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Companies
Explore technology companies in our intelligence database
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Apple
Apple is a leading technology company that has a significant presence in the mobile advertising space. They offer a range of advertising solutions and services to help brands and marketers reach their target audiences on Apple devices.
Founded 1976N/A100,000+ employeesTier C
X (formerly Twitter)
X (formerly Twitter) is a prominent social media platform that has evolved beyond its roots as a microblogging service. While it continues to serve as a hub for real-time communication and public discourse, X has also established a significant presence in the advertising technology (AdTech) ecosystem. As a social media platform, X offers an expansive user base and a unique engagement model that attracts a diverse range of advertisers. The platform's advertising products, such as promoted tweets, audience targeting, and analytics, have become integral components of many digital marketing strategies. X's position in the AdTech ecosystem allows it to generate substantial revenue from its advertising offerings, which have become a critical part of its business model. Furthermore, X's role in the AdTech landscape extends beyond its own platform. The company's acquisition of MoPub, a leading mobile app monetization platform, has positioned it as a significant player in the broader mobile advertising market. This strategic move has enabled X to leverage its expertise in social media advertising and expand its reach into the increasingly important mobile advertising space.
Founded 2006$01001-5000 employeesTier S
Broadsign
Broadsign is a leading provider of digital out-of-home (DOOH) advertising technology, serving as a critical player in the AdTech ecosystem. The company's core offerings include its Broadsign Control platform, which enables media owners to manage, sell, and deliver DOOH campaigns across a variety of screens, from billboards to transit displays. Broadsign's technology powers a significant portion of the global DOOH market, connecting media owners, advertising agencies, and brands to deliver impactful and measurable campaigns. Beyond its flagship Broadsign Control solution, the company also provides a suite of complementary products, such as Broadsign Reach, a programmatic platform that facilitates the automated buying and selling of DOOH inventory, and Broadsign Ads, a creative management platform that streamlines the process of delivering and managing digital content. These solutions have made Broadsign a trusted partner for organizations seeking to leverage the growing DOOH industry, which is poised for continued growth as brands and advertisers recognize the unique benefits of reaching consumers in out-of-home environments. Broadsign's market significance is underscored by its global footprint, with a presence in over 60 countries and a network of more than 425,000 digital screens. The company's technology is used by some of the world's largest media owners, advertising agencies, and brands, solidifying its position as a leading player in the AdTech ecosystem and a driving force in the evolution of the DOOH advertising landscape.
Founded 2004$50M250-300 employeesTier S
AdEx Network
AdEx Network is a decentralized advertising platform that aims to address the transparency and trust issues plaguing the traditional digital advertising industry. As a blockchain-based solution, AdEx Network leverages smart contracts and decentralized technologies to create a more efficient, secure, and transparent advertising ecosystem. At the core of AdEx Network is its decentralized ad exchange, which connects advertisers and publishers directly, eliminating the need for intermediaries and the associated fees. This peer-to-peer approach ensures that a larger portion of advertising budgets reaches the intended publishers, while also providing advertisers with greater control over their campaigns and access to a diverse network of publishers. Additionally, AdEx Network's decentralized identity management system and advanced targeting capabilities enable advertisers to reach their target audience more effectively, while ensuring user privacy and consent. Beyond the ad exchange, AdEx Network offers a suite of complementary products and services, including a decentralized ad server, a real-time bidding (RTB) platform, and a range of analytics and reporting tools. These solutions collectively contribute to the platform's market significance, as they address the growing demand for more transparent, efficient, and privacy-focused advertising technologies within the evolving AdTech ecosystem.
Founded 2017$50M1-10 employeesTier S
TrafficGuard
TrafficGuard plays a crucial role in the AdTech ecosystem by providing advanced ad fraud prevention and traffic validation solutions. As a leading ad verification and fraud detection platform, TrafficGuard helps advertisers, agencies, and ad networks safeguard their digital advertising investments. The company's sophisticated machine learning algorithms and proprietary detection methodologies enable real-time identification and mitigation of invalid traffic, ad fraud, and other malicious activities across various advertising channels. TrafficGuard's platform offers comprehensive visibility into traffic quality, empowering organizations to optimize their ad spend and ensure the effectiveness of their campaigns. In addition to its core ad fraud prevention services, TrafficGuard offers a range of complementary products and services, including traffic quality analytics, bot detection, and ad viewability monitoring. These solutions enable clients to gain deeper insights into their advertising performance, make informed decisions, and enhance the overall efficiency of their digital marketing efforts. TrafficGuard has established a strong market presence as a trusted partner in the AdTech industry, serving a diverse client base that includes global brands, media agencies, and ad networks. The company's commitment to innovation and its ability to adapt to the evolving ad fraud landscape have contributed to its growing significance in the industry. Recent developments include strategic partnerships, the launch of new product features, and ongoing enhancements to its machine learning-powered detection capabilities, further strengthening TrafficGuard's position as a leading provider of ad fraud prevention solutions.
Founded 2015$50M150 employeesTier S
Hivestack
Hivestack is a prominent player in the AdTech ecosystem, specializing in programmatic digital out-of-home (DOOH) advertising. As a leading supply-side platform (SSP), the company provides a comprehensive suite of solutions that enable media owners and advertisers to connect and execute targeted DOOH campaigns through programmatic channels. Hivestack's technology stack includes both supply-side and demand-side platforms, as well as a dedicated ad server designed specifically for DOOH advertising. This integrated solution allows for real-time bidding, advanced audience targeting, and robust measurement capabilities, bringing the efficiency and precision of programmatic advertising to the DOOH space. Hivestack's significance in the market stems from its ability to bridge the gap between traditional out-of-home advertising and the digital landscape. By leveraging real-time data and advanced targeting capabilities, the company empowers advertisers to reach their desired audience with greater precision and effectiveness. Recently, Hivestack has made strategic moves to strengthen its market position, including acquisitions and partnerships that have expanded its global reach and product offerings. These developments further solidify Hivestack's role as a leading player in the rapidly evolving DOOH advertising ecosystem.
Founded 2017$50M250+ employeesTier S
Optmyzr
Optmyzr is a leading provider of pay-per-click (PPC) management software solutions, playing a crucial role in the AdTech ecosystem by empowering digital marketing professionals to streamline their advertising operations. The company's comprehensive platform offers a suite of automation and optimization tools that span major advertising platforms, including Google Ads, Microsoft Advertising, and Amazon Ads. Optmyzr's advanced algorithms and machine learning capabilities enable advertisers and agencies to make data-driven decisions efficiently, with features such as bid management, campaign optimization, reporting, and performance monitoring. The company's solutions are designed to handle complex, multi-account advertising scenarios, catering to both in-house marketing teams and agencies. Optmyzr has established itself as a significant player in the digital advertising technology space, continuously innovating and expanding its product offerings to meet the evolving needs of its clients. The company has recently focused on developing new features and partnerships to further enhance its platform's capabilities, solidifying its position as a trusted partner for digital marketers seeking to optimize their PPC campaigns and maximize their advertising ROI.
Founded 2013$50M100-150 employeesTier S
Convert
Convert is a privacy-first A/B testing and website personalization platform that serves the mid-market segment with enterprise-grade experimentation capabilities. Founded with a core mission to enable data-driven optimization without compromising visitor privacy, Convert has positioned itself as a compliance-focused alternative in the crowded conversion rate optimization market. The platform provides comprehensive testing capabilities including A/B testing, multivariate testing, split URL testing, and advanced personalization features, all built on a privacy-by-design architecture that supports GDPR, CCPA, and other global privacy regulations. The company differentiates itself through its commitment to privacy compliance, offering unique features such as cookieless tracking options, data anonymization, and granular consent management that appeal to organizations in regulated industries. Convert's target customers are typically mid-market companies with 50-1000 employees across e-commerce, SaaS, financial services, healthcare, and media sectors that require sophisticated experimentation tools but need more flexibility and privacy controls than mainstream platforms provide. The platform bridges the gap between basic testing tools and complex enterprise solutions, offering a premium experience with transparent pricing and dedicated support. Convert's technology stack emphasizes performance, privacy, and ease of implementation, allowing marketing teams, product managers, and CRO specialists to deploy experiments quickly without extensive technical resources. The platform's focus on the mid-market has enabled it to build deep expertise in serving companies that are scaling their optimization programs while navigating increasingly complex privacy regulations across multiple jurisdictions.
bootstrap or series-a51-200 employees
Cookiebot by Cybot
Cookiebot by Cybot is a leading European-based consent management platform (CMP) provider specializing in automated cookie compliance and privacy regulation adherence. Founded in Denmark, the company has established itself as a trusted solution for organizations navigating the complex landscape of GDPR, CCPA, ePrivacy Directive, and other global data protection regulations. Cookiebot's core technology automatically scans, detects, and categorizes cookies and tracking technologies deployed on websites, enabling businesses to maintain transparent data collection practices while providing users with granular control over their privacy preferences. The platform serves a diverse international client base spanning small businesses to Fortune 500 enterprises across e-commerce, media, healthcare, financial services, and SaaS industries. Cookiebot differentiates itself through its automated scanning technology, multilingual support covering over 40 languages, and seamless integration capabilities with popular CMS platforms, marketing automation tools, and analytics solutions. The company's solution addresses the critical need for organizations to balance marketing effectiveness with regulatory compliance, providing comprehensive consent documentation and audit trails that satisfy legal requirements. As privacy regulations continue to proliferate globally, Cookiebot has positioned itself at the forefront of the consent management industry, maintaining a proactive approach to regulatory changes and emerging privacy standards. The company's commitment to staying ahead of compliance requirements, combined with its user-friendly implementation process and robust reporting capabilities, has made it a preferred choice for compliance officers, legal teams, and digital marketing professionals seeking to build trust with users while maintaining operational efficiency in their digital properties.
Founded 2012bootstrap51-200 employees
Glew.io
Glew.io is a specialized e-commerce analytics and business intelligence platform that serves as a centralized data hub for online retailers operating across multiple sales channels and marketing platforms. The company addresses a critical pain point in the e-commerce industry: the fragmentation of data across disparate systems including shopping carts, payment processors, email marketing tools, advertising platforms, and fulfillment services. By providing pre-built integrations and automated data consolidation, Glew.io enables merchants to access comprehensive analytics without the complexity and cost associated with enterprise-level business intelligence solutions or the need for dedicated data engineering resources. The platform is specifically designed for small to mid-sized e-commerce businesses that have outgrown basic analytics tools but lack the resources to implement custom data warehousing solutions. Glew.io delivers actionable insights through intuitive dashboards that track key performance indicators such as customer lifetime value, cohort analysis, product profitability margins, channel attribution, and inventory optimization. The solution emphasizes accessibility for non-technical users while providing the analytical depth required for sophisticated multi-channel retail operations. Glew.io positions itself in the competitive e-commerce analytics market by focusing on ease of implementation, breadth of integrations, and actionable metrics that directly impact revenue and profitability. The platform scales with growing businesses, supporting increasingly complex data requirements while maintaining its core value proposition of simplifying data-driven decision-making for online retailers who need enterprise-grade insights without enterprise-level complexity or investment.
bootstrap or seed11-50 employees
Arcion
Arcion is an enterprise-grade real-time database replication platform that addresses the critical challenges of data synchronization and migration in modern distributed systems. The company provides a high-performance solution enabling organizations to replicate data across heterogeneous database systems with minimal latency, ensuring data consistency and availability across cloud and on-premise environments. Arcion's platform is built to handle the complexities of enterprise-scale data operations, supporting various database technologies and offering change data capture (CDC) capabilities that allow businesses to maintain synchronized data ecosystems in real-time. The platform serves enterprises undergoing digital transformation, cloud migration initiatives, and organizations requiring disaster recovery solutions or real-time analytics capabilities. Arcion differentiates itself through its focus on performance optimization, low-latency replication, and support for diverse database ecosystems including relational databases (Oracle, PostgreSQL, MySQL, SQL Server), NoSQL systems (MongoDB, Cassandra), and cloud-native data warehouses (Snowflake, Databricks, BigQuery). The solution is particularly valuable for industries with stringent data consistency requirements such as financial services, healthcare, e-commerce, and telecommunications, where data integrity and minimal downtime are business-critical imperatives. Arcion's technology addresses critical use cases including zero-downtime database migrations, hybrid cloud data synchronization, real-time analytics enablement, and disaster recovery orchestration. By providing a unified platform for database replication across multiple systems, Arcion helps enterprises reduce operational complexity, minimize downtime during migrations, and accelerate their data modernization initiatives while maintaining data integrity and compliance requirements. The platform's architecture is designed for horizontal scalability and can handle millions of transactions per second, making it suitable for the most demanding enterprise workloads.
series-a11-50 employees
CookieHub
CookieHub is a specialized software-as-a-service (SaaS) platform that provides comprehensive cookie consent management and privacy compliance solutions for websites and digital properties. Founded to address the increasingly complex landscape of international data privacy regulations, CookieHub enables organizations to implement compliant cookie banners, manage user consent preferences, and maintain detailed audit trails of consent activities. The platform supports compliance with major privacy frameworks including GDPR, CCPA, ePrivacy Directive, and other regional privacy laws that govern digital data collection and user tracking. The company's solution combines automated cookie scanning technology with customizable consent interfaces and real-time consent management capabilities. CookieHub serves a diverse client base ranging from small business websites to enterprise organizations, providing tools that respect user privacy while maintaining transparency about data collection practices. The platform integrates seamlessly with popular content management systems, analytics platforms, and marketing tools to ensure comprehensive consent management across the entire digital ecosystem. As privacy regulations continue to evolve globally and enforcement actions increase, CookieHub positions itself as critical infrastructure for any organization operating digital properties. The platform balances technical sophistication with user-friendly interfaces, enabling both technical and non-technical teams to manage consent requirements effectively without requiring extensive legal expertise or development resources. This approach democratizes privacy compliance, making it accessible to organizations of all sizes and technical capabilities.
bootstrap or seed11-50 employees
Improvado
Improvado plays a crucial role in the AdTech ecosystem by providing a comprehensive revenue data platform that streamlines marketing data integration and analytics for organizations. The company's core focus is on automating the ETL (Extract, Transform, Load) processes specific to marketing and advertising data, enabling marketing teams to consolidate data from multiple channels and advertising platforms into a unified dashboard. This empowers these teams to make more informed, data-driven decisions and optimize their marketing strategies more effectively. Improvado's key products and services cater directly to the needs of the advertising industry, offering real-time data synchronization, customizable reporting capabilities, and advanced analytics tools. These solutions address the growing complexity of marketing data management, which has become increasingly challenging as the number of advertising channels and platforms continues to expand. Improvado has established a strong market position as a leading provider of marketing data integration and analytics solutions. The company's innovative approach to ETL processes for advertising data has made it a valuable partner for organizations seeking to enhance their marketing operations and gain a competitive edge. Improvado has continued to grow and evolve, with recent developments including strategic acquisitions and the introduction of new products and services to further strengthen its capabilities within the AdTech ecosystem.
Founded 2015$50M100-150 employeesTier S
Alkimi
Alkimi plays a crucial role in the AdTech ecosystem by addressing pressing industry challenges through its decentralized advertising exchange solutions built on blockchain technology. The company's core offering, a decentralized ad exchange, enables direct connections between advertisers and publishers, eliminating unnecessary intermediaries and reducing transaction costs. Alkimi's platform incorporates smart contracts and distributed consensus mechanisms to ensure transparent pricing, verified ad delivery, and automated settlement processes, thereby enhancing transparency and efficiency in digital advertising. Alkimi's innovative products and services are highly relevant to the advertising industry, as they aim to revolutionize the way digital ads are bought, sold, and delivered. By leveraging blockchain, the company's solutions tackle common pain points such as ad fraud, lack of transparency, and high intermediary costs, which have long plagued the traditional advertising ecosystem. Alkimi's market position is significant, as it is at the forefront of the blockchain-based advertising revolution. The company has garnered industry recognition for its innovative approach and has established strategic partnerships with leading players in the AdTech space. Recent developments include the launch of new product features and the expansion of the company's global footprint through strategic partnerships and collaborations.
Founded 2020$10M25 employeesTier S
Bidstack
Bidstack plays a pivotal role in the AdTech ecosystem by bridging the gap between the gaming industry and programmatic advertising. As a leading provider of in-game advertising solutions, the company offers a sophisticated platform that enables advertisers to seamlessly integrate non-intrusive, contextually relevant ads within video game environments. This not only provides game developers and publishers with a lucrative monetization avenue but also delivers measurable results for advertisers through advanced targeting capabilities and real-time performance metrics. Bidstack's key products and services include its proprietary technology platform, which supports both mobile and console gaming platforms, and facilitates real-time bidding and programmatic advertising delivery. The company's solutions ensure that advertisements are naturally integrated into the gaming experience, maintaining player immersion while adhering to major advertising standards. Bidstack has established a significant market position as a pioneer in the in-game advertising space, capitalizing on the growing trend of gaming monetization and the increasing importance of contextual advertising. The company has recently expanded its footprint through strategic acquisitions and partnerships, strengthening its technological capabilities and expanding its global reach within the gaming and advertising ecosystems.
Founded 2015$50M100-150 employeesTier S
Verizon Communications
Verizon Communications is a major player in the AdTech ecosystem, leveraging its extensive telecommunications infrastructure and vast customer base to offer a range of digital advertising products and services. As a parent company, Verizon's key role in AdTech lies in its ownership of platforms such as Verizon Media, which includes prominent brands like Yahoo and AOL. These platforms provide a vast inventory of digital advertising space, enabling advertisers to reach a wide audience across various channels, including display, video, and mobile. Verizon's key products and services relevant to advertising include programmatic advertising solutions, data-driven targeting capabilities, and cross-device audience measurement tools. The company's acquisition of companies like Millennial Media and Aol has further strengthened its AdTech capabilities, allowing it to offer integrated solutions for marketers and publishers. Verizon's market position and significance in the AdTech industry are significant, as it is one of the largest telecommunications providers in the United States with a large customer base and extensive data resources. The company's recent developments include the sale of its media assets to private equity firm Apollo Global Management, a move that has positioned Verizon to focus more on its core telecommunications business while still maintaining a presence in the AdTech ecosystem through partnerships and strategic investments.
Founded 1983$01001-5000 employeesTier D
Apollo Global Management
Apollo Global Management is a major player in the AdTech ecosystem, having acquired two significant platforms in the digital advertising space. As a leading global alternative investment manager, Apollo has leveraged its capital and expertise to shape the AdTech landscape. Apollo's key products and services relevant to advertising include the former Verizon properties, Yahoo and AOL. These platforms offer a suite of advertising technology solutions, including demand-side platforms, supply-side platforms, and ad exchange capabilities. With the acquisition of these established players, Apollo has solidified its position as a dominant force in the AdTech industry, providing advertisers and publishers with a comprehensive set of tools to navigate the complex digital advertising ecosystem. In terms of market position and significance, Apollo's acquisition of Yahoo and AOL has positioned the firm as a major player in the AdTech industry. The combined assets offer a formidable presence, allowing Apollo to compete with industry giants and provide a viable alternative for advertisers and publishers seeking more diverse options. Recent developments, such as the integration of these platforms and the potential for further acquisitions or strategic partnerships, suggest that Apollo's influence in the AdTech ecosystem is likely to continue growing in the years ahead.
Founded 1990$01001-5000 employeesTier D
Vidyard
Vidyard plays a crucial role in the AdTech ecosystem by providing video-based solutions that enable businesses to enhance their advertising and marketing efforts. As a leading provider of video platform solutions, Vidyard offers a range of products and services that are highly relevant to the advertising industry. Their video hosting and analytics capabilities allow advertisers to create, distribute, and track the performance of video ads, while their personalization features and integration with CRM and marketing automation platforms facilitate more targeted and effective advertising campaigns. Vidyard has established itself as a significant player in the video enablement space, particularly in the B2B segment, with a growing presence in the advertising and marketing domains. The company has recently expanded its offerings, including the introduction of new video creation and personalization tools, as well as strategic partnerships with industry leaders to further enhance its position in the AdTech ecosystem.
Founded 2010$63M350+ employeesTier C
HasOffers (TUNE)
HasOffers (TUNE) is a prominent player in the AdTech ecosystem, offering a suite of partner marketing technologies that enable businesses to manage, track, and optimize their affiliate and influencer marketing programs. The platform serves as a crucial infrastructure for advertisers and publishers, providing them with robust tools to scale their partnership initiatives, measure performance metrics, and automate commission payments across multiple channels. As a leading provider of partner marketing technology, TUNE's solutions are highly relevant to the advertising industry, allowing companies to effectively manage and leverage their affiliate and influencer marketing strategies. The platform's comprehensive features, including tracking, analytics, and automation capabilities, help advertisers and publishers maximize the ROI of their partnership-driven campaigns. TUNE's market position is significant, with the company having established itself as a major player in the partner marketing technology sector. The platform's wide adoption by both advertisers and publishers is a testament to its ability to address the growing demand for efficient and data-driven partnership management solutions. In recent years, TUNE has continued to innovate, introducing new products and forging strategic partnerships to enhance its offerings and maintain its competitive edge in the dynamic AdTech landscape.
Founded 2009$50M350+ employeesTier C
mux
Mux plays a significant role in the AdTech ecosystem by providing video infrastructure solutions that empower advertisers, publishers, and content creators to deliver high-quality video ads and content at scale. The company's flagship products, Mux Video and Mux Data, offer a comprehensive suite of video encoding, streaming, and analytics capabilities that enable seamless integration of video functionality into digital advertising campaigns and platforms. Mux's key products relevant to advertising include Mux Video, which provides live streaming, on-demand video hosting, and advanced video player capabilities, and Mux Data, which offers real-time video performance analytics and insights to optimize ad delivery and viewer engagement. These solutions are widely adopted by leading media companies, content publishers, and advertisers to enhance the video experience and measure the effectiveness of their video-based marketing efforts. As a prominent player in the video infrastructure space, Mux has established a strong market position, serving a diverse customer base across industries and continually expanding its capabilities through strategic partnerships and acquisitions. Recent developments include the company's acquisition of RTMP-based live streaming platform Viblast, further strengthening its live streaming capabilities, and the launch of Mux Custom, a solution that enables customers to build and host their own video players.
Founded 2015$50M250+ employeesTier B
api.video
api.video plays a crucial role in the AdTech ecosystem by providing video infrastructure and tools that enable advertisers, publishers, and platforms to seamlessly integrate video capabilities into their digital advertising campaigns. As a specialized cloud platform, api.video offers a range of products and services that cater to the unique needs of the advertising industry. Key products and services relevant to advertising include video hosting, streaming, and delivery APIs that allow for the efficient and reliable distribution of video ads across multiple channels and devices. Additionally, api.video's real-time video processing capabilities enable advertisers to implement advanced features such as dynamic ad insertion, personalization, and analytics, which are essential for effective ad targeting and optimization. With its developer-focused approach and robust set of APIs, api.video has established itself as a significant player in the AdTech market, enabling businesses to enhance their video advertising capabilities without the need to build complex video infrastructure from the ground up. The company has continued to evolve, recently expanding its offerings with new features and partnerships to further streamline the integration of video technology into the advertising ecosystem.
Founded 2019$50M25 employeesTier B
Kaltura
Kaltura plays a significant role in the AdTech ecosystem as a leading provider of video-based solutions for digital advertising. The company's video platform enables publishers, broadcasters, and advertisers to effectively manage, deliver, and monetize video content at scale. Kaltura's key products relevant to advertising include its Video Player, which provides customizable video players for web and mobile applications, and its Video Publisher, which allows for seamless integration of video ads into content. Additionally, Kaltura's advanced analytics and reporting capabilities empower advertisers to measure the performance and impact of their video campaigns. Kaltura holds a strong market position in the AdTech space, serving a diverse client base that includes major media companies, publishers, and brands. The company's flexible and scalable video solutions have made it a preferred partner for organizations looking to leverage the power of video to drive audience engagement and revenue. Recently, Kaltura has expanded its offerings, acquiring AI-powered video personalization and recommendation technology to enhance the targeting and optimization of video advertising. Partnerships with leading AdTech platforms have also strengthened Kaltura's position as a comprehensive video solution provider in the evolving digital advertising landscape.
Founded 2006$300M800+ employeesTier A
Anzu
Anzu is a prominent player in the AdTech ecosystem, specializing in programmatic in-game advertising solutions. As a leading data and analytics platform, Anzu enables brands to seamlessly integrate their advertisements into gaming environments, providing a non-intrusive and engaging advertising experience for players. The company's advanced SDK integration and proprietary technology allow for the delivery of blended advertising experiences across mobile, PC, and console games, addressing the growing demand for brand-safe advertising environments. Anzu's key products and services revolve around its innovative in-game advertising platform, which offers real-time analytics and measurement capabilities to help advertisers and game developers optimize their campaigns and monetize their content effectively. The platform's unique approach to native advertising within gaming worlds has made it a valuable partner for both brands and game developers seeking to capitalize on the rapidly growing gaming audience. Anzu's market position is particularly significant, as the company is at the forefront of the rapidly evolving in-game advertising landscape. With its pioneering technology and strong industry partnerships, Anzu has established itself as a trusted and innovative player in the AdTech ecosystem. Recent developments include the company's expansion into new gaming platforms, as well as strategic partnerships with leading game developers and advertising agencies to further enhance its offerings and reach.
Founded 2017$50M100+ employeesTier A
Affise
Affise is a leading performance marketing platform that plays a crucial role in the AdTech ecosystem. The company's flagship product, the Affise platform, provides advanced solutions for managing, tracking, and optimizing affiliate and partner marketing campaigns. Serving advertisers, agencies, and networks, the platform enables businesses to efficiently scale their partnership programs while maintaining full transparency and data-driven decision making. Affise's robust tracking capabilities, real-time analytics, and fraud prevention systems ensure optimal campaign performance and ROI for its clients. As a technology-first company, Affise has established itself as a trusted partner for businesses seeking to maximize their marketing efficiency through automation and advanced analytics. The platform's comprehensive suite of tools caters to the modern digital marketing ecosystem, simplifying complex marketing relationships and empowering clients to make data-driven decisions. Affise's recent developments include strategic acquisitions and the introduction of new products, further strengthening its market position as a versatile and innovative player in the AdTech landscape.
Founded 2016$50M300+ employeesTier A