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Companies
Explore technology companies in our intelligence database
Total Companies
2092
Active
19
Acquired
1
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24
Affilorama
Affilorama is an established online education platform that has carved out a significant niche in the affiliate marketing training sector. The company provides a comprehensive learning ecosystem designed to transform individuals with varying levels of experience into successful affiliate marketers. Through a combination of structured courses, practical implementation tools, video tutorials, and an engaged community forum, Affilorama delivers actionable training that covers the complete spectrum of affiliate marketing—from foundational concepts to advanced optimization strategies. The platform's curriculum encompasses critical topics including niche research and selection, website creation and management, search engine optimization, content marketing strategies, paid advertising campaigns, email marketing, and conversion rate optimization. The company operates on a freemium business model, offering substantial free educational content to attract beginners while monetizing through premium membership tiers that unlock advanced training modules, proprietary marketing tools, and personalized support from experienced affiliate marketing professionals. Affilorama distinguishes itself in a crowded online education market through its practical, results-focused approach that emphasizes real-world application over theoretical knowledge. The platform has built a loyal community of digital entrepreneurs who leverage affiliate partnerships to generate sustainable online income streams, positioning Affilorama as a trusted authority in the performance marketing education space.
Founded 2006bootstrap11-50 employees
Affilimate
Affilimate is a specialized Software-as-a-Service (SaaS) platform that serves the affiliate marketing sector by providing content creators, bloggers, and digital publishers with comprehensive tools to optimize their monetization strategies. The platform addresses a fundamental challenge in the affiliate marketing ecosystem: the complexity of managing and analyzing performance data across multiple affiliate networks and programs. By aggregating data from disparate sources into a unified analytics dashboard, Affilimate enables users to gain actionable insights into their affiliate revenue streams, identify top-performing content and products, and make data-driven decisions to scale their operations. The company operates within the rapidly expanding creator economy and marketing technology landscape, where digital publishers increasingly rely on affiliate partnerships as a primary revenue source. Affilimate's solution typically encompasses automated link tracking, commission reconciliation, performance benchmarking against industry standards, and predictive revenue forecasting. These capabilities are particularly valuable for professional affiliate marketers who manage portfolios of partnerships across networks such as Amazon Associates, ShareASale, CJ Affiliate, and others. The platform's focus on consolidation and intelligence differentiates it from basic link management tools by providing business intelligence capabilities specifically tailored to affiliate marketing operations. By positioning itself at the intersection of marketing technology, creator tools, and business analytics, Affilimate serves a niche but growing market segment. The platform caters to users ranging from individual content creators seeking to professionalize their affiliate operations to digital media companies managing affiliate revenue across multiple properties. As affiliate marketing continues to mature as a channel and creators demand more sophisticated tools to maximize their earnings, Affilimate's specialized approach addresses the need for dedicated analytics infrastructure in this vertical.
bootstrap or seed1-50 employees
Quaero
Quaero is an enterprise-grade Customer Data Platform (CDP) and analytics solution provider that specializes in helping organizations unify, manage, and activate customer data across multiple touchpoints. The platform addresses one of the most critical challenges facing modern enterprises: breaking down data silos to create comprehensive, actionable customer profiles that drive personalized marketing campaigns and enhanced customer experiences. By consolidating data from diverse sources including CRM systems, marketing automation tools, e-commerce platforms, and customer service applications, Quaero delivers a single source of truth for customer intelligence that enables data-driven decision making across the organization. The platform combines robust data integration capabilities with sophisticated analytics and segmentation tools, empowering marketing teams, data analysts, and business intelligence professionals to derive meaningful insights from complex customer data ecosystems. Quaero's solution is designed to address the dual challenge of maximizing customer data value while maintaining strict compliance with evolving data privacy regulations such as GDPR, CCPA, and other regional requirements. With real-time data processing capabilities, the platform enables organizations to respond dynamically to customer behaviors and market trends, delivering timely and relevant engagement strategies that improve conversion rates, customer retention, and lifetime value. Quaero serves mid-market to enterprise-level organizations across various industries including retail, financial services, healthcare, telecommunications, and technology sectors. The platform's architecture supports scalable data operations, making it suitable for organizations managing millions of customer records and processing high-volume data streams from multiple channels. By providing advanced identity resolution, predictive analytics, and omnichannel orchestration capabilities, Quaero positions itself as a comprehensive solution for organizations seeking to transform their customer data into a strategic competitive advantage.
series-a51-200 employees
AffiliateWP
AffiliateWP is a specialized WordPress plugin developer that provides comprehensive affiliate marketing management solutions for WordPress-powered websites. Founded to address the growing need for self-hosted affiliate program management, the company enables businesses of all sizes to launch, manage, and scale their own affiliate programs directly within the WordPress ecosystem without relying on third-party SaaS platforms. This approach gives businesses complete control over their affiliate marketing operations, data ownership, and customization capabilities while maintaining seamless integration with the WordPress environment that powers over 40% of websites globally. The platform distinguishes itself through its native WordPress integration and compatibility with major e-commerce and membership platforms including WooCommerce, Easy Digital Downloads, MemberPress, and numerous other popular WordPress plugins. AffiliateWP offers real-time conversion tracking, automated commission calculations, customizable payout structures, detailed performance analytics, and white-label capabilities that allow businesses to maintain their brand identity throughout the affiliate experience. The solution serves a diverse customer base ranging from individual entrepreneurs and small e-commerce stores to digital product creators, membership site operators, and established online businesses seeking to leverage affiliate marketing as a primary growth channel. As part of the thriving WordPress plugin economy, AffiliateWP operates in a market segment that bridges e-commerce, digital marketing, and content management. The company's focus on providing a self-hosted, one-time purchase or subscription-based solution differentiates it from traditional SaaS-based affiliate networks, offering businesses greater cost-effectiveness for long-term affiliate program management, enhanced privacy controls, and the flexibility to customize every aspect of their affiliate operations. This positioning has made AffiliateWP a preferred choice for WordPress site owners who prioritize data sovereignty, integration flexibility, and total control over their affiliate marketing infrastructure.
bootstrap11-50 employees
AdTrace
AdTrace is a mobile measurement and analytics platform that specializes in mobile app attribution and campaign performance tracking for the digital advertising ecosystem. The company provides comprehensive solutions enabling mobile app marketers, developers, and advertisers to measure, analyze, and optimize their user acquisition campaigns across multiple advertising channels with real-time attribution tracking. AdTrace's platform helps businesses understand which marketing channels and campaigns are driving the most valuable users to their mobile applications, providing critical insights for optimizing return on advertising spend (ROAS). The platform combines advanced attribution technology with fraud prevention capabilities to ensure accurate measurement of marketing performance in an increasingly complex mobile advertising landscape. AdTrace serves as a mobile measurement partner (MMP) for mobile app developers, digital marketing agencies, and brands seeking to navigate the challenges of multi-touch attribution, cross-device tracking, deep linking, and audience segmentation. The company's solutions are particularly valuable in addressing the evolving privacy landscape, helping marketers comply with data protection regulations and maintain accurate campaign measurement in a post-IDFA environment. AdTrace integrates with major advertising networks, ad exchanges, and marketing technology platforms to provide a unified view of mobile marketing performance across the entire customer journey. The platform's comprehensive approach to mobile attribution positions it as a critical infrastructure component for businesses investing in mobile user acquisition, enabling data-driven decision-making and marketing optimization in real-time.
seed or series-a11-50 employees
AdSecure
AdSecure is a specialized cybersecurity technology company that provides comprehensive ad security and quality assurance solutions for the digital advertising ecosystem. The company addresses the growing threat of malvertising, malware distribution, and policy violations within programmatic advertising by offering real-time scanning and threat detection capabilities. AdSecure's platform serves publishers, ad networks, advertising platforms, and demand-side platforms (DSPs) that require continuous protection against malicious actors exploiting vulnerabilities in the complex ad supply chain. The company's technology operates as an integrated layer within existing ad serving infrastructure, scanning advertising creatives and landing pages across desktop and mobile environments without disrupting legitimate advertising operations. Through advanced threat detection algorithms, AdSecure identifies and blocks various attack vectors including redirect attacks, cryptocurrency miners, phishing attempts, and non-compliant advertisements before they reach end users. The platform provides detailed threat intelligence reporting, customizable blocking rules, and automated protection mechanisms that enable clients to maintain brand safety, protect user experience, and ensure compliance with industry standards such as Coalition for Better Ads, IAB standards, and regional advertising regulations. By focusing exclusively on the advertising security vertical, AdSecure has positioned itself as a specialized solution provider in the intersection of cybersecurity and ad tech.
bootstrap or seed11-50 employees
Affiliatly
Affiliatly is a software-as-a-service (SaaS) platform that specializes in affiliate marketing management solutions for e-commerce businesses. The company provides merchants with a comprehensive toolkit to create, manage, and scale branded affiliate programs without requiring extensive technical resources or development expertise. By automating critical workflows such as affiliate recruitment, tracking, commission management, and performance analytics, Affiliatly enables online retailers to leverage affiliate marketing as a cost-effective customer acquisition channel while maintaining direct control over their partner relationships and program economics. The platform is specifically designed to serve small and medium-sized e-commerce businesses that seek an accessible alternative to enterprise-level affiliate networks. Affiliatly's solution architecture emphasizes ease of implementation with seamless integrations to popular e-commerce platforms including Shopify, WooCommerce, BigCommerce, and major payment processors. The software streamlines administrative overhead by automating affiliate onboarding, unique link generation, real-time conversion tracking, commission calculations, and payout processing. This operational efficiency allows merchants to focus on strategic program optimization and partner relationship development rather than manual administrative tasks. Affiliately's value proposition centers on democratizing affiliate marketing capabilities that were traditionally accessible only to large enterprises with dedicated teams and substantial budgets. The platform's analytics and reporting dashboard provides actionable insights into individual affiliate performance, conversion metrics, and ROI analysis, enabling data-driven decision-making for commission structure optimization and promotional strategy refinement. By offering transparent tracking, customizable commission models, and white-label capabilities, Affiliatly positions itself as a growth enabler for e-commerce businesses seeking to build sustainable, performance-based marketing channels that complement their existing digital marketing strategies.
bootstrap11-50 employees
AffiliateManager.com
AffiliateManager.com is a specialized full-service affiliate program management agency that serves as a strategic outsourcing partner for brands seeking to establish, scale, and optimize their affiliate marketing initiatives. The company provides comprehensive end-to-end affiliate program management services, including dedicated account management, affiliate recruitment and vetting, performance optimization, compliance monitoring, and strategic consulting. By functioning as an extension of their clients' marketing teams, AffiliateManager.com enables brands to leverage the affiliate channel effectively without the overhead and learning curve associated with building in-house affiliate marketing expertise. The agency's service model strategically combines human expertise with technology-driven insights to maximize return on investment from affiliate partnerships. Their team of experienced affiliate managers handles all aspects of day-to-day program operations, including affiliate communications, promotional calendar management, commission structure optimization, creative asset distribution, and fraud prevention. AffiliateManager.com maintains a network-agnostic approach, working across various affiliate networks and tracking platforms to provide clients with unbiased guidance and the flexibility to choose the best technology solutions for their specific business needs. The company serves a diverse client portfolio across multiple verticals including e-commerce, SaaS, financial services, travel, and consumer brands, adapting their strategies to each industry's unique affiliate landscape and regulatory requirements. Their service offering is particularly valuable for mid-market to enterprise brands that recognize the revenue potential of affiliate marketing but lack the internal resources or expertise to manage programs effectively. AffiliateManager.com's value proposition centers on delivering measurable performance improvements, reducing program management overhead, and providing access to established affiliate relationships and industry best practices.
bootstrap11-50 employees
Algonomy
Algonomy is an enterprise-grade AI and analytics software provider that specializes in algorithmic customer engagement solutions for the retail and e-commerce sectors. The company's comprehensive platform combines advanced machine learning, real-time decisioning capabilities, and predictive analytics to enable retailers to deliver highly personalized customer experiences across all digital and physical touchpoints. By unifying critical capabilities including merchandising optimization, personalization engines, intelligent search, and customer data management, Algonomy empowers brands to optimize product discovery, increase conversion rates, and drive measurable improvements in customer lifetime value. The company primarily serves mid-market to enterprise-level retailers, consumer brands, and digital commerce businesses that are seeking to modernize their customer engagement strategies and compete effectively in an increasingly digital marketplace. Algonomy's solutions address critical retail challenges including inventory optimization, dynamic pricing strategies, personalized product recommendations, and omnichannel consistency. The platform's real-time decisioning engine processes billions of customer interactions to deliver contextually relevant experiences that dynamically adapt to individual shopper behaviors, preferences, and intent signals across digital storefronts, mobile applications, email campaigns, and physical retail environments, creating a seamless and personalized shopping journey that drives both customer satisfaction and business outcomes.
growth-stage201-500 employees
AdBridge
AdBridge is a specialized digital advertising platform that serves as a critical infrastructure component for brands and advertising agencies managing complex, multi-channel creative operations. As part of the Extreme Reach ecosystem, AdBridge provides a centralized solution for creative asset management, workflow automation, and cross-channel content distribution. The platform addresses the operational challenges inherent in modern advertising campaigns by streamlining the journey of creative assets from initial concept through final delivery across multiple media channels and formats. The platform's core value proposition centers on eliminating friction in advertising workflows through automated processes, version control, and collaborative tools that connect creative teams, brand managers, media buyers, and external partners. AdBridge enables organizations to maintain brand consistency while ensuring compliance with channel-specific technical requirements, reducing manual handoffs and minimizing errors that commonly occur when managing creative assets across disparate systems. By providing approval workflows, automated format conversion, and centralized asset management, the platform significantly reduces time-to-market for advertising campaigns. AdBridge primarily serves enterprise-level brands and advertising agencies operating high-volume, multi-channel advertising campaigns that require sophisticated coordination across internal teams and external stakeholders. The platform's integration within the broader Extreme Reach advertising technology suite provides users with access to complementary solutions for creative production, media delivery, and campaign analytics, positioning AdBridge as an essential operational tool for organizations seeking to optimize their creative operations and reduce the overhead associated with contemporary advertising campaign management.
subsidiaryPart of Extreme Reach (500+ employees) employeessubsidiary
AppsBuilder
AppsBuilder is a no-code mobile application development platform that democratizes app creation by enabling businesses and individuals without programming expertise to build, deploy, and manage native mobile applications for iOS and Android. Through an intuitive drag-and-drop interface and extensive template library, the platform eliminates traditional coding barriers while providing comprehensive tools for the entire app lifecycle—from initial design through app store publishing and ongoing maintenance. The solution addresses the growing market demand for rapid, cost-effective mobile development alternatives to traditional agency engagements and custom coding projects. The platform serves a diverse customer base spanning solopreneurs, startups, SMBs, and enterprise clients seeking digital transformation capabilities without the typical time and financial investment required for custom development. AppsBuilder's comprehensive ecosystem includes not only the development environment but also publishing assistance, app store optimization guidance, analytics integration, and maintenance tools. Operating on a subscription-based business model with tiered pricing structures, the platform accommodates varying levels of functionality, customization, and support requirements while integrating with popular third-party services for payments, push notifications, and content management. As mobile-first strategies continue to dominate digital business approaches, AppsBuilder positions itself as an accessible, agile solution within the rapidly expanding no-code/low-code development market.
bootstrap11-50 employeesdefunct
Scrunch
Scrunch is a data-driven influencer marketing platform that empowers brands, agencies, and marketing professionals to discover, analyze, and manage influencer campaigns at scale. The platform combines advanced analytics, machine learning algorithms, and comprehensive social media data aggregation to help users identify authentic influencers across major social networks, evaluate audience demographics and engagement metrics, and streamline the entire campaign lifecycle from initial discovery through performance reporting and ROI measurement. The company addresses critical pain points in the rapidly evolving influencer marketing industry, where manual discovery processes and lack of transparency have historically hindered campaign effectiveness. Scrunch's platform provides deep insights into influencer authenticity, audience quality, engagement patterns, and content performance, enabling marketers to move beyond vanity metrics and make data-backed decisions. By aggregating data from multiple social networks and applying sophisticated vetting algorithms, Scrunch helps marketing teams identify influencers whose audiences genuinely align with brand objectives, reducing the risk of fraudulent engagement and wasted marketing spend. Serving marketing teams across brands and agencies of various sizes, Scrunch positions itself as a comprehensive solution for organizations seeking to implement scalable, measurable influencer marketing strategies. The platform's focus on data integrity, audience analytics, and campaign management workflow automation reflects the industry's maturation from ad-hoc influencer partnerships to systematic, performance-driven marketing programs that demand the same rigor and accountability as other digital marketing channels.
seed to series-a11-50 employees
WebTagManager
WebTagManager is a specialized software-as-a-service (SaaS) provider focused on delivering accessible tag management solutions tailored specifically for small to medium-sized businesses. The platform addresses a critical need in the digital marketing ecosystem by enabling marketing teams and web administrators to deploy, manage, and maintain website tracking tags, marketing pixels, and analytics scripts without requiring extensive technical expertise or dedicated developer resources. By democratizing access to professional-grade tag management capabilities, WebTagManager helps smaller organizations overcome the technical and financial barriers that have traditionally limited their ability to implement proper tag governance and data collection strategies. Positioning itself as a practical alternative to enterprise-grade solutions like Google Tag Manager 360, Tealium, and Adobe Launch, WebTagManager focuses on delivering essential functionality with an emphasis on ease of use, quick implementation, and cost-effectiveness. The platform directly addresses common pain points experienced by smaller organizations, including tag conflicts that compromise data accuracy, page load delays that impact user experience and SEO performance, dependency on scarce development resources for routine marketing updates, and the complexity of managing multiple third-party tracking scripts across various marketing and analytics platforms. WebTagManager's value proposition centers on making professional tag management accessible to organizations with limited technical resources and budgets, enabling them to compete more effectively in the increasingly data-driven digital marketing landscape. By simplifying the traditionally complex process of tag implementation and maintenance, the platform empowers marketing teams to maintain agility in their campaigns while ensuring optimal website performance and accurate data collection across their entire marketing technology stack.
bootstrap11-50 employees
Tango Analytics
Tango Analytics is a specialized location intelligence and geospatial analytics platform serving the retail and restaurant industries. The company provides comprehensive site selection, portfolio optimization, and market analysis solutions that enable multi-unit operators to make data-driven real estate decisions. By combining advanced predictive modeling, demographic data, and proprietary algorithms, Tango Analytics helps enterprise clients evaluate trade areas, forecast sales potential, assess cannibalization risks, and optimize their physical store footprints across diverse markets. The platform addresses critical challenges faced by retail chains and restaurant groups, including site selection accuracy, competitive analysis, lease negotiation support, and ongoing portfolio performance monitoring. Tango Analytics differentiates itself through industry-specific expertise and purpose-built tools that seamlessly integrate location intelligence with business analytics. The company serves a diverse client base ranging from regional restaurant chains to national retail brands, offering both strategic consulting services and self-service software solutions that empower real estate and development teams to accelerate decision-making with greater confidence and precision in an increasingly competitive market landscape.
series-a or series-b51-200 employees
Bluedot
Bluedot is a specialized location technology platform that provides enterprise-grade geolocation and proximity detection solutions for mobile customer engagement. The company's core offering centers on highly accurate, battery-efficient location services that enable businesses to create contextual, location-triggered experiences within their mobile applications. Through SDK integration and sophisticated location intelligence tools, Bluedot empowers organizations to detect customer arrivals, coordinate curbside pickups, send proximity-based notifications, and orchestrate personalized mobile interactions based on real-time location data. The platform addresses critical challenges in the omnichannel retail and service delivery landscape, where businesses require precise location awareness to deliver frictionless customer experiences. Bluedot's technology differentiates itself through its focus on three key pillars: pinpoint accuracy in location detection, minimal battery consumption to preserve user experience, and robust privacy compliance to meet evolving regulatory requirements. The company serves a diverse range of industries including quick-service restaurants (QSR), retail, hospitality, financial services, and logistics, enabling use cases such as drive-thru optimization, contactless pickup coordination, store arrival notifications, and location-based loyalty programs. By providing developers with easy-to-integrate SDKs and businesses with actionable location intelligence, Bluedot has positioned itself as a critical infrastructure provider in the mobile-first customer engagement ecosystem.
series-a51-200 employees
TagFlow
TagFlow is a cloud-based tag management platform that empowers marketing teams to deploy, manage, and optimize digital marketing tags, tracking pixels, and analytics scripts without constant developer intervention. The platform addresses a critical pain point in modern digital marketing operations: the technical bottleneck created when marketers require engineering resources for every tag implementation. By providing a centralized governance interface, TagFlow enables organizations to maintain data accuracy, ensure regulatory compliance, and optimize website performance across their digital properties. The platform serves as essential infrastructure for enterprise marketing technology stacks, supporting tag deployment from various vendors including analytics platforms, advertising networks, conversion tracking tools, and customer data platforms. TagFlow's solution tackles common challenges such as tag bloat, data quality degradation, and slow time-to-market for marketing campaigns. With features designed for both technical and non-technical users, the platform bridges the gap between marketing agility and IT governance requirements, allowing organizations to maintain control over their digital data collection while empowering marketing teams to move quickly in response to business needs.
seed11-50 employees
InfoTrust
InfoTrust is a specialized analytics consulting firm that delivers comprehensive digital analytics solutions and tag management services to enterprise clients across multiple industries. The company has established itself as a trusted partner for organizations seeking to optimize their marketing technology infrastructure, improve data quality, and maximize return on analytics investments. With deep technical expertise in platforms such as Google Analytics, Google Tag Manager, Adobe Analytics, and other enterprise analytics solutions, InfoTrust bridges the gap between business objectives and technical implementation. The firm's service portfolio encompasses the full analytics lifecycle, from initial strategy development and data architecture design to implementation, quality assurance, and ongoing optimization. InfoTrust consultants work collaboratively with client marketing, IT, and analytics teams to ensure data collection frameworks align with organizational goals while maintaining compliance with privacy regulations and data governance standards. Their approach combines technical proficiency with strategic consulting, enabling clients to transform raw data into actionable business insights. The company serves clients ranging from mid-market enterprises to Fortune 500 organizations, with particular strength in retail, financial services, healthcare, and technology sectors.
bootstrap51-200 employees
Location Sciences
Location Sciences is an enterprise-focused technology platform specializing in location data verification, validation, and analytics powered by artificial intelligence and machine learning. The company addresses a fundamental challenge facing modern organizations: ensuring the accuracy, consistency, and reliability of geospatial data that underpins critical business operations. Through advanced geocoding algorithms, multi-source data validation frameworks, and intelligent data enrichment capabilities, Location Sciences transforms raw, inconsistent location data into standardized, actionable geographic intelligence that drives measurable business outcomes. The platform serves enterprises across logistics, retail, financial services, telecommunications, and marketing technology sectors where precise location data directly impacts operational efficiency and customer experience. Location Sciences differentiates itself by going beyond basic address verification to deliver comprehensive spatial analytics, geographic pattern recognition, and contextual location intelligence. Their AI-powered validation engine cross-references data against multiple authoritative sources, standardizes addresses to international postal standards, and enriches datasets with demographic, commercial, and contextual geographic information. By providing enterprise-grade location intelligence infrastructure, Location Sciences enables clients to optimize last-mile delivery routes, enhance customer segmentation and targeting, improve credit and fraud risk assessment, ensure regulatory compliance, and drive operational efficiency through reliable geospatial insights. The platform's machine learning models continuously improve accuracy by learning from validation patterns, making it particularly valuable for organizations processing high volumes of location data or operating across multiple geographic markets with varying address formats and data quality standards.
seed to series-a11-50 employees
Netcore Cloud
Netcore Cloud is a comprehensive marketing technology platform that delivers full-stack marketing automation and customer data platform (CDP) capabilities to enterprises and digital-first businesses globally. The company specializes in enabling personalized, omnichannel customer engagement through advanced tools that span email, SMS, push notifications, WhatsApp, and web channels. By leveraging AI-powered predictive analytics and real-time customer data unification, Netcore Cloud empowers brands to optimize customer journeys and drive measurable business outcomes through intelligent, data-driven engagement strategies. The platform serves as an integrated martech solution designed to consolidate fragmented marketing technology stacks, offering end-to-end capabilities from data collection and audience segmentation to campaign execution and performance analytics. Netcore Cloud's CDP foundation enables organizations to create unified customer profiles by aggregating data from multiple touchpoints, facilitating sophisticated segmentation and personalization strategies. The company positions itself as a growth-focused partner for businesses seeking to enhance customer lifetime value through intelligent engagement across the entire customer lifecycle, serving clients across e-commerce, retail, financial services, media, and other digital-intensive industries.
series-c201-500 employees
Zaius
Zaius is a specialized customer data platform (CDP) and marketing automation solution purpose-built for business-to-consumer e-commerce companies. The platform addresses a critical need in the online retail sector by unifying fragmented customer data from multiple touchpoints—including website interactions, email engagement, mobile app usage, and purchase transactions—into comprehensive, actionable customer profiles. By consolidating these data streams, Zaius enables e-commerce marketers to move beyond basic segmentation and deliver sophisticated, personalized marketing experiences across email, mobile, and web channels in real-time. What distinguishes Zaius in the crowded martech landscape is its vertical-specific focus on e-commerce. Rather than offering a generalized CDP solution, Zaius has built its platform architecture, feature set, and integration ecosystem specifically around the needs of online retailers. The platform comes equipped with pre-built integrations for major e-commerce platforms like Shopify, Magento, and BigCommerce, along with purpose-designed features addressing common retail challenges such as cart abandonment recovery, customer lifetime value optimization, post-purchase engagement, and intelligent product recommendations. This specialization allows Zaius to offer deeper functionality for e-commerce use cases compared to horizontal CDP solutions. Zaius serves mid-market to enterprise e-commerce brands that are looking to consolidate their marketing technology stack and eliminate the data silos that typically exist between e-commerce platforms, email service providers, analytics tools, and advertising systems. The platform combines the data unification capabilities of a CDP with native marketing automation tools, enabling marketers to not only collect and organize customer data but also activate it immediately for campaign orchestration, behavioral triggering, and lifecycle marketing—all without requiring extensive technical resources or data engineering support.
Founded 2015acquired51-200 employeesacquired
Influential
Influential is an AI-driven influencer marketing and social intelligence platform that revolutionizes how brands connect with social media influencers through advanced artificial intelligence and machine learning technologies. The platform employs proprietary algorithms to analyze vast amounts of social media data, including audience demographics, engagement patterns, and content performance metrics, enabling brands to identify and partner with the most relevant influencers at scale. By combining predictive analytics with real-time campaign monitoring capabilities, Influential empowers enterprise brands and advertising agencies to optimize their influencer marketing strategies with data-driven precision. Operating at the convergence of marketing technology, artificial intelligence, and social media analytics, Influential addresses critical pain points in the influencer marketing ecosystem including fraud detection, authentic engagement measurement, brand safety compliance, and accurate campaign attribution across fragmented social platforms. The platform processes millions of social data points to create comprehensive influencer profiles, detailed audience insights, and performance benchmarks that inform strategic marketing decisions. Influential's solution enables marketing teams to predict campaign outcomes, measure ROI with unprecedented accuracy, and execute influencer partnerships that deliver measurable business results across multiple social channels including Instagram, TikTok, YouTube, and emerging platforms.
series-b51-200 employees
DigiTrust
DigiTrust operates as a specialized technology provider in the digital advertising infrastructure space, delivering tag management solutions that address the critical intersection of marketing technology efficiency and privacy compliance. The company's platform serves as a centralized control system for managing the complex ecosystem of marketing tags, tracking pixels, and third-party scripts that power modern digital advertising campaigns. As privacy regulations continue to evolve globally, DigiTrust has positioned itself as an essential partner for organizations seeking to maintain advertising effectiveness while ensuring full compliance with GDPR, CCPA, and emerging data protection frameworks. The platform targets publishers, advertisers, agencies, and marketing technology teams who struggle with the operational complexity of deploying and maintaining multiple advertising tags across their digital properties. By providing a unified interface for tag deployment, real-time monitoring, and consent management integration, DigiTrust eliminates the bottleneck of requiring developer resources for every tag modification. The solution emphasizes transparency, user consent management, and performance optimization, ensuring that organizations can execute their digital marketing strategies without compromising page load speeds or regulatory compliance. DigiTrust's focus on privacy-first tag management reflects the broader industry shift toward responsible data practices and user-centric advertising technologies.
Founded 2017consortium-funded11-50 employeesdefunct
Pluto
Pluto is a specialized multi-touch attribution platform designed to solve the complex marketing measurement challenges faced by modern eCommerce businesses. The platform provides sophisticated attribution modeling that helps online retailers understand which marketing efforts truly drive conversions and revenue across fragmented customer journeys spanning multiple devices, channels, and touchpoints. Leveraging advanced tracking methodologies and machine learning algorithms, Pluto reconstructs complete customer journeys across paid advertising, organic channels, email campaigns, social media, and direct traffic to deliver actionable insights for data-driven budget allocation. Positioned as a privacy-conscious attribution solution, Pluto has emerged as particularly relevant in the post-iOS 14.5 landscape where traditional pixel-based tracking has become increasingly unreliable. The platform serves direct-to-consumer brands, online retailers, and eCommerce businesses struggling with the 'black box' problem of understanding marketing ROI across disconnected digital channels. With eCommerce-specific integrations for platforms like Shopify, WooCommerce, and major advertising networks, Pluto offers a seamless implementation experience that delivers attribution insights without requiring extensive technical resources or data science expertise from customers, making advanced marketing analytics accessible to businesses of varying sizes and technical sophistication levels.
seed11-50 employees
ThePlatform
ThePlatform is an enterprise-grade online video platform (OVP) provider that delivers comprehensive video management, publishing, and monetization solutions to major media companies, broadcasters, and content distributors worldwide. The platform serves as critical digital infrastructure for organizations managing large-scale video operations, offering end-to-end capabilities including content ingestion, transcoding, metadata management, digital rights management, dynamic ad insertion, and multi-platform distribution. ThePlatform's architecture is designed to handle mission-critical workflows for clients requiring enterprise-level reliability, security, and performance at scale. The company positions itself as a strategic technology partner for media organizations undergoing digital transformation, supporting the industry's shift from traditional broadcast to streaming and on-demand content delivery. ThePlatform's client base typically includes television networks, cable operators, premium content publishers, and digital media companies that require sophisticated tools to manage extensive video libraries, monetize content across multiple channels, and gain actionable insights through advanced analytics. The platform's ability to integrate with existing media workflows and third-party technologies makes it particularly valuable for organizations with complex technical ecosystems and demanding operational requirements. Note: ThePlatform was acquired by Comcast in 2006 and subsequently became part of NBC Universal. In 2020, Comcast announced the discontinuation of ThePlatform services, with operations winding down through 2021 as clients migrated to alternative solutions. The platform had been a pioneering force in online video management for over a decade before its eventual phase-out.
Founded 2001acquired201-500 employeesdiscontinued