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16,147 articles covering the AdTech ecosystem
Audible's content makes you run a marathon in its global campaign
It was created by its in-house team in collaboration with Special US.
Open Knowledge Format v0.2 Adds A Trust Layer – No AI Agent Reads It Yet via @sejournal, @slobodanmanic
No agent reads your OKF bundle. Write one anyway: v0.2's provenance and staleness fields expose every claim your website cannot defend. The post Open Knowledge Format v0.2 Adds A Trust Layer – No AI Agent Reads It Yet appeared first on Search Engine Journal.
July—Big takeaways from a small conference
This story is for Small Agency Network members only.
TBWA\Worldwide - Global Visual Identity - 2m17s
Penny Parkes
Ammunition, one of the world's fastest-growing independent agencies, has named Penny Parkes Vice President, Client Partnerships.
Jazzercise Taps Super Nice to Ride the Nostalgia Wave Back to Relevance
The 57 year-old fitness brand wants to bring in the next generation while staying true to its core
Domino’s pays diners to beta test its relaunched app, website
The pizza chain’s new campaign encourage consumers to leave feedback about its updated digital ordering experience.
Why AI Recommends Your Competitor & What To Do About It via @sejournal, @lorenbaker
Kris Jones says one word decides whether AI recommends your brand: synthesis. Here's what that means for where you spend next quarter's budget. The post Why AI Recommends Your Competitor & What To Do About It appeared first on Search Engine Journal.
Liquid Death x Feastables - Peanut Butter Cup Soda - 67s
Live from Locality Cafe
What’s powering the next era of local advertising: Live from Locality Cafe
Watch now: Explore expert insights on the future of local advertising, audience intelligence and publisher partnerships from Ad Age Small Agency.
Wegmans tests a revamped version of its classic small shopping carts
The grocer said the smaller carts are lighter, quieter and easier to maneuver as well as feature conveniences like cup and phone holders.
8 top grocery executive changes in July
Albertsons is searching for a new president and CFO while UNFI, Raley’s and Allegiance made new C-suite promotions.
Amazon customers are embracing Alexa for Shopping
The number of active users for the tech nearly doubled in the second quarter, with interactions up five times year over year, CEO Andy Jassy said.
Digital Brands Group considers sale, merger
The apparel conglomerate is undergoing a strategic review and has retained financial advisers.
Amazon to add supply chain facilities in New York, Texas
The e-commerce giant is in the early stages of building a distribution center in the Lone Star State while prepping a Long Island operations site.
Private equity firm tries again to buy 100-plus J.C. Penney stores
Onyx Partners, whose previous bid fell through, is offering $934 million for the properties.
DataGroomr Expands Customer Data Verification
DataGroomr announced expanded customer data verification capabilities for its Salesforce data quality platform on Salesforce AgentExchange, Salesforce’s marketplace for the agentic era that brings together the rich ecosystems of AppExchange, Slack, and Agentforce into one experience. The new capabilities make customer data verification smarter and more efficient, helping organizations build trusted customer data across Salesforce […]
Teradata Brings Enterprise-Grade Data Analyst Agent to AWS Marketplace
Organizations can now purchase advanced conversational analytics solutions directly within Amazon Web Services (AWS), drawing on existing data without costly movement or integration complexity Teradata announced the availability of its enterprise-grade Data Analyst Agent in AWS Marketplace, bringing AI-assisted, conversational analytics directly into existing AWS environments. Teradata customers can now quickly deploy the Teradata Data Analyst Agent […]
Guidewire Introduces Qusar Release to Help Insurers Build and Control AI Agents
Qusar includes Guidewire-built claims and underwriting agents, plus Developer Assistants that help developers ship features more than 40% faster than with generic coding assistants Guidewire launched the Agentic Framework in its new Qusar release, enabling insurers to build, deploy, and manage AI agents on Guidewire Cloud Platform. The framework delivers value grounded in Guidewire’s deep insurance […]
Brand Learnings From StackAdapt’s Political Ad Platform
Political advertising has long served as an early proving ground for advertising technology. The need to identify audiences quickly, optimize campaigns in real time, and measure performance under fixed deadlines has consistently accelerated innovation that later finds its way into commercial marketing. StackAdapt’s new Political Targeting and Measurement Suite is the latest example. While designed […] Brand Learnings From StackAdapt’s Political Ad Platform first appeared on Street Fight.
‘Talking Tom & Friends: World’ Kids’ Mobile Game Launches The Smurfs Crossover (EXCLUSIVE)
“Talking Tom & Friends: World” has launched an in-game crossover with the iconic world of The Smurfs. In a partnership between “Talking Tom & Friends” owner Outfit7 (an Ekipa2 subsidiary) and Smurfs IP holder Peyo Company, the children’s mobile sandbox game “Talking Tom & Friends: World” has launched a dedicated in-game experience inspired by the […]
As AI reshapes brand visibility, IAB attempts to clean up measurement
The trade group wants to bring a shared vocabulary and standards to the industry as measurement tools with little consistency proliferate.
The State Of Search In 2026: Zero Click Searches At An All-Time High
AI Mode usage has plateaued, and search hasn't been replaced. What Datos and SparkToro's Q2 data actually says about the open web. The post The State Of Search In 2026: Zero Click Searches At An All-Time High appeared first on Search Engine Journal.