a series of wardrobe staples for women, Nike’s Jill Gonzalez told Retail Dive.
The Backroom: How long can the consumer hang on?
Discretionary retail sales have been surprisingly strong so far this year. The team discusses the reasons why and what that might mean for the rest of 2026.
Kohl’s board chair exits
John Schlifske announced his retirement and Wendy Arlin has stepped into the role.
How Walmart uses AI to limit weather disruptions in its supply chain
The retailer uses technology to determine how to reroute or position inventory before severe weather events occur.
Jameson teams with NFL as global sponsor amid spirits market struggles
The Pernod Ricard brand will have exclusive marketing rights as the official spirits sponsor of the league, which is continuing its international push.
Meta touts industry-leading ad revenue growth, but AI unease rises
CEO Mark Zuckerberg said that faster revenue gains mean AI investments are paying off, but not everyone is convinced.
Snapchat shores up lead gen ads with new HubSpot integration
The app is focusing more on partnerships to “meet our clients where they are,” according to Vice President of Global Agency and Strategic Accounts Adrian Mulryan.
Google’s ‘Generative AI’ Search Console Data Is A Trap For Marketers via @sejournal, @TaylorDanRW
Eight weeks of AI Overviews data in Search Console reveals impressions without clicks, inflated position-one rankings, and misleading averages that can mask real traffic losses. The post Google’s ‘Generative AI’ Search Console Data Is A Trap For Marketers appeared first on Search Engine Journal.
Movers & Shakers: Publicis Groupe, McCann, Lucky Generals, Quiet Storm, ISBA, Sky Media, Havas and more
Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.
Omnicom trade marks new agency name after Hearts & Science/Mediahub merger
Details revealed of Omnicom's trade mark application to the UK’s Intellectual Property Office.
British Podcast Awards unveils Listener’s Choice top 20 shortlist
Winner will be revealed at the ceremony on 1 October at Indigo at The O2.
Gravity Road hires Rachel Moss as global head of production
She replaces Katie Farmer, who departed last year.
Unbound appoints creative partner and head of studio
Pair start in their new roles immediately.
IPA Christmas research: increasing financial anxiety isn’t stopping spending
Consumers are increasingly focused on stretching their cash further.
Audio advertising boosts profit by 75%, landmark global study finds
“The kind of evidence you cannot unhear”: Marketing professor, Mark Ritson, reacts to new global research revealing the unfair advantage of audio
Nuii ice cream promotes conservation efforts with branded treehouse
The experience was created by brand activation agency Zeal.
Pizza Hut's summer campaign isn't kidding
Among Equals created the campaign.
Review of the Week: Monzo’s coming of age
The brand’s biggest-ever campaign has been created by BBH London.
Veritone Adds Document Redaction to Create an All-in-One, AI-Powered Redaction Suite
Reducing the need for expensive, disconnected point solutions, Veritone Redact becomes a single source for a broad range of digital redaction Veritone, Inc. , a leader in enterprise AI and data solutions, announced the addition of AI-powered document redaction to Veritone Redact, expanding the platform into a unified solution for securely redacting documents, images, audio […]
Elastic and OpenAI Collaborate to Bring Frontier Intelligence to Unstructured Enterprise Data
Collaboration combines OpenAI’s advanced reasoning models with governed enterprise context in Elasticsearch across AI applications, security operations, and observability Elastic, the Search AI Company, announced an expanded collaboration with OpenAI to help organizations build production-ready AI applications and agents using OpenAI models with Elasticsearch. By combining Elasticsearch’s retrieval, search and governance capabilities with OpenAI’s advanced […]