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Yandex.Direct
Moscow, Russia · Founded 2001
1001-5000 employees · YNDX
Yandex.Direct is Russia's dominant self-serve pay-per-click advertising platform, enabling businesses to run targeted search and display ads across Yandex's ecosystem of properties.
Where they sit
Stack tier: Ecosystem Services (A)
Contextual AdvertisingPPC ManagementLocal Advertising
Dominant PPC advertising platform in Russia and CIS, analogous to Google Ads in the Russian-speaking market
Ownership
Parent: Yandex