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Brief
VML & Ogilvy Japan

VML & Ogilvy Japan

Advertising & Marketing ServicesAgencyvo-jpn.com

VML & Ogilvy Japan combines global creative and strategic capabilities with deep local market expertise to help brands connect meaningfully with Japanese consumers across all channels.

Last updated Nov 2, 2026 by ATDb automated enrichment

Founded
2019
HQ
Tokyo, Japan
Network
Parent
WPP plc
Connections
2

AI-drafted from public sources3 sources cited

At a glance

Employees
51-200
1corporate family

About

A leading integrated advertising and marketing agency in Japan, backed by the global Ogilvy and WPP network.

VML & Ogilvy Japan is a full-service advertising and marketing agency headquartered in Tokyo, operating as a unit of Ogilvy. The agency was formed through the integration of Geometry and Ogilvy in Japan, initially operating as Geometry Ogilvy Japan from April 2019 before adopting its current name in June 2023, reflecting the global rebranding that brought VML and Ogilvy's capabilities together in the Japanese market. The agency offers a broad range of marketing and communications services to clients operating in Japan, including brand strategy, creative development, digital marketing, shopper marketing, and integrated campaign execution. As part of the Ogilvy network and the wider WPP group, VML & Ogilvy Japan benefits from global resources, proprietary tools, and cross-disciplinary expertise while maintaining a deep focus on the Japanese consumer landscape and cultural nuances. Positioned as a leading integrated agency in Japan, VML & Ogilvy Japan serves multinational and domestic brands seeking to connect with Japanese audiences across channels. Its combined heritage from both Ogilvy's brand-building tradition and Geometry's activation and commerce expertise gives it a distinctive capability set in a competitive Tokyo agency market.

Business model

Agency

Target market

Enterprise

What they offer

  • Brand Strategy

    Strategic brand positioning and planning for the Japanese market.

  • Creative Development

    Integrated creative campaigns spanning TV, digital, print, and out-of-home.

  • Digital Marketing

    Digital and social media marketing tailored to Japanese platforms and audiences.

  • Shopper & Commerce Marketing

    Retail activation and commerce marketing drawing on Geometry's legacy expertise.

  • Integrated Campaign Management

    End-to-end campaign planning, production, and execution across channels.

Key features

Integrated creative and activation capabilitiesDeep expertise in the Japanese consumer marketAccess to WPP and Ogilvy global network and toolsCombined brand-building and commerce marketing heritageMultilingual and cross-cultural team

Use cases

Integrated advertising campaigns for multinational brands entering JapanBrand repositioning for established players in the Japanese marketShopper marketing and retail activation programsDigital and social media campaigns targeting Japanese consumersCross-channel marketing strategy and execution

Customer segments

Multinational corporations operating in JapanDomestic Japanese brands seeking integrated agency supportConsumer goods and retail brandsTechnology and financial services companies

Tech & specs

API

No

Corporate history
  1. 2019 · Founded
  2. 2023Renamed from Ogilvy Japan
Connection details

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