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Brief

Formerly xAI (renamed Jul 2026) · See the lineage →

SpaceXAI

Social Media Advertising & AI

SpaceXAI combines a large-scale social media advertising platform (X) with cutting-edge Grok AI models, enabling advertisers to reach global audiences while powering next-generation AI applications.

Last updated Oct 30, 2026 by ATDb automated enrichment

Founded
2023
HQ
San Francisco, California, United States
Parent
Connections
6

AI-drafted from public sources9 sources cited

At a glance

Employees
5001-10000
Revenue
$2B-$5B
2integrations3corporate family

About

Major social media advertising platform and AI model provider, operating under SpaceX ownership with deep integration between Grok AI and the X platform

SpaceXAI is the artificial intelligence and social media arm of SpaceX, formed after SpaceX acquired xAI on February 2, 2026, and subsequently rebranded it as SpaceXAI on July 6, 2026. The company develops the Grok family of large language models and owns and operates X (formerly Twitter), the global social media platform. Through X, SpaceXAI runs a significant digital advertising business, offering brands access to a massive global audience via display, video, and promoted content ad formats across the platform.

Business model

Platform (Advertising, Subscriptions, AI Licensing)

Target market

Enterprise, SMB, Consumers

What they offer

  • Grok

    A family of large language models developed by SpaceXAI, integrated into X and available via API for developers and enterprises.

  • X Advertising Platform

    Digital advertising suite on X (formerly Twitter) offering promoted posts, video ads, and audience targeting tools for brands and agencies.

  • X Premium

    Subscription tier for X users offering enhanced features and reduced advertising exposure.

  • X API

    Developer API providing programmatic access to X platform data and posting capabilities.

Key features

Grok LLM integration natively within X platformLarge-scale social media advertising with global reachReal-time trending data and contextual ad targetingAI-powered content recommendationsSubscription and advertising hybrid monetization

Use cases

Brand advertising and awareness campaigns on XPerformance marketing and direct response advertisingAI-powered customer engagement via GrokDeveloper and enterprise AI model access via Grok APIInfluencer and creator monetization on X

Customer segments

Brand advertisersPerformance marketers and agenciesSMB advertisersAI developers and enterprisesMedia companies and publishersIndividual consumers and creators

Tech & specs

Technology stack

Large language models (Grok)Real-time data infrastructureCloud computingMachine learning and deep learningAd serving and targeting systems

Security & compliance

GDPRCCPA

Deployment

Cloud

API

Yes

Corporate history
  1. 2023 · Founded
How it came together
  • 2025·Acquired → SpaceXAI↗
  • 2026·Rebranded → SpaceXAI↗
See the full lineage →
Connection details
View SpaceXAI’s full portfolio (2)

Explore further

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