Scorpion

One of the leading technology-enabled digital marketing platforms for SMBs, with strong vertical specialization in legal, healthcare, and home services.

Scorpion is a technology-enabled digital marketing company that provides a comprehensive suite of marketing services and software to small and mid-sized businesses across a range of industries including legal, healthcare, home services, franchises, and more. Founded in 2001 and headquartered in the Salt Lake City area, Scorpion combines proprietary marketing technology with hands-on agency services to help local and regional businesses attract customers, manage their online presence, and grow revenue. The company's platform integrates website design and development, search engine optimization (SEO), paid search advertising (PPC), social media advertising, reputation management, and analytics into a unified dashboard. Scorpion acts as both a technology provider and a managed services agency, meaning clients receive dedicated marketing teams alongside access to the software. This hybrid model differentiates Scorpion from pure-play SaaS marketing tools and traditional agencies alike. Scorpion has grown significantly through organic expansion and has attracted private equity investment, positioning itself as one of the larger players in the SMB digital marketing space. Its focus on vertical-specific expertise — particularly in legal and healthcare — and its ability to deliver measurable ROI through integrated paid and organic marketing channels make it a significant competitor to companies like Hibu, ReachLocal, and Broadly in the local business marketing segment.