Seven.One Media
Delivers mass-reach TV and cross-media advertising solutions across Germany's leading commercial channels, combining broadcast scale with data-driven digital targeting capabilities.
Last updated Oct 23, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
At a glance
- Employees
- 201-500
- Revenue
- >$500M
About
One of the two dominant commercial TV advertising sales houses in Germany, representing the ProSiebenSat.1 channel portfolio
Seven.One Media GmbH is the central marketing and advertising sales unit of ProSiebenSat.1 Media SE, one of Germany's largest commercial broadcasting groups. The company is responsible for the monetization of advertising inventory across a broad portfolio of TV channels including ProSieben, SAT.1, kabel eins, sixx, SAT.1 Gold, ProSieben MAXX, and kabel eins Doku, as well as digital and online properties. Seven.One Media serves as the primary interface between advertisers and agencies seeking to reach mass audiences through linear television and connected digital environments in the German-speaking market. The company offers a comprehensive suite of advertising products spanning classic TV spots, addressable TV advertising, digital video, display, and branded content solutions. It also provides data-driven targeting capabilities through its AdTech infrastructure, enabling advertisers to combine the reach of broadcast television with the precision of digital audience targeting. Seven.One Media positions itself as a full-service media sales house capable of delivering integrated cross-media campaigns for national and international brands. As part of ProSiebenSat.1, Seven.One Media holds a dominant position in the German commercial TV advertising market, competing primarily with RTL Group's IP Deutschland for TV budgets, while also competing with digital platforms such as Google and Meta for broader video advertising spend. The company is significant to the German media and advertising ecosystem, representing one of the two major commercial TV advertising sales houses in the country.
Business model
Media Sales / Advertising Sales House
Target market
Enterprise
What they offer
TV Spot Advertising
Classic linear TV commercial airtime across ProSiebenSat.1 channels including ProSieben, SAT.1, and kabel eins
Addressable TV (ATV)
Data-driven, targeted TV advertising delivered to specific audience segments via HbbTV and connected TV environments
Digital Video Advertising
Pre-roll, mid-roll and outstream video ad formats across ProSiebenSat.1 digital properties and streaming platforms
Branded Content & Sponsorship
Custom content integrations, program sponsorships, and branded entertainment solutions within ProSiebenSat.1 programming
Cross-Media Campaigns
Integrated advertising packages combining linear TV, digital, social, and on-site activations for holistic reach
SevenOne AdFactory
In-house creative and production unit offering advertisers tailored content and campaign production services
Data & Targeting Solutions
Audience targeting using first-party data from ProSiebenSat.1's digital ecosystem to enhance campaign precision
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Limited
- 2000 · Founded